Veronica Orr

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Murdoch's Fox made offer to buy Time Warner

Rupert Murdoch's 21st Century Fox made an offer to buy Time Warner in June, and Time Warner gave a firm answer: No.<p>Even so, news of the proposal on Wednesday sent the stock of Time Warner soaring 15%.<p>Such a deal would be massive: the initial bid was $80 billion. That would value Time Warner (TWX) …

Murdoch shoring up his war chest

Rupert Murdoch is raising cash to pursue U.S. ambitions.<p>21st Century Fox (FOXA), home to Murdoch's film and TV businesses, is merging its satellite TV operators in Italy, Germany and the U.K., creating a European market leader and pocketing £4.9 billion ($8.3 billion) of cash.<p>BSkyB (BSYBF), in …

No deal! Murdoch gives up on Time Warner

Did Rupert Murdoch just surrender?<p>The famed and feared mogul said Tuesday that he had withdrawn his offer to acquire Time Warner, squelching what could have been the biggest media merger in recent history.<p>Arguably, shareholders had scuttled it already: 21st Century Fox shares had dropped nearly 10% …

Are You Listed? Tips for Using SEO Directories Today.

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Although online directories are still a part of every complete strategy for search engine marketing and optimization, they don’t hold the power they once did. We spoke with marketing experts on the role online directories should play now …

How to Pitch Mark Cuban--and Land His Money

Shark Tank judge Mark Cuban explains how to persuade him to invest his money.

What Every Business Can Learn From Apple’s Mistakes

<i>Ran Rachlin is the co-founder and CEO of Ubertesters, a global provider of a comprehensive, cloud-based, process management tool for mobile applications beta testing.</i><p>App developers definitely learned something important from Apple’s latest product release: even the titans of the industry deal with …

The 5 Characteristics of Trustworthy Bosses | Inc.com

Chances are your employees have been burned by a less than trustworthy boss before--eight out of ten of us have put our faith in a leader who has subsequently let us down, according to Stanford social psychologist Roderick Kramer.<p>That adds up to a lot of leery employees, and a lot of bosses facing …

How to Create eBooks That Will Help Boost Your Marketing Strategy

This story originally appeared on Visual.ly<p>A diverse content marketing strategy is a must for any modern day marketer. While microcontent has been rapidly growing in popularity (and rightfully so), long-form content such as eBooks provide a deeper and more detailed edge to your marketing …