Stefano

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Disrupt Yourself First: Top 10 Game Changing Tech Trends

As a futurist I am forever working to get my clients to get ready for the Fast Future. This is the almost immediate future of high velocity innovative disruptions that are reshaping our world as you read this. That's my job. That's what I do for a living. I call this embrace of trends, Future …

Google’s Guide To Designing With Empathy

Designers can reach over 1 billion people just by keeping accessibility in mind, says Google’s Astrid Weber and Jen Devins.<p>According to the World Health Organization, more than 1 billion people worldwide have a disability. To Astrid Weber and Jen Devins, Google’s resident accessibility experts, …

Monocle 24 Investigates Playful Design and the Role of Luck in Shaping our Cities

For this week's editions of <b>Section D</b>, Monocle 24's weekly review of design, architecture and craft, and <b>The Urbanist</b>, their weekly "guide to making …

Take 5... Design's top mineral water packaging

One category. Every two weeks. Five of the world’s most charismatic designs.<p>Welcome to Take 5 where The Drum, along with jones knowles ritchie (JKR) …

Packaging Design

The next design trend is one that eliminates all choices

In 2004, psychologist Barry Schwartz wrote <i>The</i> <i>Paradox of Choice,</i> a compelling manifesto <i></i>that outlined the paralysis and dissatisfaction one feels when presented with too many choices. A decade later, Aaron Shapiro, the CEO of the global digital design agency Huge, has evolved Schwartz’s observations …

GSK invests $95 million in effort to demystify cell 'operating system'

LONDON (Reuters) - British drugmaker GlaxoSmithKline is investing $95 million to create a new U.S. research institute led by a top genomics professor to investigate how a cell’s operating system works.<p>The signage for the GlaxoSmithKline building is pictured in Hounslow, west London June 18, 2013. …

Dettol soap found to be 'sub-standard' as brand fails lab tests

After Maggi noodles, another product from a multi-national brand has now failed tests.<p>The product in question was a sample of Dettol soap, a brand …

You can now drive a Jaguar Land Rover with an iPhone

Gallery: You can now drive a Jaguar Land Rover with an iPhone<p>Gallery: You can now drive a Jaguar Land Rover with an iPhone<p>+ 10<p>+ 9<p>+ 8<p>By 2020, Jaguar …

Jaguar adapts NASA tech to monitor brainwaves and avoid accidents

If you're wondering how many projects Jaguar Land Rover's developing in addition to its pothole and cyclist alerts, the answer is "quite a few." In fact, the company has revealed that it's working on several technologies, which can monitor your condition to prevent accidents, collectively called …

Brainwaves

RBS hiring drive to aid challenger bank Williams & Glyn disposal

One-fifth of the hires RBS is looking to make fall within the Williams & Glyn challenger bank being carved out of the state-backed lender, …

Investing

Heineken’s Mark van Iterson wants to make responsible drinking ‘sexy’ and is looking to design for inspiration

Since Heineken founder Gerard Adriaan Heineken made the brand design choice to shirk the trend of using brown bottles for the now iconic green, the …

Heineken

Heineken unveils GBP8.5m rugby push in UK

Heineken is one of the main sponsors of the Rugby World Cup<p>Heineken has unveiled its UK on-trade plans to support the 2015 Rugby World Cup, following …

Rugby World Cup

How Cannes Marketer of the Year Heineken Climbs Creative 'Ladder'

How ambitious is the marketing department at Heineken? Even The Most Interesting Man in the World is not considered a perfect 10.<p>The campaign put Dos …

Heineken

Why the Timing of the Heineken-Wieden Split Is Particularly Unfortunate

It's a case of bad timing.<p>A week before Heineken will be feted at Cannes Lions for its global advertising success across several brands, the brewer …

James Murphy Begins New ‘Subway Symphony’ Campaign

Though NYC’s MTA is being unsupportive, James Murphy has found a partner in Heineken and its Open Your City campaign that aims to make legendary …

Vodafone Used Facebook To Turn Two Lonely Grannies Into Romanian TV Stars

With agency McCann Bucharest, Vodafone created a pop-up lunch campaign with two grandmothers, combining the seniors’ love of cooking for big groups …

Social Media

Vodafone strikes global partnership with Huawei over enterprise market

Telecommunication giant Vodafone just penned two partnerships in a bid to expand its enterprise and industrial footprint.<p>The first one, with Chinese …

Apple Finally Learns AI Is The New UI

But is it too late to beat Google?<p>“Most people make the mistake of thinking design is what it looks like,” Steve Jobs once said. “That’s not what we think design is. It’s not just what it looks like and feels like. Design is how it works.”<p>It’s an ironic quote, given the countless examples of Apple …

Google’s new Sidewalk Labs initiative aims to ‘improve life in cities for everyone’

Not content with expanding its ad business, developing self-driving cars, mapping the world, and building Internet-giving balloons, Google says it …

New York City