Tommy Ray

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5 Unexpected Ways Meerkat Will Crush It For Sales And Marketing People

So, if you haven’t heard of Meerkat yet, don’t waste another minute in the dark. Go check them out.<p>In a nutshell, Meerkat allows you to live video stream to all of your Twitter followers. Think live TV on Twitter. Meerkat allows users to instantly live stream whatever it is they are doing directly …

Marketing

5 remarkable inventions improving water quality across the globe

The world's water crisis is still in full force.<p>Approximately 750 million people around the world still lack access to safe, drinkable water — 90% of …

5 Things B2B Buyers Want Your Content To Do

There’s nothing more powerful than speaking with real buyers to take the guesswork out of what content they find valuable. In 2014, I had the …

B2B Reads: sales emails, marketing metrics & the dress

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. …

4 Steps to Creating Authentic Stories Your Customers Will Want to Read

Authentic stories help powerful brands make deep connections with customers. But that high-level principle creates real-world challenges for content …

Marketing

4 Tips to Help You Get the Perfect Exposure in Your Photographs

In photography, light is everything. However, the most important element thing to remember is the amount of light that should be utilized in creating …