You’ve done all the hard work to create a stellar LinkedIn profile. You have a professional headshot, a compelling headline and a complete, authentic summary (if you are still working on this, read this
You might never figure out the perfect work-life balance. 1. You don't have to major in public relations, but it will be harder to get into the industry if you don't. I went to a liberal arts college studied
It’s that time of year again. A time to reflect on the state of online marketing over the past year and a time to figure out how to score big marketing wins over the year to come. Since every new year
In all of my years in screenwriting, the one constant has been the concept of The Hook. Any and every screenwriter has heard the term. It's been in nearly every screenwriting book, seminar, workshop, You
This Post originally appeared on the blog ScreenCraft. ScreenCraft is dedicated to helping screenwriters and filmmakers succeed through educational events, screenwriting competitions and the annual ScreenCraft
This story originally appeared on PR Daily GIFs aren’t only for powerhouse social media users anymore. Employing looping visuals lets PR pros and marketers say a thousand words -- or more --in shorthand.