Samantha Read

79 Flips | 7 Magazines | 1 Following | 1 Follower | @SamanthaRead | Keep up with Samantha Read on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Samantha Read”

4 challenges of modern-day PR

One of the biggest challenges facing PR pros used to be faxing a press release to 100 reporters—one at a time. (Yes, some of us remember those …

Create your own explainer video in minutes

Create your simpleshow explainer video in minutes<p>Easy. Fast. And like a pro!<p>Watch video<p>Create your simpleshow now!<p>Do you need a professional …

Education Technology

Facebook Offers Brands a Revamped Offers Experience

Facebook Tuesday announced several new features for its Offers ad units and page posts.<p>The social network outlined the new features in an email to …

Five Fun and Free Ways to Engage Students with Technology

<i>By Alyssa Nucaro</i><p>With the growing need to incorporate technology in learning, it is more important than ever that teachers have resources that are both free and fun for students. Computer skills are necessary to be a career and college-ready, and it is equally crucial to give students opportunities …

Evaluating engagement

• 18 August 2016<br>• 1,091 views<p>There are plenty of metrics you can use for assessing brand advocacy, from clicks and views to likes and comments. Which …

10 digital marketing trends to watch in 2016 and beyond

If there is one thing we learned from 2015, it’s that marketers in 2016 and beyond will need to focus on improving the customer experience and …

The coming era of ‘on-demand’ marketing

Emerging technologies are poised to personalize the consumer experience radically—in real time and almost everywhere. It’s not too early to</b> …

3 Concrete Examples of Personalization Done Right

What does personalization mean to you?<p>If you’re like most people, it probably means pretty much nothing. It’s a fancy buzzword that can be checked …

13 Retail Companies Using Data to Revolutionize Online & Offline Shopping Experiences

The digital revolution has accelerated global change in multiple industries especially finance, healthcare, entertainment, sports and retail. For …

How O2 is using dark social to personalise digital communications

en_GB<p>article<p>O2 is looking to personalise the communications it sends out on its owned and earned media by tracking users on ‘dark social’ – content …

New Study Says People Are More Likely to Buy From Brands That Use Virtual Reality

Brands trying out virtual reality as part of a marketing strategy might be wary about whether spending on the emerging platform is worth it. But new …

'Top universities to offer full degrees online in five years'

<b>Leading universities will offer fully accredited undergraduate courses online within five years, says the co-founder of a US online university network.</b><p>Daphne Koller, president of Coursera, said the necessary technology was available but universities had been hesitant about their "reputation".<p>So …

Sports Direct profits dented by negative publicity

<b>Profits have fallen sharply at Sports Direct because of negative publicity about its working conditions and a tough High Street environment.</b><p>The company posted an 8.4% drop in underlying annual profit on Thursday £275.2m.<p>But reassurance from the company that it would not go private and that it may …

Essential PhD tips: 10 articles all doctoral students should read

If you’re still deciding whether to study for a doctorate, or even if you’re nearing the end of your PhD and are thinking about your next steps, …

Higher Education

Unilever to use 'less sexist' ads

<b>Adverts showing women unable to resist the lure of chocolate, slaving in the kitchen and going giggly at the sight of a man will be no more if consumer goods giant Unilever has its way.</b><p>The firm, behind more than 400 brands from Ben & Jerry's ice-cream to Dove soap, has pledged to remove sexist …

Mount Prospect Public Library Book Discussion Questions: We Need to Talk About Kevin by Lionel Shriver

<b>SPOILER WARNING: These book discussion questions are highly detailed and will ruin plot points, if you have not read the book.</b><p><b>Title:</b> <i>We Need to Talk</i> …

Infographic: Kik Reveals That Users Spend More Than an Hour a Day on the App

How much time do users spend in messaging apps? At least an hour a day on Kik alone, according to the messaging app.<p>With its new "Attention Metric," …

We’re all fingers and thumbs

<b>The #newnormal? O2 Mobile Life Report reveals increased use of mobile phones is leading to a swelling of the nation’s thumbs.</b>While it may have taken …

5 ways tapping on a touchscreen has changed your body

After just 10 years of using smart phones our bodies have evolved. On average we spend two hours a day on our phones, so it's no wonder that our …

The state of retail mobile apps in 5 charts

Retailers are facing a challenge when it comes to mastering mobile commerce. Consumers are spending more time on their smartphones and companies are …

The best Apple Watch apps: 60 tried and tested

Apple Watch apps are the the best way to really bring your smartwatch to life, and there are thousands available to download from the App Store.<p>With …

Telegraph logo

<i>“To do more for the world than the world does for you, that is success.” – Henry Ford</i><p>As our society contracts and fragments, with more and more people isolated in their own communities and families - or lost to the lure of the Internet - our response has increasingly been to look inwards in order …

Idealism

Education-2025 - The Classroom of the Future

The Classroom of the Future<p>The Physical Space<p>The days of classrooms where a teacher desk sits at the front of the classroom and students’ desks are …

How Higher Education Uses Social Media [INFOGRAPHIC]

Schools are on a short list of organizations that have been notoriously slow to adopt emerging tech. But within the last few years, as social media …

As wearables in workplace spread, so do legal concerns

Wearable devices, like the Fitbits FIT, +2.72% and Apple AAPL, +0.69% Watches sported by runners and early adopters, are fast becoming tools in the …

Netflix's Grand, Daring, Maybe Crazy Plan to Conquer the World

Late into the night on St. Patrick's Day, Netflix hosted a makeshift “war room” at the company’s Silicon Valley headquarters. Engineers and product …

Video on Demand

5 Ways To Immediately Improve Your Mobile Customer Experience

Don’t you feel like all too often mobile is seen as an afterthought rather than a main piece of the customer experience? All too often brands’ in-store and desktop, mobile and tablet experiences don’t match. What a nightmare for customers! For example, did you know that 80 percent of time spent on …

A New Survey Looks at the Growing Demand for Diversity in How Ads Portray Families

We all know by now that the American family looks a lot different than it used to. Whether defined by LGBT parents, nonmarried parents or …

If You Run Fast Enough Past This Reebok Ad, It Unlocks a Free Pair of Sneakers

Sneaker brands are fond of running challenges, and they can make for some cool ad stunts.<p>Asics has done this for years, running outdoor ads that …