Sourav Ghosh

Inspiring people to live their best lives. Collecting & sharing resources on Life, Business and Online Marketing, Direct Selling here.

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Get started with content marketing: 15 steps to a winning content strategy
exaltus.ca - Carole Alalouf
So you’ve decided it’s time to finally invest in content marketing. Congratulations!! Content marketing is a must for generating brand awareness, …
How to Set Up a Display Campaign: an Interactive Checklist
semrush.com
This step-by-step checklist will help you successfully launch a Google display campaign. Just choose the primary goal of the campaign and we‘ll …
How To Avoid Fake Instagram Profiles
semrush.com
The rise of social media networks has changed the way people connect, interact with each other, and follow their favorite brands. TV commercials, …
Guest post
twitter.com
The age of the purpose-driven brand has arrived, for (mostly) better and (a little) worse. Marketing blogs are packed to the gills with stories of …
How to add HowTo Schema to your how-to article
yoast.com
Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web …
Replacing the Sales Funnel with the Sales Flywheel
Harvard Business Review - Brian Halligan
The traditional metaphor for sales is the “funnel.” But today, a better metaphor is the “flywheel.” The actual flywheel was used by James Watt over 200 years ago in his steam engine, the invention that
Stripe Atlas: Guide to email marketing for e-commerce
stripe.com
91% of customers want to hear from the companies they do business with. It’s unavoidable in the modern e-commerce marketing world. These days welcome …
Content Marketing
38 Experts Share the Worst Content Marketing Advice %
contentmarketinginstitute.com
It’s graduation season, the time of year when advice abounds. But let’s be honest, not all advice given to new grads, new employees, or even seasoned …
Facebook’s August 15 Update and What It Means for You
manychat.com
Yesterday, Facebook announced that it’s going to be sunsetting a few features in order to make Messenger the fastest messaging platform in the west. …
Tracking 60 Successful Online Businesses: A Google Algorithm Update Approach
gaps.com - Glen
With the recent June Core Algorithm Update and subsequent Diversity Update, hundreds of thousands of SEOs around the world are trying to figure out …
The 80 Most Common E-Commerce Website Mistakes
semrush.com
We have analyzed 1300 online shops with over 5 million pages in total to find out what technical and SEO mistakes are the most common. SEO experts …
Money
What is Financial Freedom?
richdad.com
If your life goals include achieving all of your wildest dreams, then it’s time to take control of your future “What then is freedom? The power to …
How To Make Money on YouTube (With or Without Huge Subscriber Base)
shoutmeloud.com
Once someone enters the internet world, they start to see many ways for them to earn money online. There are at least a dozen ways to make money …
How to Grant Access to Google Analytics (and confirm you have the “Master Key”)
orbitmedia.com - Andy Crestodina
Data is better when you share it with friends.Sharing Google Analytics access is something that consenting marketers do everyday. But it needs to be …
The Profit-Driven Marketer: Setting a New Standard for Performance
thinkwithgoogle.com - Matt Lawson
There's a new trend driving successful digital advertising campaigns: profit-driven marketing. It flips digital tradition on its head by approaching …
Social Media
17 Charts That Show Where Social Media is Heading
neilpatel.com - Neil Patel
You already know it’s harder to get traffic from the social web unless you spend money on ads.There’s nothing new with that fact… just look at the …
Freelance Digital Marketing [Step by Step Guide]
joshfechter.com
When I was running a multiple 7-figure digital marketing agency, I made many mistakes that’d I need to fix. Many of these “learning lessons” would …
Achieving Hyper-Relevance Through Geographic Microtargeting Of Facebook Ads
getnerdywithme.com - ~ Trey Edwards
Can I target people on Facebook in one specific building? Can I show Facebook ads to people at a particular event? Yes! An expert explains: Ever …
How I Promoted My SMMW Speaking Session
jonloomer.com - Jon Loomer
Last Thursday, I spoke at Social Media Marketing World in San Diego for the sixth straight year. While it’s a big event, there are 10 competing …
25 AWESOME Content Marketing Tools [2019 Reviews]
backlinko.com - by Brian Dean Last updated Mar. 18, 2019
These are the 25 best content marketing tools for 2019. In fact, I’ve use the tools on this list to grow my site’s traffic to 444,807 visits per month …
Increase Your Landing Page Speed (By Stealing Our Homework)
unbounce.com - Garrett Hughes
If you’ve read Unbounce’s 2019 Page Speed Report (and you really should), then you already know why speed is so important this year. Slow-loading …
Startup Cemetery - Learn Why +100 Startups Have Failed
failory.com
Infographic: Email design trends that will dominate 2019
prdaily.com
Email marketing has a proven track record of success, but brand managers must be willing to adapt if they want to continue to reap the benefits of …
10 Proven Habits Of Successful Entrepreneurs
Forbes - Alejandro Cremades
This may be both the most underestimated and most valuable success habit for entrepreneurs. Sleep impacts everything from health to how you feel and look as well as thinking and decision making abilities.
The Ultimate List of Email Marketing Stats for 2019
hubspot.com - Caroline Forsey
Nowadays, marketers put a lot of emphasis on chatbots, Instagram influencers, and other new opportunities to reach their customers.But your …
How “False Expertise” Can Damage Your Business—and How to Protect It
conversionxl.com - Derek Gleason
When I last checked, there were 987,119 “thought leaders” on LinkedIn. Soon, there’ll be more than a million. How many of those do you trust?“False …
12 Powerful Twitter Marketing Tools To Grow Your Audience
bloggingwizard.com - Lyn Wildwood
Do you want more control over the way you manage your Twitter account? Do you want to expand your social reach, including the number of influencers …
161 Creative YouTube Video Ideas to Try [with FREE Channel Ideas List]
studiobinder.com
A good channel intro can make a YouTube channel very welcoming. Show the world who you are and what your channel is all about. Since first impressions …
Instagram adds in-app checkout as part of its big push into shopping
The Verge - Casey Newton
Instagram took its next step to becoming a full-fledged commerce business today, announcing that it is bringing a checkout feature to its mobile apps. With checkout, you can store your payment information