Webbed Content

152 Flips | 1 Magazine | 4 Followers | @WebbedContent | Keep up with Webbed Content on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Webbed Content”

How technology is changing childhood

Gadgets are top of the list for today’s tech-savvy children<p>Christmas has finally arrived, and this year’s Christmas lists have been filled with the latest must-have gadgets for children. According to a recent report by uSwitch, parents will collectively splash out over £3 billion on tech gifts for …

With $1.5B Responsys Buy, Oracle Aims Right At Adobe, Salesforce In War For Cloud

On Thursday, Oracle announced positive quarterly earnings results that beat Wall Street estimates. The next day, it declared war.<p>Oracle’s announcement Friday that it’s acquiring cross-channel marketer Responsys for a cool $1.5 billion is exactly that, a move that both responds to Salesforce.com’s …

Is Flipboard a partner or a competitor for publishers and content creators? Yes

Advertisement<p>7 Comments<p>Credit: Flickr user Mathias<p>Flipboard has always had a somewhat double-edged relationship with the publishers who create the …

Why smart digital marketers don’t focus only on Facebook or Twitter

Customers acquired via Twitter are worth 23 percent less, and Facebook brings in just barely average clients. But pay-per-click advertising brings in customers worth 46 percent more, and organic search brings in buyers who are worth a massive 54 percent more than your average customer.<p>Even lowly …

Gigaom | The Atlantic launches weekly iPhone magazine for $2.99 a month

Advertisement<p>In April, Atlantic Media President Justin Smith teased the idea of a paid product at PaidContent Live. The new offering has finally …

Thank You, Google Overlords

Running a website not optimized for smartphones? Guess what, you’ve been put on notice. Google is using its influence and the power of its algorithm to finally force web publishers to fix their mobile website configuration issues, or risk getting downranked in Google Search. Directing smartphone …

How people read online: Why you won’t finish this article.

I’m going to keep this brief, because you’re not going to stick around for long. I’ve already lost a bunch of you. For every 161 people who landed on …

Joe Pulizzi, Author at Content Marketing Institute

Google Testing "In-Depth Articles" Search Results, A New Rich Snippet?

Dr. Peter Meyers, the Marketing Scientist at Moz (formerly SEOmoz), tipped us off to a new Google search interface test. It appears Google is testing …

Google

How to Write Compelling Marketing Copy That Sizzles

By: Ivana Taylor<p>The other day, I sat down at my computer to write some marketing content. And what happens? I end up with a first draft that conveys …

Banner Ads Can Be Native, Too

As we navigate the brave new world of online advertising, think about your own Web consumption patterns.<p>If you’re like most people, you have a unique style of browsing for news and entertainment. In both your online research and news-gathering, a few basic patterns are likely to emerge:<p>You are in …

Marketing

Have Google's Panda and Penguin Replaced SEO With Social, PR and Content, or a New Type of Savvy Marketing?

As a blogger who can't tell a Panda from a Penguin, at least the ones prowling on the web, I decided to investigate when I noticed changes in the Google search results of my posts and was told I might be the victim of the pair of these lovely creatures. Happily, I also noticed significant increase …

First porn app for Google Glass runs smack into new ban on explicit content

<b>Follow-up: First porn app for Google Glass relaunches, stripped of explicit content</b><p>Seattle-based adult app marketplace Mikandi is getting lots of …

Comment on Back by popular demand: less filler, more meat. by Olivier Blanchard

Agreed.

The Price of Original Content

Digiday’s mission is to write about where digital media is going. We do it in a way that’s honest about the very real challenges and shortcomings of …

67% of Smartphone Owners Would Rather See Ads Than Pay for Premium Content

Fully 67 percent of smartphone users are willing to view ads to gain in-app premium content rather than pay for it, according to a Yankee Group study …

Yahoo won't restrict porn on Tumblr

During Yahoo's Flickr press event this evening, CEO Marissa Mayer responded to a question about restricted content on Tumblr, and confirmed that Yahoo has no plans to cull controversial material — meaning Tumblr's porn is safe. "It's the nature of user-generated content," Mayer said, answering one …

Yahoo's big lean into content to fuel growth

Internet<p>Marissa Mayer's plan is for Yahoo to be to personalized content what Google is to search and Facebook is to social networks.<p>by<p>4:00 AM PDT<p>Now, Mayer needs to show that her plan is really working. She'll have that opportunity on a quarter-by-quarter basis, but only a few quarters more to use …

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