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Digital contraceptives and period trackers: the rise of femtech

Technology (Australia)

Digital contraceptives and period trackers: the rise of femtech

The Guardian - Isabel Woodford

Digital contraceptive techniques have been on the receiving end of bad press recently after Swedish company Natural Cycles was described as “misleading” by the UK’s advertising body, and a number of women complained about becoming pregnant while relying on the app. But that hasn’t stopped the …

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