Abilio Caetano

25 Flips | 2 Magazines | 2 Likes | @abiliocaetano | Keep up with Abilio Caetano on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Abilio Caetano”

5 Simple Low-Tech Hacks for Boosting Your Productivity

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Maximizing efficiency is important for anyone working at a startup. Yet, it's impossible to work at full capacity all the time.<p>Nonetheless, people's ability to concentrate is key to their getting the most out of the day, whether …

3 Insanely Life-Changing Productivity Tips From Buzzfeed's Data Guru | Inc.com

When Dao Nguyen was hired at Buzzfeed two years ago, her mission was clear: Spur growth at the company through technology. By all accounts, she's done a bang-up job. According to BuzzFeed, unique visitors to the site have quintupled during Nguyen's tenure, to around 150 million. <i>Inc.</i> spoke with her …

Time Management

Here's the Skinny on How to Generate Sales Leads

Every business owner knows how important leads are. While not all of them will convert into sales, they are the best starting point for a small …

Everything You Need to Know About the Psychology of the Call to Action

Every web marketer knows about the call to action. But how many web marketers really <i>understand</i> the call to action?<p>The answer, I’m afraid, is not very …

6 Places A Startup CTO Can Find Mentors

Everyone needs mentors. But as a startup CTO, it can be hard to find other qualified entrepreneurs who have faced similar challenges. To find out where startup CTOs can go to find this much needed advice, I polled a group of entrepreneurs from YEC to hear their suggestions.<p>Past Employers and Vendors<p>…

The 2 Most Important Things Steve Jobs Taught Jony Ive | Inc.com

Steve Jobs, the legendary founder of Apple, may have been an exacting leader not known for his patience, but his genius was never in question.<p>Jony Ive, Apple's senior vice president of design--as such, the man responsible for the style of devices ranging from from the iMac to the iWatch--broke down …

San Francisco

Refocusing the Startup Burn Rate Debate

It seems like everyone is talking about burn rates this week. Several high-profile VCs have sounded the alarm (starting with Bill Gurley in the WSJ …

Venture Capital

21 Simple and Free SEO Tools to Improve Your Marketing

<i>This post originally appeared on the Buffer blog.</i><p>Whenever I dream up a home improvement project for my place, I end up working smartest and fastest when I have the right tools at my disposal. It’s amazing the difference a good tool can make – and the extra time it takes to get work done without a …

17 Traits That Entrepreneurs Possess

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Being a successful entrepreneur requires possessing many traits. Some are more important others. Some can be learned -- others are more innate.<p>It’s not about being the smartest person in the room. After mentoring and coaching thousands of …

Already Backed With Millions, Startups Turn To Crowdfunding Platforms For The Marketing

It took more than a year for 23-year-old James Proud to finally talk about his new company in public. Typically reserved, the tech entrepreneur, who sold his first startup at 20, had spent the last 18 months building Hello Inc. in relative silence–no website, press releases or tweets.<p>Last month, …

This Twenty-Something Ditched His Dream Job At Google And Now He Has A Startup That Sells Brain-Enhancing Pills

A little over a year ago, twenty-something Michael Brandt quit Google.<p>He had just finished Google's associate product manager (APM) program when he bailed. Google uses the elite APM program to groom potential long-term leaders.<p>But, there's an inherent problem with the APM program. When you pick …

Abilio Caetano on Twitter: "Thinking of creating your board of directors? @bfeld @IlluminateVC Just finished #Startup Boards. http://t.co/9oDe0YsBNg"

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Startup Board Decks: Free Templates from VCs

One of the most common questions we receive from founders here at NextView Ventures is whether we can share examples of great board decks. As it …

Startups

An Explanation Of Call To Actions (CTAs) in PPC | PPC.org

Continuing the ‘A Complete Explanation Of PPC’ series, in this article, I will be looking at an explanation of call to actions in pay per click …

AdWords

Anatomy of a Successful Landing Page

Any web designer will tell you, there's an art to creating landing pages, the specific pages on which somebody lands after clicking an advertisement or other link.<p>There is a science as well, as Brian Massey, self-proclaimed "Conversion Scientist" will tell you. Brian established Conversion Sciences …

The 5 Essential Elements of a Winning Landing Page

<b>Want to see how effective your landing pages are?</b> Run your page through The Landing Page Analyzer to get your custom report today.<p>Count ’em with me …

Marketing

Four Types Of Conversions in PPC | PPC.org

In pay per click advertising, all campaigns have the objective of getting conversions from their PPC traffic. However, in PPC, there are many …

AdWords

PPC Tactics to Try | PPC.org

Optimizing your pay per click (PPC) campaign can feel like a practice in sameness, which can lead to boredom which can then turn into laziness. This …

AdWords

The curiosity gap: Going viral

by • Published 26 December, 2013 at 5:21 PM<p>You should be studying.<p>You should be studying, but like most students on a slow weekday night, you’re …

9 Tips on How to Build Raving Fans for Your Blog

Having a loyal readership is key to achieving success as a blogger or online publisher. You may have the best blog in your niche or even the most …

6 Not-So-Obvious Places to Find Your Target Market

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Twenty years ago, small-business owners had to rely primarily on free publicity, direct-mail or paid advertising to reach their target markets. Today, the variety of the web makes it so much easier to find your ideal audience -- and reach …

How To Stop Failing At Content Marketing

When asked about what makes a great ad, advertising legend Leo Burnett advised, “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” He wanted his work to cut through, because as he also said, “If you don’t get noticed, you don’t have anything.”<p>And no one was …