Zach Garcia

33 Flips | 1 Magazine | 22 Likes | @ZachGarcia2014 | Keep up with Zach Garcia on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Zach Garcia”

Why personas stop innovation—what to do next. – Muzli - Design Inspiration

There is a misconception that personas help us design clear goals for our customers in order for them to maximise whatever our business offers.<p>Why …

Is this the end of venture capital as we know it?

We are in a perverse moment in the global venture capital industry: VCs are fast coming to resemble private hedge funds, and the more money they are able to raise, the worse off startups are becoming.<p>Capital is flowing into funds of all types, yet the rate of investment is shrinking rapidly. This …

Venture Capital

The 10 things in advertising you need to know today

<b>1. A new report shows ad blocking is up 30%.</b> The study, from PageFair, also showed that publishers' use of ad block walls resulted in the majority of users simply leaving their sites.<p><b>2. Nearly half of Snapchat's revenue comes from ads in the Discover section.</b> Data from eMarketer showed Snapchat …

The $25K Pod That Could Ease L.A.’s Homelessness Crisis

These bright, airy shelters are carefully designed to sidestep red tape.<p>Every night, an estimated 50,000 people sleep on the streets of Los Angeles–a figure that’s skyrocketed by 35% in the last year alone. The problem is so bad that the mayor has declared a state of emergency, and in November, …

Karuki Wireframe Kit – User Interface Web Elements

Karuki Wireframe Kit, a well designed user interface collection with more than 200 web elements.Mahamed Elgendy is a skilled UX/UI designer with …

Wireframing

Quality in Digital Advertising: Why We Need A Better User Experience Now

<i>John Murphy, VP of Marketplace Quality, OpenX</i><p>Think back, way back, to the early 2000s. Odds are you remember the home page takeovers and painfully irrelevant pop-ups that interfered with your browsing incessantly. We've made a lot of progress over the last decade and a half but even as we succeed …

Snapchat reportedly buys a mobile search app to make messaging even more personal

Snapchat is continuing on its quest to redefine mobile.<p>The mobile storytelling app is acquiring Vurb, a search and discovery app, for $100 million in …

The Anatomy Of A Great UX Design Leader

Seven key traits the best UX design leaders share<p>The job market for user experience designers is booming, and academic programs have sprung up to meet demand. Missing from most discussions about the UX design education gap is the need for great UX design <i>leaders</i>. These are senior-level managers who …

The Savvy Stock Move Mark Zuckerberg's Using to Keep a Grip on Facebook

A savvy restructuring of stock allows Facebook's founder to have his cake and eat it too--but there's a catch.<p>In an effort to balance his philanthropic ambitions with his desire for long-term control of the company he created, Mark Zuckerberg on Monday approved a complicated and savvy restructuring …

Social Media

7 Things to Change If You Aren’t Seeing Any Conversions

Not seeing any conversions? Try changing one or more of these seven things to boost conversion rates.<p>Even with a decent traffic stream in place, most attempts at online marketing wind up with far fewer conversions than expected.<p>What's responsible for this? The psychology behind online conversions …

Common design mistakes lethal to your mobile app

The mobile app market is overcrowded with millions of apps. In order to stand out, your app needs to bring in a combination of exceptional …

Tribe Is A Nifty Walkie-Talkie App

Meet Tribe, a new social app for iOS and Android that is going head-to-head against Taptalk, Snapchat and countless other social messaging apps. Tribe is an interesting take on messaging thanks to its heavy focus on video and neat design.<p>At heart, Tribe isn’t reinventing the wheel. Everything you …

Silicon Valley’s $585 Billion Problem

Illustration by Goran Factory for Fortune<p><i>VCs have pumped up the value of the “unicorn” startups. Now tech IPOs are in trouble. Good luck getting …

Living Off Hackathons: The Possible Rise Of The Pro-Hacker

Simon Lightstone Contributor<p>Simon Lightstone is on IBM's DB2 team, LifeHack author, programmer and former startup guy.<p>Hackathon prize money keeps rising each year as organizations learn to take advantage of their value. Runner-up cash prizes are now in the thousands, and grand-prize payouts are as …

The CEO of WhatsApp explained why it killed its subscription fee

"We've done really well in the consumer space," he said. "But there is whole other aspect of communication as you go through your day: You want to communicate with businesses."<p>By removing the subscription, WhatsApp is accessible to a massive number of new users, especially in emerging markets, such …

Credit Cards

Silicon Valley braces itself for a fall: 'There'll be a lot of blood'

Wannabe entrepreneurs are still piling in to San Francisco, but there’s a sense that time is running out on the exuberant startup world<p>A sharply dressed French investor is leaning against a doorway, arms folded and his expression slightly bemused. Philippe Suchet is considering the latest raft of …

Silicon Valley

Facebook is testing a new browser that will make sure you never leave the app

Another day, another feature being tested at Facebook. This time around, it looks like the company is working on a seriously improved in-app browser.<p>Here’s the old one that most people are used to seeing:<p>And here’s the new one:<p>It’s worth noting the company has been testing it for at least a couple …

This startup you've never heard of is an expert at predicting what you want to do next

The B2B startup specializes in making apps talk to each other, and it has booked big-name clients like Uber, FourSquare, and Airbnb.<p>The key to Button is linking your intent with what comes next.<p>"Let's say you go to FourSquare and open up a venue," says CEO Mike Jaconi. "We understand that not only …

Apps

Survey: Which Design Jobs Pay The Most?

Some takeaways: Ditch graphic design and learn to code. Oh, and be a man. Ugh.<p>Designers earning top dollar work in UX, know how to code, and live in California. And–surprise–they’re men. Those are some of the main takeaways from O’Reilly Media’s 2016 Design Salary and Tools Survey.<p>Although it would …

Messenger to the masses: Facebook app hits 800M users

Just how big can Facebook's Messenger app get? Try 800 million monthly active users and counting.<p>The social-networking giant said Thursday its mobile messaging app crossed that mark near year's end. That means the app added 100 million new users worldwide since June.<p>Messenger was the quickest …

Wish, a startup that's gunning for Amazon and Alibaba, is spending a reported $100 million on Facebook ads

The five-year-old e-commerce company is challenging Amazon and Alibaba by selling directly from merchants, often in China, to consumers. The result is super cheap products, like $9 dress shirts or a $15 smartwatch, that often take weeks to deliver.<p>Part of its secret is spending more than $100 …

eCommerce

Jack Dorsey reveals the most important question he asks when hiring new Square or Twitter employees

As part of the elite group of tech CEOs who have run two companies simultaneously, Dorsey works up to 18 hours a day.<p>With such a packed schedule, Dorsey likely doesn't personally interview anyone but candidates for top positions at Twitter or Square. But, when he does, there's one question that's …

Jack Dorsey

Typefaces For Pro Basketball Players: Gimmick or Genius?

Nike and graphic design firm Sawdust up the branding game.<p>Superhuman athlete, comedic actor, and $500-million brand LeBron James is now a typeface. So are Kobe Bryant and Kevin Durant. Working with the London-based design firm Sawdust, Nike has created fonts for some of the most popular basketball …

A US app that lets you raise beer money and 5-a-side fees is blowing up at UK universities

Tilt only launched in Britain in July but has already had over 1,000 applications from students wanting to be campus ambassadors for the app, according to UK manager Olivier Buffon.<p>Tilt lets people set up online campaigns to raise money for everything from 5-a-side football league payments to …

Is the birthplace of Silicon Valley ready for a renaissance?

Is Silicon Valley's birthplace ready for a renaissance?<p>How Hewlett Packard Enterprise is shaking up the status quo in the industry it built<p>Promoted by<p>…

New Android Wear smartwatches can connect to far-off phones

Android Wear watches have previously been stuck using either Wi-Fi or Bluetooth to connect to a smartphone to do most things. But now Google has added another option: cellular connectivity.<p>Smartwatches are still limited in that they generally need to be synced to a smartphone to make and receive …

Wear OS

Google Ventures chief: If tech only serves 'rich white people in Silicon Valley, then we've failed'

"People talk about the redistribution of wealth a lot, which is a very valid topic," Maris told Business Insider. "But what about the redistribution of health? That's even more concentrated at the top."<p>For example, the life expectancy of people in the Central African Republic is about half of what …

Silicon Valley

7 Highly Effective Ways to Overcome Fear

Margee Kerr is a sociologist and professor specializing in the science of fears. Here's what she can tell you about overcoming yours.<p>Show me an entrepreneur, and I'll show you someone who loves a mountain-climbing metaphor.<p>That's because starting a business is a frightening, uphill, often solitary …