Sourav Ghosh

How to Win as a First-Time Founder, a Drew Houston Manifesto

In 2007, <b>Drew Houston</b> flew to San Francisco determined to find a co-founder for <b>Dropbox</b>. At the time, it was just him. No backers. No team. On a …

How to write a book and publish it (without giving up your day job)

Best tip: start now<p>Your dream of being the next J.K. Rowling or Paula Hawkins but that pesky job, not to mention your social life, family commitments …

6 Simple Ways to Lower the Cost of Your Facebook Ads

Have you ever been blown away by how easy it is to blow through your social media budget before you know it? This is particularly true if you’re …

5 Steps to Improve Client Onboarding for Your Agency

<i>You’ve just been assigned your very first client at your agency. You’re excited, nervous, and ready to roll your sleeves up. What now?</i>Managing social …

‘RBI examining feasibility of govt-backed cryptocurrency’

By: ENS Economic Bureau | Mumbai |<p>The fiat cryptocurrency is a digital currency which will be issued by RBI in place of the physical one at present, …

Structured Data for SEO: A Two-Part Series

Part 1: An overview of structured data for SEO<p>SEOs have been talking about structured data for a few years now — ever since Google, Bing, Yahoo! and …

E-Commerce SEO in 11 Steps: the Ultimate Guide

11 Steps to E-Commerce SEO Success<p>By: <b>Yauhen Khutarniuk</b><p>August 29, 2017<p>Doing marketing for e-commerce websites is associated with very specific …

Data-Driven Marketing

Chapter 6<p>ABM Fundamentals<p>Charlie Liang<p>Coming Soon<p>Chapter 7<p>Marketing Analytics<p>to be announced<p>Coming Soon<p>Chapter 8<p>Branding<p>to be announced<p>Coming …

The psychological importance of wasting time

There will always be an endless list of chores to complete and work to do, and a culture of relentless productivity tells us to get to it right away and feel terribly guilty about any time wasted. But the truth is, a life spent dutifully responding to emails is a dull one indeed. And “wasted” time …

Come Hate Your Life: This Instagram Couple Earns ₹1,80,000 For Each Of Their Posts

With the rise of Instagram as the new billion dollar social force, you are probably also aware of the rise of Instagram influencers as well. They are …

8 Writing Tools for Crafting the Perfect Social Media Post

Ernest Hemingway once said, “There is nothing to writing. All you do is sit down at a typewriter and bleed.”Okay. As a social media marketer, there’s …

Indian American entrepreneur couple are ‘Harry and Sejal’ of online business world

NEW YORK – Although a flop at the box office and a major disappointment for Shah Rukh Khan fans, Imtiaz Ali’s recent film Jab Harry Met Sejal, which …

Apoorva Mehta had 20 failed start-ups before Instacart

<b>The gig:</b> Apoorva Mehta, 30, is the founder and chief executive of San Francisco grocery delivery start-up Instacart. Over the last four years, he has grown the company to more than 300 full-time employees and tens of thousands of part-time grocery shoppers. The start-up offers on-demand and …

5 Reasons Why Digital Born Businesses Will Dominate the Future

• 0shares<br>• 0<br>• 0<br>• 0<br>• 0<br>• 0<p><b>The future of business is coming at us fast.</b> Who will survive? Who will thrive? These are questions that businesses must be …

The Next Phase in the Evolution of Data-Based SEO

Anyone who’s been in the industry for a while is no stranger to the fact that SEO is constantly changing.<p>As we now have a plethora of tools to help …

How Slack Generates 100,000,000 Website Visitors Per Month

They have 1.25+ million paid users. Their trial to paid conversion rate is sitting at 30%.<p>There’s just no better way to put this: Slack is absolutely …

The 5 Best Video Editing Apps You Should Be Using

Social video has never been more essential to online marketing. It’s automatically more engaging and dynamic than plain-text posts or even posts with …

9 Tools to Help You Stay on Top of the Latest Happenings In Your Industry

Content marketing has become a huge part of the marketing strategies for businesses. After realizing the tremendous ROI that it’s possible to drive …

Digital Marketing and Machine Learning

<b>Download Business Member resource – Machine Learning Briefing</b><p>Explains how businesses can harness AI with a focus on marketing automation and email …

How Hustling Only Makes You Tired, Not Rich (9 Ways To Kill The Game)

The most damaging mentality I have ever had as a business woman and entrepreneur is “No Pain, No gain.”<p>I wish that somebody would have told me, …

What We Learned from 100 Video Episodes

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The State of SEO in 2017 #semrushchat

To help you learn about some of the most interesting trends and novelties in the world of SEO, we invited Kevin Indig, SEO ninja at Atlassian, growth …

How 2 Ex-Facebook Employees Transformed A Simple Q&A Site Into A 80M Visitors-Per-Month Social Behemoth

Q&A sites are not a new idea. In fact, since the beginnings of the web, the Internet has been populated by tons of Q&A sites like Yahoo Answers and …

Depression: Why is this SILENT KILLER taking our YOUTH away? - By Dr. Ashish Kumar Mittal

Recently most of us were shaken by the death of the well-known television actress, Pratyusha Banerjee. Her sudden death has brought to light the very …

50 Blog Post Ideas For Fiction Authors

It can be hard for any writer to come up with blog post ideas, especially if you’re a fiction author, like me.<p>I have heard some fiction authors say …

5 Ways to Use Facebook Ads to Take Down Your Competitors

Main image: I’m willing to wager that at least one of Facebook’s 5 million (and counting) advertisers is your direct competitor. Even if Joe’s HVAC …

How to Use Social Media to Market Your Small Business

100+ Link Building Opportunities from My Private Database

If you head over to Google and search for “link building” you’ll be presented with more than 500,000 results.<p>There’s more information on using links …

99 Facebook Marketing Tips to Get Massive Engagement [Ultimate Guide]

Do you have Facebook Profile, Facebook Page or Facebook Group?<p>Do you want Massive Engagement on your Facebook Profile, Facebook Page or Facebook …

Beyond Avon and Mary Kay, Why Social Selling Still Works

Thanks to the growing 'gig economy' and the rise of social media, social selling businesses are thriving.<p><b>LONDON, United Kingdom —</b> When Beautycounter …