Sherry Kappel

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User Interviews: 6 Best Practices for Product Managers

I learned a hard lesson early in my career — one that I never forgot. I was working on product strategy for a media company. Third-party studies …

Product Management

Learning in Product

This obviously isn’t a perfect model. I’d lump anthropologists more towards the design bucket. I’d lump data scientists more towards PMM or Engineer. …

A New Skill Model for Product Managers – On Human-Centric Systems

Skill Set vs. Subject Matter<p>Product management is often situated at the intersection of user experience, technology and business. And while these …

The MVP is dead. Long live the RAT.

Why you should focus on <i>Riskiest Assumption Tests</i> and forget about MVPs.<p>There is a flaw at the heart of the term Minimum Viable Product: it’s not a …

If your product isn’t documented it doesn’t exist

If I asked you to tell me about your product’s documentation right now you would probably find someone else to talk to instead. It’s not exactly the …

[Select Repost] Scaling the Product Owner Role

In theory, the product owner is one person. But in practice, managing a larger, complex product is usually a shared effort. But how can product …