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Advertising Industry
Glamour's goodbye to print, DDB's big win and Facebook's ad issues: Wednesday Wake-Up Call
Ad Age - Angela Doland
Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing …
Advertising Industry
Alibaba vs. Amazon reveals China's digital commerce edge
Ad Age - Shann Biglione
A few months ago, I was living in a country with fast, reliable public transport. I could spend the day without cards or cash and nothing more than …
Macy's
Why brands are stepping off in Macy's Thanksgiving parade
Ad Age - Adrianne Pasquarelli
Even as 160-year-old Macy's is struggling to remain relevant to digitally minded shoppers, the retailer's Thanksgiving Day parade has not missed a …
Advertising Industry
A vintage Heinz ad from when Thanksgiving was 'Franksgiving'
Ad Age - Brian Braiker
Since the day President Lincoln declared it a national holiday in 1863, at the height of the Civil War, Thanksgiving has been rooted in nostalgia. …
Advertising Industry
Facebook's ads system suffers a glitch, days before Black Friday
Ad Age
Facebook's system for buying ads has been acting up, just days before one of the busiest online shopping days of the year. The technology, which …
Advertising Industry
DDB wins lucrative U.S. Army account
Ad Age - E.J. Schultz
Omnicom Group's DDB has been awarded the Army account from incumbent McCann Worldgroup — which has said it is taking the matter of its dismissal from …
Sexual Harassment
Erin Johnson reemerges as communications chief at startup
Ad Age - Megan Graham
Former JWT chief communications officer Erin Johnson has reemerged -- she is now chief communications officer at music messaging startup …
Advertising Industry
Elton John goes head to head with orangutans in the battle of the U.K. Christmas ads
Ad Age - Alexandra Jardine
The unveiling of the John Lewis Christmas ad is an annual event in the U.K.—much anticipated, often speculated about and held in the utmost secrecy. …
Advertising Industry
Buy, baby, buy: Viral Video Chart
Ad Age
This week there are eight new campaigns on the chart, which means the season to over-shop has arrived. It makes sense, then, that holiday perennial …
Advertising Industry
Jane Maas, copywriter considered 'the real Peggy Olson,' dies at 86
Ad Age - Judann Pollack
Jane Maas, a copywriter and advertising trailblazer who became only the second woman officer in Ogilvy & Mather's history, has passed away at the age …
Advertising Industry
Facebook's Zuckerberg says AI could lead to looser nudity policies
Ad Age - Garett Sloane
Mark Zuckerberg is considering loosening Facebook's strict no-nudity policy if artificial intelligence can be trained to handle au naturel posts. The …
Advertising Industry
Karina Wilsher, Anomaly's next global CEO, on the Ad Lib podcast
Ad Age - Brian Braiker
Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a …
Advertising Industry
Watch the newest ads on TV from Apple, Samsung, Facebook and more
Ad Age
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention …
Advertising Industry
Karina Wilsher named global CEO of Anomaly
Ad Age - Megan Graham
Karina Wilsher, global chief operating officer of 14-year-old MDC shop Anomaly, is climbing up a rung: She was just named the new global CEO and …
Advertising Industry
BBDO Paris CCO jumps to Ogilvy; Grey New York hires four ECDs
Ad Age - I-Hsien Sherwood
Grey New York hired four executive creative directors: Jeff Anderson, Qian Qian, Tristan Kincaid and Hannah Fishman. Anderson joins from McCann where he …
Advertising Industry
Instagram cracks down on fakes, and BuzzFeed dreams of going big: Tuesday Wake-Up Call
Ad Age - Angela Doland
Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing …
Taco Bell
Taco Bell chimes in for London's Big Ben
Ad Age - Jessica Wohl
Taco Bell is ringing in its London debut with a timely stunt. The fast-food chain is taking its signature "ding" sound to the city in an unusual …
Advertising Industry
The diversity pipeline isn't the problem, marketers -- you just think it is
Ad Age - I-Hsien Sherwood
More than 1,000 people, most of them young marketers, gathered last month near Manhattan's Penn Station for The One Club's cheekily named diversity …
Advertising Industry
How d-to-c is changing the way brands are built
Ad Age - Jack Neff
Direct-to-consumer marketers are a rising industry force, but not necessarily at the expense of mass-market traditional consumer brands. At least, …
Advertising Industry
Super Bowl ad expert reveals the secret to a Big Game hit
Ad Age
Everyone has opinions about Super Bowl spots. But Peter Daboll, CEO of ad analytics company Ace Metrix, has the data to back his up. Since 2010, Ace …
Advertising Industry
Amazon is now taking a 30 percent cut of ad sales from Fire TV
Ad Age - Garett Sloane
Amazon is taking a bigger piece of ad sales on Fire TV, its connected TV devices, by requiring TV networks and digital publishers to hand over 30 …
Advertising Industry
Watch the newest ads on TV from Honda, PlayStation, Visa and more
Ad Age
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention …
Advertising Industry
7 mega-merger ideas that are better than Jonah Peretti's media mega-merger idea
Ad Age - Simon Dumenco
News item: BuzzFeed chief Jonah Peretti thinks BuzzFeed is, well, too small and not nearly powerful enough. As The New York Times' Edmund Lee sums up …
Social Media
L'Oreal cites marketer's social posts in discrimination suit reply
Ad Age - Jack Neff
In what's become one of the uglier marketer exits in recent memory, L'Oréal USA has fired back strongly at a former vice president of digital …
Advertising Industry
Disney receives Chinese approval for purchase of Fox assets
Ad Age
Walt Disney Co. said Monday it won unconditional approval from Chinese authorities for its $71 billion purchase of assets from 21st Century Fox. The …
Advertising Industry
Amazon bets you will order groceries online this Thanksgiving
Ad Age
The Thanksgiving turkey is browning, your guests are on route, and you suddenly realize you forgot whipped cream for the homemade pumpkin pie cooling …
Advertising Industry
Now's the time to create your smart home
Ad Age - Shelly Palmer
Since we first met the Jetsons on September 23, 1962, the idea of a smart home has enthralled us. In the 56 years since the show's premiere, …
Advertising Industry
Biometric research proves purchase power of branded content | Ad Age - Turner Ignite | Turner Ignite - Ad Age
Ad Age
THREE THINGS WE LEARNED 1. Branded content makes people happy Viewers of branded content were 62 percent more likely to show a positive reaction …
Advertising Industry
Microsoft's holiday spot with McCann celebrates inclusion (again)
Ad Age - Megan Graham
Microsoft's latest holiday ad with m:united/McCann New York is a feel-good new spin on the tale of Rudolph the Red-Nosed Reindeer. The spot — called …
Friendsgiving
Monday Wake-Up Call: Friendsgiving, a J. Crew shakeup and ageism in the industry
Ad Age - Angela Doland
Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing …