Word On The Street Media

27 Flips | 3 Magazines | 33 Likes | 2 Following | 5 Followers | @WotsMedia | Owner of community advertising and marketing and PR advertising agency. Mom to two and wife to one.

5 Advertising Strategies for Entrepreneurs Coping With Facebook's Revised News Feed

Facebook has been the advertising comfort zone for many businesses. It might be time to get out.<p>5 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Facebook’s News Feed is very much a moving target these days. In early January, the company tweaked the News Feed to emphasize posts …

Social Media

How to Drive Meaningful Interactions in Facebook Groups

Are you struggling to get visibility on Facebook? Wondering how a Facebook group could help? In this article, you’ll learn how to use a Facebook …

4 Social Media Stars Explain How You Can Get More Instagram Followers

More importantly, these tech-savvy entrepreneurs break down how you can use your Instagram followers to grow your business.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The very first Instagram photo was taken by its founder, Kevin Systron in Mexico in 2010. I find it fitting that it …

What is the best time to post social media?

When and how often<i></i> you post can often be as important as <i>what</i> you post.Of course, great content will shine through no matter when you post it, but …

How to Launch a Killer Influencer Marketing Campaign

A few months ago, I began debating ‘cutting the cord’ with cable and going with a streaming television service.I travel a lot, and to be honest, it …

The Future of Social Media Is Here: These Are the Trends You Need to Know

It’s time we talked about how you’re using social media. That’s right, this is an intervention.We’re concerned about what you’re doing, and more …

4 Steps to Building a Stellar Personal Brand

Answering four simple questions will draw the blueprints for a powerful personal.<p>5 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As an entrepreneur, you want to build a personal brand that shines—and sparkles. And pops. In essence, you want to be <i>seen</i>. You see other brands …

Marketing

8 Instagram Analytics Tools You Should Be Using

Instagram is known mostly for engagement.Simply put: People love interacting with brands and other individuals. Without engagement, social media …

The Modern Marketing Strategy Every Business Should Start Using Today

Reach your prospects effectively with this innovative marketing strategy.<p>6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>What does your company’s marketing portfolio look like?<p>20 years ago, the average portfolio was filled with pieces -- known as collateral -- like …

Marketing

The 10 best design agency websites of 2017

Websites are a company’s main calling card – and for none more so than for creative agencies, which use them both to tell potential clients about …

Tommy Hilfiger

3 Ways to Leverage Social Media Without Wasting Time or Money

At a recent speaking engagement for women business owners, I was asked a lot of questions about how to "be everywhere" on social media. Many of these women had already built empires, but they knew they could make even more money if they learned how to leverage the internet.<p>The problem was they were …

Social Media

7 Free Content Creation Tools to Help You Earn More Engagement Online

The brands that stand out today are the ones that know how to get people going by producing clickable, shareable, irresistible media for their …

3 Amazing - and Free - Marketing Tools for Small Businesses

These free tools can help you boost your efficiency, streamline your workflow, and gain real, actionable data so you can take your company to the next level - whatever that may mean to you.<p>Recently, I spoke at Inc's GrowCo conference on social media strategies for any business or budget. With so …

Marketing

The 10 Smartest Reads for Entrepreneurs From 2016

While not an exhaustive list, these books are key additions to any business book collection.<p>Not every business book that thumps onto your desk is a worthwhile read. But just a cursory glance at the year's endless stream of flaps, blurbs, and press releases suggests a few trends in 2016. Among them: …

Books

10 Awesome Marketing Books for Holiday Gift Giving

<i>Editor’s Note: Check out the previous list of marketing books at Best Marketing Books to Give as Gifts.</i>Lifelong learning is an admirable goal. And in …

10 genius ways to use every inch of space in your home

Whether you live in a compact one-room home or a large luxurious mansion, you are going to want to get the most out of your space. Remodelling your …

10 Success lessons from Chris Gardner – “From Homeless To Millionaire” for entrepreneurs

Share90<p>Tweet<p>Share349<p>+15<p>Shares 444<p>The life of Chris Gardner is one made for the big screen. From single father without resources, living on the …

Here's How One Millennial Entrepreneur Turned Failure Into $10 Million

Success knows no age and no limits!<p>Every entrepreneur has their own story. Some find success rather quickly and without much effort, while others deal with failure. Then, there are people like Sam Ovens who find success early in life but experience their own fair share of troubles along the way.<p>Sam …

Entrepreneurship

5 Things Entrepreneurs Should Outsource Immediately to Save More Time

Are you an entrepreneur looking to save time and money? Start outsourcing these five things today.<p>The saying goes that entrepreneurs are the only people who will work 80 hours to avoid working 40. More often than not, they're also the only people who will try to do everything themselves to save …

Small Business

How This Entrepreneur Made $1 Million Last Year Just by Talking

Inspiring business and life lessons lie within the story of a most unlikely millionaire.<p>Scott Stratten has always been an entrepreneur, a word he jokingly tells me is Latin for "terrible employee".<p>After short stints in sales and HR in his early twenties working for "the man," he soon realized he …

Entrepreneurship

Truths About Entrepreneurship Most People Fail to Consider

Entrepreneurship. The mere mention of the word can send tingles up your spine. It seems like there has never been a time in human history where so many people dream of the glory and riches that come with entrepreneurship. It’s exciting. It’s lucrative. And it’s very sexy.<p>That’s what people think. …

Startup Resources | Books, Articles, Podcasts, and Videos

The Idea<p>(vision, problem to solve, product details, value & growth hypotheses, etc...)<p>How to generate startup ideas - i.e. solve problems, scratch …

Product Management

6 Ways to Use Augmented Reality in Your Marketing

Thanks to augmented reality technology, we're entering an era where marketing can hybridize physical and digital experiences.<p>For the past 20 years or so, businesses have steadily shifted in what might qualify as a major paradigm shift: They've adjusted their marketing and advertising campaigns to …

Augmented Reality

7 Books Every Marketer Should Read Before Selling Anything

12 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>I'm the first to admit I don’t know everything about marketing. As a 23-year-old, I’d say I’m a novice -- in life as well as business. I can't claim to understand the nuances and psychological principles of persuasion, but I do …

Marketing