In Chasing Perfection, Ferruccio Lamborghini Took the Fast Lane
At the Geneva Motor Show in 1971, an Italian industrialist named Ferruccio Lamborghini unveiled a new sports car his company hoped to build. Then something remarkable happened. Frantic onlookers began mobbing the canary-yellow prototype—banging elbows to get a better view.
James Schweickert flipped this story into Cool Car Stuff•2146d