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Google Introduces New Open Format And Developer Tools For Working With BLE Beacons

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Google Introduces New Open Format And Developer Tools For Working With BLE Beacons

TechCrunch - Frederic Lardinois

Google today introduced a number of new products around Bluetooth Low Energy (BLE) beacons in an effort to challenge Apple’s iBeacon ecosystem. These new products include a new open beacon format, tools and APIs for building apps and services on top of beacons, and a new developer-centric service …

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