Tobias Becker

19 Flips | 1 Magazine | 1 Like | 2 Following | 1 Follower | @TobiasBecke2014 | Keep up with Tobias Becker on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Tobias Becker”

10 Tips For Crafting the Perfect Tweet

If you’re a data-driven community manager, you know better than anyone how much thought goes into each Tweet. As your audience grows, social media …

How to Plan Your Tweets

<b>“The top time to Tweet is XYZ.”</b><p>We’ve all heard this. Whether you’re Tweeting in the morning, the afternoon, or the evening, you’re doing it …

How to Use Google Analytics: Getting Started

Shares 18K<p>Do you need a deeper understanding of Google Analytics?<p>Do you know what data each section of Google Analytics offers?<p>A few important …

LinkedIn Might Be The Only Social Network You Need

About a week ago, I sat in a meeting with a colleague and we were discussing a few business connections we both shared. During the conversation, my …

Employment

5 Free Content Tools to Enhance Your Social Media Marketing

Are you looking for new ways to grab your fans’ attention?<p>When was the last time you changed the way you share news and updates?<p>When you present your …

Infographics

How To be Seen on Twitter and Make Your Tweets Stand Out

Twitter is an interesting tool. It is undeniably powerful and effective. But one thing remains complicated with Twitter – the amount of buzz coming …

The Myths Around Social Media Listening

Monday, March 24th, 2014 | <b>5</b> min read<p>Brands have been doing social media listening way before social listening became a ‘thing.’ They set up queries …

Public Relations

Pinterest Users Don’t Mind Ads—Up to a Point

If you think the only people using Pinterest are moms and craft hobbyists, think again. While your typical Pinterest user is likely female (14 …

Advertising Industry

Data-driven digital marketing triples conversion rates (study)

Top online marketers achieve more than three times the conversion rates of the bottom third, according to a new digital marketing optimization study from Adobe.<p>Why? They invest in a culture of data, testing, optimization, and analytics.<p>“Leading companies prioritize optimization,” Adobe executive …

The difference between brand and identity

<i>[This article was originally published on Brandisty.]</i><p>A question that seems to come up a lot in brand development is, “what’s the difference between a …

3 Steps to Promote Your Blog on Pinterest and Facebook

Would you like to drive more traffic to your blog from Facebook or Pinterest?<p>Are you optimizing your blog posts for social shares?<p>Using your blog, …

Infographics

Facebook May Let Kids Under Age 13 Join

The company has designs for a system that allows children younger than 13 to be supervised by parents, according to a new patent, to comply with the US Children's Online Privacy Protection Act (Co ppa), which prohibits children under 13 from using online services that collect data without explicit …

BBC News staff told 'don't do anything stupid' on social media

BBC News staff have been told by bosses: "Don't do anything stupid" on social media in the wake of the row over a BBC News channel editor posting an anti-Ukip tweet.<p>Mary Hockaday, head of the BBC newsroom, sent an email to journalists on Thursday reminding them of the corporation's "very clear …