Vodski

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Top 4 keywords every brand should monitor

Most marketers know that tracking keyword rankings properly is important and have keyword tracking tools to help them make sure their top keywords are performing well in Google and other top search engines. To add to tracking organic keywords, there’s social media monitoring that entered the …

How to Create a Killer SEO Plan for 2017

How to Create a Killer SEO Plan for 20172017 is here! I get excited with the changing of each year because it always presents new opportunities and …

Local Search

SEO for CEOs: It's all about mobile in 2017

If you haven't adopted a mobile-first approach to your website or SEO efforts, now is the time to seriously consider doing so. This article serves to …

Things You Didn’t Know About Inbound Marketing

Alright, you had a great 2016 marketing your business online and publishing content regularly. You did it all to have your customers knock your door …

Marketing

5 search engine optimization trends for 2017

With every passing year, search engine portals develop new algorithms and rules with the hope of combating spam links and people trying to play the system.<p>These new rules set by Google, Bing etc. means that every webmaster must stay abreast to the ever changing SEO landscape in order to help …

Banks consider whether to move business out of UK as Brexit looms

Announcements expected soon on whether to implement contingency plans for access to remaining EU states<p>Brexit could have an impact on the City in the coming months as banks decide whether to implement contingency plans to ensure they retain access to the remaining 27 EU member states by moving …

LinkedIn Changes: What Marketers Need to Know

Do you have the new LinkedIn experience? Wondering what’s changed? LinkedIn has made it easier to find new contacts, interact with connections, and …

Infographics

Barclays braced to cut up to 7,000 trading customers

Barclays is poised to axe as many as 7,000 clients unless they boost their trading levels, as the bank grapples with increasingly tight capital rules, forcing it to focus its resources on its most profitable customers.<p>Thousands of smaller institutional clients that trade equities, corporate and …

Investing

4 Ways to Improve Your Online Marketing Skills

Pin<p>Tweet<p>Share<p>Online marketing is a skill you can’t go without if you are a freelancer, online business owner, or an aspiring digital entrepreneur.<p>Too …

Marketing

Social Media Marketing Is About Relationships, Not Broadcasting

<i>This article by Timothy (Tim) Hughes, looks at the roots of Social Media Marketing, and how the practices of many have changed less than we might</i> …

Social Media

Google Maps now indicates if a location is wheelchair accessible

In one of its smallest, yet most useful updates ever, Google Maps has now begun displaying whether a location, such as a building or restaurant, is accessible by wheelchair.<p>The service sources this information from its human Local Guides, who answer questions about the places they visit, indicating …

Google Maps

Urgent Brexit deal needed to avert banking job losses, peers to warn

<b>Exclusive:</b> Lords Brexit committee to highlight need for financial institutions to make strategic decisions before EU negotiations are finished<p>Tens of thousands of banking jobs could be lost to continental Europe from next year if ministers do not agree a transitional deal on single market access …

Great Britain

Argos just announced a Christmas strike

Unite the union predicted “havoc and chaos” for Argos customers in the run-up to Christmas as its drivers said they would strike for 72 hours …

25 Content Marketing Stats to Guide Your 2017 Strategy

With 2016 coming to a close, now is the time to look ahead and start planning for the lap around the sun.<p>And as the content marketing landscape …

Marketing

Use These 4 Apps to Improve Your Social Marketing

Improve Your Social Marketing Strategy With These 4 AppsToday I have some social marketing resources to help you improve your reach. Here’s four …

Marketing

Murdoch Sky bid: culture secretary to answer urgent question

Culture minister forced to appear before MPs as concern mounts over media mogul’s bid to take full control of satellite broadaster<p>The government is facing an urgent question from Labour in parliament about Rupert Murdoch’s bid to take full control of the satellite broadcaster Sky amid mounting …

Play Pac-Man on the MacBook Pro Touch Bar with this app

Big software makers like Adobe, Atlassian, and Microsoft have been enhancing their apps with support for the Touch Bar on the new version of Apple’s MacBook Pro laptop. But that doesn’t mean it’s only for serious things. The Touch Bar is turning out to be an interesting experimental platform for …

Why Emails Are Still the Best Bet for Your Marketing Campaign

Genetics science tells us that life itself thrives via diversity. Your company does too.<p>Within your company, very different people with amazingly …

Corporate Culture

6 badass marketing ideas from unconventional industries

From a business standpoint, it doesn’t make sense to spend money on marketing unless it helps you generate more revenue. And where are the best places to spend your marketing dollars? If you’re thinking Google AdWords, SEO, or social media – yeah, they’re great – but they’re also …

How to Plan Your Content Marketing Calendar

As the year 2016 winds to a close, it is yet again time to fine-tune or create a unique content marketing plan for your business in the year 2017. …

Marketing

Brands aren’t giving up on Twitter just yet, but they are shifting their focus

Twitter may be waning in popularity among some publishers, but marketers aren’t discounting the platform entirely, at least not yet. While the …

Account Suspended

McDonald's to bring its international tax base to Britain

The British economy has received a post-Brexit vote of confidence from one of America’s best known companies after McDonald’s announced it will move its non-US operations to London, abandoning its base in Luxembourg.<p>The fast-food giant has chosen the UK to establish a new holding company to collect …

Online marketing for small businesses

You can manage several storefronts, in multiple online marketplaces, using a single ecommerce platform. That allows you to expand reach and revenue …

How to Get Your Branding Noticed

Your brand reflects your identity as a company. What are you doing to make yours stand out?<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It's often said that you need to get your ad in front of customers seven times for them to pay attention to it. But as marketing practices continue …

Marketing

Become an online marketing expert with the Full-Stack Marketer training bundle

Anybody can sell stuff on the web… that’s not hard. But doing online marketing well? That’s a different story. Go deep inside how to strategically market your products on the web with the intensive training of this Full-Stack Marketer course bundle. Right now, this 12-course package of selling …

How to Create Profitable Bottom of the Funnel Content Using Data

Do you want to make more money out of your content?<p>Work smarter.<p>Put your pen down, close that Google docs file (only for a short while), and let’s …

AdWords