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How Bianchi became an iconic bike brand
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How Bianchi became an iconic bike brand

The Telegraph - By Robert Dineen

For the romantic, there's simply nothing that can match a Bianchi bike painted in the company's recognisable celeste, writes Robert Dineen In short. Probably the world's most recognisable bike brand. How did it begin? When Edoardo Bianchi started building bikes in his Milanese factory in 1886, aged …

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