Allan Gene Diaz

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8 Ways You Can Create a Winning Instagram Profile

Shares 4K<p>Do you want to attract more attention from fans and followers?<p>Have you considered Instagram as a key marketing tool?<p>If you’re not on …

Marketing

5 Tips to Optimize Your New Twitter Profile Layout

<i>This post originally appeared on the Buffer blog.</i><p>Twitter is currently rolling out a profile redesign to all users, a redesign that puts an even greater emphasis on the great Twitter content that you share and one that provides some bonus opportunities to make a branding splash.<p>Visual content will …

The 15-Minute Social Media Audit Everyone Can Do

<i>This post originally appeared on the Buffer blog and has been republished with permission.</i><p>The word “audit” deserves more love than it gets.<p>When I hear the word, my mind goes straight to tax season and the manila envelope crammed with receipts and forms that I keep stashed away in the closet. Audits …

A Pokémon case study: marketers at the mercy of the mob

<i>Lauren Prociv is a strategic planner and Jeff MacDonald a creative technologist at The Martin Agency. You can follow them on Twitter at @LaurenProciv</i> …

Advertising Industry

10 Simple Tips to Double your LinkedIn Connections - Jeffbullas's Blog

LinkedIn is the boring brother of Facebook and Twitter.<p>Sometimes you feel like shaking him and asking if if he knows what it’s like to have a little …

Infographics

The 3 Best Books For Entrepreneurs to Return To, Again and Again

When I got out of college I was obsessed (some would say possessed) with developing a successful business. I had long been infatuated with the idea, having run small door-to-door businesses when I was in middle and high school. After college and a short experience working at a bank, I felt even …

Content Marketing Isn't Just for the Big Brands

Marketing Master - Author - Blogger - Dad<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following is the first article in the series, "Content Marketing Like the Big Brands," in which marketing master Jim Joseph discusses ways that small to medium businesses can create compelling</i> …

Marketing

Who Should Use Pay-Per-Click Advertising and Who Shouldn't

Author, Founder and CEO of AdGooroo<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>In his book</i> Ultimate Guide to Pay-Per-Click Advertising<i>, internet marketing expert Richard Stokes helps you master advanced search engine strategies from top search engine marketers to increase your</i> …

Marketing

5 Magical Tips Walt Disney Can Teach Entrepreneurs About Marketing

Serial entrepreneur, mentor, advisor and co-founder of YoungEntrepreneur.com<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>While Disney recently made headlines with <i>Frozen</i> taking home the Oscar for best animated feature (a first for the 91-year-old Disney Animation Studios), the legacy …

Walt Disney Company

How to Do Market Research--The Basics

Is your business a product in search of a customer? Use these tips to create a product or service customers will clamor for.<p>4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Marketing research can give a business a picture of what kinds of new products and services may bring a …

Small Business

The Best Social Media Platforms for Your Business

It is commonly suggested that to increase your brand presence, you need to be active on all forms of social media. While that may be true, unless your company has a dedicated social media coordinator, finding the time to maintain every platform out there can be extremely time consuming.<p>The best …