Sudish Balan

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10 Newsletters Every Content Marketer Should Subscribe To

According to Chartbeat, over 92,000 articles are published every day on the Internet. That’s a lot of clutter to sort through, but luckily there are …

Marketing

4 Influencer Marketing Tools You Need to Manage Campaigns

Influencers in just about every industry are shaking up the digital world with their access to big and highly engaged audiences. More than ever, …

Marketing

How to Use Twitter Campaign Reports to Improve Your Twitter Ads

Shares 3K<p>Are you using Twitter advertising to promote your business?<p>Would you like to improve your advertising on Twitter?<p>Twitter’s new campaign …

How to Improve Your Social Media Ads Using Brain Science

Shares 15K<p>Are you advertising on social media?<p>Do you want more attention for your social media ads?<p>The way you design your ad impacts how much …

Marketing

How to Repurpose Your Content Into an Ideal SlideShare Deck

With 60 million visitors and over 130 million pageviews per month, SlideShare is one of the world's most powerful B2B sites.<p>Business executives use …

How to Use Social Psychology to Improve Your Marketing

Shares 10K<p>Are you planning a social media campaign?<p>Do you wonder why some marketing campaigns are more successful than others?<p>The recent ALS Ice …

Marketing

This List of Google Blogs Includes 10 You Didn't Know Existed

It’s no secret that Google is full of different resources for just about every company and organization out there—nonprofits, education organizations …

How to Combine Text and Visual Content for Better Social Engagement

Shares 7K<p>Do you keep text and image updates separate?<p>Have you considered how text and visual content complement each other?<p>Pairing visual content …

Why Your Current Social Media Strategy is Wrong

<i>Piers Cooper is CEO of Addvocate, a startup that created a platform to let brands harness the trust and breadth of the people who know their companies best.</i><p>Some of the biggest brands in the world are spending big bucks in the hope of turning paid likes and followers into measurable ROI. Guess what: …

Social Media Tactics Every Small Business Should Be Using

Social media marketing is no longer an option for today’s small business owner.With as many as 90% of small businesses using social media, the …

Public Relations

30 Little-Known Features of Popular Social Media Sites

<i>This post originally appeared on the Buffer blog.</i><p>When I first set foot in Disneyland, I race to the most famous rides first—Splash Mountain, the Matterhorn, Indiana Jones, all the biggest and best. Little do I know there are just as many hidden gems and overlooked attractions that I’ve likely …

Beat the Facebook Algorithm With These 13 Techniques

Over the past year, Facebook has been rolling out algorithm updates that have resulted in decreased visibility for business’s organic page posts – in …

10 things brand managers should know about social media

Did you know Fridays are funny on Pinterest? Or that brands have one hour to respond to someone on Twitter? Or that Twitter has six distinct …

Public Relations

7 Simple Twitter Marketing Tips to Improve Your Results

Shares 8K<p>Are you looking for easy ways to improve your Twitter marketing?<p>Have you thought about how getting back to basics can lend a new perspective?<p>…

Twitter

11 Sure-fire Tips on How to Make Sure Your Email Marketing Works

When social media turned up the art of email marketing took a back seat with many marketers. But with Facebook organic reach reducing, email has …

8 Essential Elements of a Social Media Marketing Strategy

Do you need help getting started with your social media marketing strategy? Do you know what to include? Goals and objectives guide your social media …

Marketing

20 Clever Words to Use to Get Your Posts Read

The key to getting any business content read is its headline. Take a lesson from print media, articles with boring titles never get read. Here are 20 …

16 Social Media Marketing Tips From the Pros

Shares 12K<p>Are you looking for the latest social media marketing tactics?<p>Do you want to know what the social media marketing pros are doing …

6 New Google Analytics Features for Marketers

Shares 4K<p>Do you use Google Analytics to help you make marketing decisions?<p>Are you familiar with the latest changes in Google Analytics?<p>Google …

12 Twitter Marketing Tips From the Pros

Shares 13K<p>Are you using the latest Twitter marketing tactics?<p>Do you want to raise the bar on your Twitter marketing?<p>We asked top Twitter pros to …

Infographics

12 Simple Tweaks That Make Your Resume Easier to Review

There's some debate about how many seconds a recruiter spends looking over a resume, but we can all agree that it's not a lot. With such limited time …

Top 10 Social Media Marketing Posts: This Year in Social Media

Shares 3K<p>It’s not always easy to stay up to date with social media.<p>Here’s what was really hot in 2013.<p>As you scan these articles, you’ll find great …

How to Know if Your Social Media Activities Are Working

Shares 6K<p>Do you know if your social media strategy is working?<p>Are you looking for an easier way to track your social activities?<p>In this article I’ll …

How to Use Instagram Video for Marketing

Shares 6K<p>Do you want to share short visual stories with your fans?<p>Have you experimented with Instagram video?<p>They recently unveiled a video feature …

Marketing

5 Ways Twitter Chats Can Help Your Business

Shares 4K<p>Does your business use Twitter?<p>Have you considered using Twitter chats as a marketing tool?<p>As the use of hashtags on Twitter continues to …

How to Sell on Facebook Using Images

Shares 3K<p>Do you use Facebook to promote sales for your business?<p>Are you looking for ways to increase revenue with Facebook?<p>In this article, you’ll …

eCommerce