Joel Skretvedt

1,880 Added | 6 Magazines | 1 Like | 377 Followers | @Skretvedt | Marketing, Technology, Innovation & Entrepreneurship - http://linkedin.com/in/skretvedt - joels@skretvedt.com - http://twitter.com/skretvedt

10 Tips for Increasing Your Influence

Most content on our own site and across the industry has a strong focus on influencer marketing from the brands’ perspective: why B2B brands should …

Social Media Marketing

50 Video Marketing Stats to Help You Create a Winning Social Media Strategy in 2017

Video is taking over social media.<p>In our end of 2016 social media survey, 83 percent of marketers said they’d like to create more video content if …

Content Strategy

convert anything to anything

<i></i><p>215 formats supported<p>CloudConvert supports the conversion between more than 200 different audio, video, document, ebook, archive, image, spreadsheet …

APIs

Dexter, the betaworks-backed platform for building bots, raises $2.3 million in seed

Dexter, the betaworks-backed company that helps people build integration-based apps, has today announced the close of a $2.3 million seed round. The funding round was led by Rakuten Ventures, with participation from Social Starts and betaworks.<p>Dexter lets developers build integration-based apps …

How to Use Content Marketing to Drive Sales Through All Five Stages of The Customer Buyer's Journey

Over the last decade, the world of (online) marketing has changed. There used to be a time when you could just advertise at random places, and you …

Content Marketing

The Buffer Guide to Video Metrics: Everything You Need to Know About Social Video Metrics

In our State of Social Media report, eighty-three percent of marketers said they’d like to create more video content in 2017.<p>And we can certainly see …

Snapchat

The Top 8 Social Media Marketing Trends in 2017 [Infographic]

In 2016, social media continued its rise with more than 2.3 billion active users and more than 1.9 billion active mobile social users worldwide. This …

VICTORIA & ALBERT’S AT WALT DISNEY WORLD RESORT RECEIVES 17TH AAA FIVE-DIAMOND AWARD

For the 17th year in a row, Victoria & Albert’s at Disney’s Grand Floridian Hotel & Spa has been awarded the coveted AAA Five Diamonds.<p>There are 47 …

How to Convert Those Instagram Followers Into Customers

Instagram now has more than 600 million monthly active users worldwide–more than Twitter, Snapchat or LinkedIn.<p>According to a Forrester study, the …

Social Media Marketing

The State of Influencer Marketing in 2017

Most marketers are either still experimenting with influencer marketing, or they're running individual campaigns rather than maintaining ongoing …

Influencer Marketing

Top 10 New York City Startups to Watch in 2017

Some of these companies are poised for a public offering; others have found success, but are now re-tooling their model amid Donald Trump's presidency. Remember these names in 2017.<p>This could be a watershed year for New York startups.<p>Around 54 companies in the metro area are poised to go public …

FinTech

Opinion: How to invest in the Trump era: Buy shares of private companies

An idea for investors: The next four years seem likely to favor Main Street over Wall Street.<p>Even as President Donald Trump’s economic policies are yet unclear, one thing looks certain: The new Republican administration’s policies will favor small and medium-sized businesses over larger, …

Stocks

A VC Reveals the Metrics They Use to Evaluate Startups

<b>Susan Liu, Vice President at Scale Venture Partners:</b> … We typically look at hundreds of companies, and then we do deep dives into maybe tens, …

SaaS

Building VC Relationships

A common mistake founders make is to try to meet VCs to "build relationships" a month or two before going out for a series A or series B fundraise[1] …

AOL co-founder Steve Case lays out playbook for new wave of startups

Plenty of industries are ripe for disruption, but new startups need to work with partners and be in it for the long haul, said Internet business pioneer Steve Case.<p>But if they do, opportunities abound in what he calls the third wave of the Internet.<p>The first wave was the foundation laid by AOL and …

Twitter accounts really are echo chambers, study finds

As in ancient human cultures, users of the social media site interact most with those who share their political views, Demos report reveals<p>When it comes to politics and the internet, birds of a feather really do flock together, according to research confirming the existence of online echo chambers …

Social Media

Massive Microsoft Leaks Reveal 'All New' Windows Version

In operating system terms Windows 10 remains a baby at just 18 months, but massive leaks have revealed Microsoft is working on a brand new Windows platform and it is unlike anything we have seen before…<p>Dubbed ‘Windows Cloud’, the references to the mysterious operating system first broke last week …

Microsoft

Hack knocks out a fifth of the Dark Web

The Dark Web is having a rough time right now... although the victims in this case won't earn too much sympathy. An Anonymous-linked hacker speaking to <i>Motherboard</i> brought down about a fifth of the Tor network's 'secret' websites (over 10,000 of them) in a claimed vigilante move. The intruder …

Security

5 Ways to Convert More Customers with Context-Aware Emails

When was the last time you were excited to open up your email? If you’re a little bit like most people, you probably don’t look forward to opening …

Catch this week’s four best offers from TNW Deals before they’re gone for good

We’re all suckers for a good second chance story… so let this be yours. We’re giving you another opportunity to score some of this week’s best offers from TNW Deals… and unlike last time, don’t let these hugely-discounted items slip through your fingers again.<p><b>Change Management Foundation and</b> …

Machine Learning

Digital trends 2017: 106 pages of internet, mobile and social media stats

Each year creative agency We Are Social delivers its massive annual report about the latest digital trends in internet, mobile and social media usage – and now the company is back with an updated collection of insights and statistics reflecting the world’s most recent web developments in …

Digital Marketing

8 Must Read Books for Entrepreneurs Seeking to Refresh

Motivational books and tools are just what you need to give yourself a competitive boost.<p>One goal I typically set after the new year -- when I have had a chance to review other book lists -- is a new reading list to carry me through the long months. I like to include multiple titles, because I will …

Success

12 Things You Should Never Say At Work (and what to say instead)

Office politics can be a tricky affair. It’s easy to say the wrong thing when you’re under stress or you feel you’ve been treated unfairly.<p>Maybe …

Chirp lets computers talk to each other with electronic birdsong

Sending data encoded in audio has some unique advantages (and disadvantages)<p>In William Gibson’s most recent novel, <i>The Peripheral</i>, there’s a pair of bodyguards who talk to one another using what sounds like birdsong. Everything they say is translated into this encrypted medium, and only they can …

Automation

Google Chrome will now reload web pages faster

Don’t you find it annoying when Chrome takes an additional second or two to reload a web page you had visited only recently? Google does, too — and it is making things smoother.<p>Google says refreshes on Chrome browser are now about 28 percent faster, adding that improvements should be visible on …

Google Chrome

Google Will Now Translate Japanese Instantly on Your Phone

Learning a new language is hard. And if there's a new alphabet involved—like there is with Japanese for English-speaking travelers—it's even …

Google

Almost half of what we do at work could be automated by 2055

Almost half the activities people are paid to do globally could be automated using current levels of technology, according to a new report from the McKinsey Global Institute.<p>But before we start fretting about job security — or daydreaming about lives of leisure surrounded by "Jetsons"-style robot …

Automation

Google lets developers submit Daydream virtual reality apps

For its first few months of availability, Google only worked with a select group of developers on Daydream-compatible apps. While the approach allowed Google to work closely with partners and carefully curate content for the new Daydream platform in its opening months, it also severely limited the …

Virtual Reality

Here's Why Infographics Outperform Blog Posts

Here’s Why Infographics Outperform Blog Posts<p>For months, my health-nut brother has encouraged me to develop a meal plan. (“Dumplings are not a food …

Digital Marketing

The top 12 marketing wins and losses of 2016

What you can learn from what others did right and not so right<p>When one factors in the most bizarre presidential election in American history, major business scandals and the divisiveness that now characterizes our country, it was pretty difficult to select the top 12 marketing wins and losses of …

Marketing