Sarinis

64 Added | 10 Magazines | 94 Likes | 6 Following | @Sarinis | Keep up with Sarinis on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Sarinis”

My husband and I use this budget spreadsheet to manage our money, and it completely changed our lives

Two years ago, my husband and I were living in Manhattan and struggling to make ends meet. We had more money going out than coming in, and we knew we needed a way to do better when it came to managing our finances.<p>So, my husband, like the total Type A personality he is, turned to Excel to fix our …

Personal Finance

Three Digital Trends You Can Capitalize On For Your Small Business

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.<p>When Emirati sisters Afra and Mouza Al Mheiri established their Abu Dhabi-based events designing company Stars & Bananas in 2013, social media …

Marketing

Taste Beyond The Tongue

Smart Marketing Tips for the Small Business Owner

There are certain things you need to consider and different steps you need to take in order to help the consumer feel comfortable. Learn what you …

Using Pokémon GO for Local Marketing

Pokémon GO has taken the world by storm. The popular AR (Augmented Reality) game for smartphones has already exceeded 15 million downloads in just a …

How departments that aren’t marketing can use social media

Whole Foods has gone all in on social media. In addition to its main Twitter account (boasting 4.83 million followers), there are hundreds of smaller ones run by individual stores.<p>Many locations also have their own Facebook pages, with follower counts any marketer would be happy with. For example, …

Marketers Lack the Skills to Improve Digital Customer Experiences, Survey Finds

Digital customer experiences are an increasingly important part of the marketing playbook, but many marketers lack the tools and know-how to take …

Customer Experience

7 Ways Facebook's Big Algorithm Change Will Affect Marketers and Publishers

7 Ways Facebook’s Big Algorithm Change Will Affect Marketers and Publishers<p>The day many marketers and publishers have dreaded has arrived: Facebook …

Instagram Now Has More Than 500 Million Monthly Users as Explosive Growth Continues

CANNES, France—Word circulated here on Monday that Instagram had surpassed the 500 million monthly user mark, and the social app announced today that …

Advertising Industry

Shanghai Disney opens next week, and it's working hard to avoid cultural faux pas

Even before Walt Disney Co. opened Euro Disneyland outside Paris in 1992, French intellectuals called the park a "cultural Chernobyl," workers protested the Disney dress code and neighbors complained that the park's train whistles provoked their dogs to bark and geese to honk.<p>But Paris came to …

8 Simple Tips For Travelling With Your Partner

It’s been said that you don’t truly know someone until you travel together. A two-month backpacking trip with your girlfriend may sound like a good …

Air Travel

An Easy 6-Day Plan to Lose 10 Pounds

Get the motivation you need to slim down and stick with it.<p>If you could design your dream diet, what would it include? Lots of variety so meals and snacks never get boring? Plenty of treats? A day to cheat a little? Well, we hear you — and we've worked all that into our program. Follow this easy …

Creating Content with Organic Growth in Mind

Content marketing is a an accumulation of popular marketing trends that have led to a strategic approach for using content as the primary force of brand exposure. We leave behind the old way of pushing out mindless amounts of content, to creating content that goes higher-up in value compared to …

Marketing

The Ultimate Ad Dimension Cheat Sheet for Facebook, Twitter, LinkedIn & Other Social Networks [Infographic]

Learn the correct photo & image dimensions for advertising on Facebook, Twitter, LinkedIn, and YouTube for both desktop and mobile devices.

Job hunting? This will help get your social media profiles recruiter-ready.

If you’ve amassed a large, diverse social media collection, it’s safe to say you’re probably having a hard time keeping up with them all.<p>Facebook you …

Let This Bot Generate Millions of Logos for Your Brand

Beyond offering a product or service that people want, every great company needs an attractive and memorable logo. For those who are not artistically …

Social Media Is Too Important to Be Left to the Marketing Department

When customers need help, they expect companies to offer it quickly and through multiple social media channels — but most companies aren’t set up to do that. Some companies increase their social media staff to offer live responses during big events like the Super Bowl or the Grammys, but then they …

Public Relations

What Your Small Business Should Do To Look Like A Social Media Pro

As social media use continues to grow, so does the number of marketing opportunities for small businesses. Nearly two-thirds of U.S. adults now use social networking sites, according to Pew Research, up from just 7 percent in 2005.<p>“That’s just a remarkable adoption curve,” said Sean Miller, lead …

Small Business

How To Think About The Future Of Marketing (And Everything Else)

Advertising should elevate people, not do anything to sell them more crap.<p>This week, <i>BuzzFeed</i> downgraded its revenue projections, which sent media and advertising into a tizzy. If even a page-view juggernaut like <i>BuzzFeed</i> was struggling in the current advertising climate, what did that mean for the …

Snapchat Now Beats Instagram Among Teen Users

Snapchat has surpassed Instagram as the social media bae of choice among teenagers, according to a study done by Piper Jaffray.<p>In the semi-annual …

Piper Jaffray

How to Use Twitter Analytics to Improve Your Engagement

Do you need better results from your Twitter marketing? Want to use Twitter Analytics to guide your efforts? The data in Twitter Analytics reports …

Analytics

Why Digital Marketing Certifications Are Key to Marketing Professionals

The chances are you already have a college degree, although a lot of people don’t. But now you have to decide whether it’s worth the time and effort to acquire an advanced degree in your chosen field. Digital marketing is well-known for being a field where there are no degrees targeted specifically …

Marketing

How to Create Content 10X Better Than Your Competitors' [Infographic]

In today's hectic business environment, your competitors may be more focused on creating content rather than creating valuable, shareable content. …

Infographics

Is Snapchat a Threat to Facebook? 2 Charts Offer Conflicting Answers

In the ratified strata of billion-dollar tech companies, vanishing video upstart <b>Snapchat</b>and social media kingpin <b>Facebook</b> enjoy a David and Goliath relationship of sorts.<p>Facebook has acquired nearly every one of its potential competitors in recent years. Snapchat's breakneck growth and gaudy …

The Juiciest Hamburgers Ever Recipe

"My husband prepares these burgers throughout the grilling season--they are incredibly juicy and flavorful. Great served with corn on the …

BBQ

3 soon-to-be social media trends you can profit on

What is the next big wave of social media?<p>Maybe it’s Peach — or another hot new social network. Maybe it’s a strategy like posting times or text faces.<p>It’s really hard to say!<p>(And yet here I am saying it…)<p>To ride the wave of <b>the next big thing in social media</b>, it often takes a lot of …

Winds of Change: Marketers Now Convinced Social Drives ROI (Report)

Social isn’t just for top-of-the-funnel anymore. The latest Salesforce State of Marketing report, released today, shows that marketers are convinced …

Marketing

The Minimalist's Guide to Eating Well on a Budget

If you are on tight food budget but want to eat in a way that supports a healthy body composition, you’re in luck. <b>Having less to work with is</b> …