Troy Aidoo

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Infographic: How Your Age Affects What You Share on Social Media

Nearly everyone and their mother is on social media. Literally. But, thankfully, that's where the similarity ends. When it comes to sharing across …

How to Use Visual Maps for a Balanced Content Marketing Strategy

Many people prefer to read visually. Yet when it comes to how we display information in our companies, we tend to be stuck on text and …

How to simplify video making process for startups

You’ve probably heard that video is future of marketing. You’ll know how important it is to create a video, and how videos can help you in …

5 branding mistakes you might be making

You know part of building a successful business means establishing a successful brand. Branding includes your website, logo, name, print campaigns …

7 secrets to using LinkedIn for business marketing

by Ryan Bonnici<p>There’s a lot of advice out there for marketers about how to best use social media to reach their target audiences. For instance, …

How to Design the Perfect Logo (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Close your eyes and imagine Apple’s logo. Now think of Nike’s. How about Target’s? We’re willing to bet that you conjured up images for each in your mind’s eye in less than a second or so. They’re that memorable.<p>As you can see, logos are …

The Difference Between Marketing and Branding

<b>What is the difference between marketing and branding?</b><p>In a recent conversation with a very senior person at a financial institution my colleague was …

Marketing

Watch the Porsche Assembly Line Build a 918 Spyder

Precision in motion.<p>This is an in-depth look at the Porsche factory in Stuttgart where highly precise technicians use highly precise tools to assemble the highly precise parts of the 918 Spyder. (Those recalled axle fasteners are clearly the exception, not the rule, right?)<p>There's absolutely no …

Le Mans

GamesBeat’s best and worst of 2014 collection

Happy New Year! But before you get to all those resolutions, let’s take a moment to look back at the eventful period of gaming that was 2014.<p>It was a year that had its fair share of intrigue, scandal, and fantastic games. During December, GamesBeat published several stories that looked back on the …