Zoe Browne

215 Flips | 35 Magazines | 177 Likes | 11 Following | 10 Followers | @ZoeBrowne | Keep up with Zoe Browne on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Zoe Browne”

The Most Important Job of the Product Owner

Should a Product Manager also do UX? Sure! But they must ensure they do the most critical element of their own job first.<p>Numerous articles have been …

Why Agile Release Planning is Critical for Product Management

A product release is the launch of a new product or a combination of features that will provide value to customers or users. Digging deeper, a release is much more to both your customers and internal teams.<p>For your customers, it's a promise of new value they can look forward to embedding in their …

The Art of the Lazy Product Manager

<i>Why high growth startups need to build less, not more.</i><p>Gillian is the first product manager at a fifteen-person startup that just raised a $5M Series …

Product Management

How Much Technical Debt is Too Much?

Let’s face it, technical debt is something that every Product Manager has to deal with on a constant basis — whether it’s making snap decisions that …

Product Management

Without Requirements There Is Nothing To Do

Solution Director Oracle Innovate - Develop - Commercialize Solutions<p>Did you know that nearly half of all projects fail due to missed, inaccurate or …

Project Management

5 Ways Influencers Create Value for the Product Team

Identifying the right influencers and building relationships with them overtime can catalyze a powerful surge in online mentions for your brand. With …

Marketing

How To Create An Empathy Map (And Why You Should)

How do you win the attention of your audience and create content they actually care about?It happens when you take the time to understand and take on …

Design

Google Freshness Algorithm: Everything You Need to Know by @LWilson1980

The Google Freshness algorithm update was a significant ranking change with many important implications to search engine success.The post Google …

SEO

4 Golden Rules Of Marketing That Will Never Change | Inc.com

Marketing is a fickle beast. First, infographics were the cool thing. Now, it's videos.<p>Facebook is constantly changing its algorithms (keeping business owners like you and me on our toes). The same goes for Google.<p>When you look at things from a broader perspective, however, some fundamentals of …

Marketing

How to Build a Simple Social Media Marketing Funnel | Inc.com

<i>By Phil Laboon, serial entrepreneur and CEO & co-founder of Growth Stackers.</i><p>The combination of the rising costs of AdWords -- along with the unreliability of SEO -- is pushing more and more marketers to move their e-commerce products into the realm of social media.<p>While Facebook and Instagram were …

Marketing

Social Media Cheat Sheet for Image Sizes [Infographic]

Social media marketers and graphic designers, listen up!<p>Occasionally we post infographics of social media sizing guides. We don't mean to repeat …

Sharing is caring: Millennial patients and social media

Marketing to millennials, sometimes called the selfie generation, can be a shoo-in for aesthetic practices.<p>Why? Millennials are happy to share.<p>While …

Top 10 Apps for Social Media Productivity and Organization

In working with clients across several industries such as tourism and hospitality and film and television, I’ve noticed a major trend.With their …

Business Development

4 Social Media Trends You Need to Know About for Next Year

2018 is just around the corner. Are you ready for it?<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The end of the year is quickly approaching -- the holiday season is right around the corner and 2018 is just a few months away. Social media gives your brand an incredible opportunity …

7 Social Media Fails to Avoid in 2017

Chances are you’ve witnessed a social media fail sometime in the past year. It usually results from a sense of urgency, or a miscommunication that …

Rhode Island

The 5 Characteristics of Social Media Websites That Go Viral

There is no formula for a site that goes viral but you can see what's missing from those that don't.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>With the advent of the web 2.0 comes a shift from simple and bland web pages to dynamic and interactive web platforms. It is now possible …

Here's how to become a social media marketing guru for less than $35

Internet history was made on May 22, 2005, when YouTube co-founder Steve Chen posted a video of his cat called "Pajamas and Nick Drake." That …

Marketing

Terror Attack Victims And NHS Staff Warned Over Social Media Trolls

The loss of privacy can 'last a long time'.<p>Dave Thompson via Getty Images<p>Victims of terror attacks and NHS medics have been warned over social media …

4 Efficient Ways to Simplify Your Social Media Marketing Efforts

If you’ve been a part of the social media marketing landscape for a while, you’re no stranger to the fact that this industry changes. A lot.For those …

Marketing

How To Be Successful in Identifying Your Target Demograhic and Creating Your Social Media Strategy

The marketing strategy you employ on social media sites depends on a lot of factors – the most important of which is undoubtedly your target …

Marketing

Do You Know the Newest Trend in Online Advertising? | Inc.com

What is the difference between these ads and traditional Google AdWords?<p>- Get seen right at the top of Google.- Connect with customers, right when they're searching for your specific services and most likely to book.- Simple tools, tailored for you, so you can you get started, personalize your …

Google Home

Top AI Technologies: Google vs. Amazon vs. Facebook vs. Apple vs. Microsoft

The post Top AI Technologies: Google vs. Amazon vs. Facebook vs. Apple vs. Microsoft appeared first on IoT For AllSeveral weeks ago, Jefferies’ …

Machine Learning

New features for both Google Assistant and Lens shown off at the GDD Europe Day 2 keynote

GDD Europe (Google Developer Days) might have flown under your radar, which is understandable. GDD isn't Google I/O, and it often doesn't get as much …

Hands, Er, Off with Google Home Hands-Free Calling

Google recently announced that hands-free phone calling had come to Google Home, its Google Assistant-based smart speaker.<p>I spent some time using it …

Google revamps its privacy and data Dashboard with simpler, mobile-friendly design

With the Google Dashboard, users can see data and information about the various Google services they use. Featuring useful stats, it also provides quick shortcuts to individual product settings. The interface is being redesigned today with a more mobile and touch-friendly design.<p>No longer a …

Apps

Google Changes AdWords Guidelines In Response To Apple's Intelligent Tracking Prevention

Apple will change its tracking procedures with iOS 11, scheduled for release this month. The company announced changes to Intelligent Tracking …

What’s the deal with Google and HTC?

Rumors out of Taiwan suggest that Google is preparing to purchase some or all of HTC's smartphone division. If true, it would mark a sad end for the company that built the first Android phone. What's not clear, however, is why Google wants to buy HTC, and what it's looking to get out of the …

Enhancements Coming to Google Assistant Set to Rival Siri Improvements in iOS 11

In the run-up to the official release of iOS 11 this month, much of Apple's focus has been on touted improvements coming to its built-in virtual assistant, Siri. Apart from becoming more naturally spoken, Siri will allow users to get real-time translation between select languages and is said to …

In The Age Of Screen Time, Is Paper Dead?

Paper ... or glass?<p>Advances in laptops and technology are pushing screens into schools like never before. So what does this drive toward digital classrooms mean for that oldest and simplest of touch screens: a plain old sheet of paper?<p>It may seem a wasteful and obsolete technology, ready to follow …

Education

These social media influencers work hard to earn big

When Alyssa Bossio graduated from Binghamton University, she moved to Manhattan to launch a social-media career. Yet instead of pursuing a …