Cofounder, Socialbakers In its early days, Facebook felt like the Wild West to marketers. The avalanche of consumer eyeballs to the site was tantalizing, but it was tough to make sense of it as a branding
By now we know that we’re (mostly) not supposed to multitask — that we can’t do two things at once very well and that it takes us a while to refocus when we switch from one task to another. This is why
Killing off brands is not a popular or pleasant thought, but we should consider it more often than we do. It can be tough to admit that it’s time to pull the plug. Some executives may be reluctant to –
If you’re midway through your career and feeling stuck, you are not alone. Maybe work doesn’t feel meaningful anymore, or your industry has drastically evolved, or your values and interests have changed.
Maarten Kools I first met Tommy Hilfiger around 1990, when he was already well known in the fashion industry. In the late 1960s he’d been a teenager in upstate New York, but he wanted access to fashionable
How long will recruiters spend on your résumé before deciding to toss it in the recycle bin? Six seconds, says online job search site The Ladders. That’s about 20 to 30 words. So how do you write those
While Hennessy might be a recognizable brand, many of us aren't aware of the cognac's nuances—or remain wary of cognac in general due to a lack of understanding. On a recent summer afternoon, the team
Density is a simple new IoT sensor that broadcasts how busy public places around town are at any given time. No one likes a bar that’s too crowded, or for that matter, one that’s too dead. But what if
In this new feature, we present an architectural insider’s guide to a great design destination. A design lover's guide to the Argentine capital. A creative office remodel for a local motion graphics studio.
Apple told investors earlier this month that sales of the Apple Watch have far exceeded its own internal expectations, but some of the companies that are making parts for the new wearable are claiming
Sure, PlayStation Plus subscribers are used to getting "free" games every month, but they haven't had any say about what the gratis titles would be. Until now. With Vote to Play, you'll have a chance make
As part of the original Macintosh team back in the 80s, Susan Kare created some of Apple’s earliest typefaces and icons, but now the famous designer is ready to bring her iconic skills to Pinterest, as
Google knows a friction-free app testing and submission process can help developers keep decent apps flowing, so it just rolled out a series of improvements to the beta testing process for Google Play
The Big Questions Kepler-452b is the most Earth-like planet ever discovered, a place with just enough sunlight to possibly support the crops and house plants of life forms like ourselves. But don't pack
This is an excellent observation from Don Boudreaux, that Uber and the other parts of that gig and sharing economy reduce capital concentration and increase the number of capitalists. That might sound
No other tech company is executing so well across so many areas at once — from product development to business management to public relations. Take a look: Users are addicted. Facebook has more than 968
Traffic lights are supposed to help keep driving orderly, but they often create more tension than they resolve. How do you know that the green light won't turn yellow before it's too late to slow down?
It’s hard to tell exactly what happened with Rovio. They certainly made one incredible game with the original Angry Birds. Granted, it used an open-source physics engine and borrowed the basics of its
Robert Brunner, who gave Ive his first Apple job, discusses the designer’s new C-suite role–and why it matters. Earlier this week, we reported that Apple created a new senior management position for esteemed
Kenneth Andersson for HBR The idea of disruption excites some people and terrifies others. Consider the recent case of The New Republic, in which a new, disruptive CEO came in and vowed to “break shit.”
Wouldn’t it be nice if an algorithm could tell you when to develop a new business model or whether to enter a new market? We’d be lying if we said that such an algorithm exists. It doesn’t, and we don’t
Machines, it seems, can do almost anything human beings can. Now cars are even starting to drive themselves. What does that mean for business and employment? Will any jobs be left for people? Will machines
Danish architect and designer Thomas Juul-Hansen is renowned for his ability to design luxury properties that are rooted in a... In our Modern Across America issue, we spotlighted five American cities