Taylor Smith

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From Bedtime to the Boardroom: Why Storytelling Matters in Business

This story appears in the April 2015 issue of <i>Entrepreneur</i>. Subscribe »<p>It’s one of the biggest buzzwords in business—<b>storytelling</b>—and it’s how savvy companies are satisfying the public’s never-ending hunger for content. With compelling characters, relatable plots and, most important, authenticity, …

Growth Hacking Your Small Business Or Startup

When you’re building a business from your parent’s garage and eating ramen noodles every night, the prospect of spending big bucks on marketing can make launching a successful startup feel completely out of reach.<p>How can you compete with existing companies who have millions of dollars in ad buys? …

Startups

Is Google+ trying to beat irrelevancy by merging all social media into one?

Google today announced a new section of Google+, called Collections. It’s essentially a scrapbooking tool, much like Pinterest: Users can create collections (like “boards”) which they can share with their followers or the public. Google says you can then “make your collection pop with custom names …

Google

7 Digital Marketing Skills Every Professional Needs

<i>This is a guest contribution from Brian Burt.</i><p>“Whatever you are, be a good one.”<p>That popular bit of wisdom has a timeless ring of truth to it, but we …

10 Types of Visual Social Media Posts That Get Shared Like Crazy

Do you want double your social engagement and get your content shared like crazy?<p>For small businesses and brands everywhere, posting multiple images …

Infographics

Custom Integration Industry Project Management Software - ProjX360

Welcome to ProjX360<p>ProjX360 management software was developed for the Custom Integration Industry by a veteran integrator with over 20 years of …