Avatar - Amanda Webb

Amanda Webb

Content Marketing Addict. I work with businesses to help them slay the content gremlins and develop digital marketing strategies that work. Also enjoy stroking cats and watching Dr. Who.

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    Amanda Webb
    flipped into The No-Nonsense Guide To Digital Marketing Strategy
    How to Use Instagram for Lead Generation

    How to Use Instagram for Lead Generation

    In partnership with Walmart Business, Entrepreneur’s editor in chief Jason Feifer goes on a cross-country road trip to visit thriving mom and pop shops and discover the keys to their success. An original content series produced by Salvi. Each episode profiles a business leader and their respective …

  • Do you ever get that feeling that you are doing too much? You’ve updated Instagram, now Facebook, now Twitter, what about Snapchat? Have you looked at LinkedIn recently? What about that new site everyone is talking about?

    Your mind is all over the place. You need to run your business but how will people know you are here unless you keep on top of your social networks? If you stop posting your blog posts to Reddit will people stop reading?

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    What Social Networks Should You Be Using To Promote Your Business And Blog?

    What social networks should you be using to promote your business? How do you choose the ones that will be most effective for you?

  • Today we’re going to talk about blog measurement. Measurement has been a journey for me. When I first started blogging all I looked at were the numbers. How many people visited my site, what posts did they look at?

    As a marketing beginner this is common and in some ways seeing my stats rise from week to week kept me going. It wasn’t long before I wanted to know more.

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    Believe It Or Not Blog Measurement Can Be Fun

    Today we're going to talk about blog measurement. What metrics should you measure? How do you know what's working? What tools should you use?

  • What is a KPI?

    Sometimes marketing jargon can make things sound complicated. When I first heard the term KPI I had to do an online search to see what it meant. Even then I thought it was something for corporations and big business.

    But no, KPIs are for all of us and they’re actually quite simple to set and measure.

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    The Marketing Measurement Series - What Even Is A KPI?

    What is a KPI? When I first heard the term KPI I had to do an online search to see what it meant. KPIs are statistics that relate to your business …

  • Setting up Google analytics goals can help you measure your websites success.

    Instead of looking at site visitors or page views you can delve into your analytics and find out what is driving people to sign up to your mailing list, buy or even view specific content on your site.

    If you haven’t set them up yet you should, they’re pretty cool. Read on to find out why. https://spiderworking.com/blog/2017/09/05/google-analytics-goals/

    Avatar - Amanda Webb
    Amanda Webb