SJ Myers

422 Flips | 12 Magazines | 3 Following | 1 Follower | @SJMyers2014 | Keep up with SJ Myers on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “SJ Myers”

Building a Better Customer Insight Capability

Customer Insights• Building a Better Customer Insight Capability<br>• Why Companies Can’t Turn Customer Insights into Growth<br>• The Introverted Corporation<br>Why is …

Management

Why Companies Can't Turn Customer Insights into Growth

Despite their best intentions to focus on customers’ needs, many companies spend more time looking inward. If you are not convinced of your …

The Introverted Corporation

<i>The more you engage with customers, the clearer things become and the easier it is to determine what you should be doing.</i>— John Russell, former …

Management

In an Age of Privilege, Not Everyone Is in the Same Boat

MIAMI — Behind a locked door aboard Norwegian Cruise Line’s newest ship is a world most of the vessel’s 4,200 passengers will never see. And that is exactly the point.<p>In the Haven, as this ship within a ship is called, about 275 elite guests enjoy not only a concierge and 24-hour butler service, …

Royal Caribbean

Your Survival Depends On Customer Experience Feedback (Here's How To Get The Right Kind)

“You’re a good old horse,” the cowboy drawls, “even though you’re not the fastest ride in the barn. And sometimes, though I hate to mention it, your gait can be uneven. And…”<p>Finally, the horse has to interrupt: “Dude! I said <i>feedbag,</i> not feedback!”<p>__________<p>Although this talking horse was in no mood …

Customer Experience

B.C. startups IPO-shy even as NYSE makes overtures

On any given day the New York Stock Exchange (NYSE) trades an average of US$3.6 billion worth of Canadian stocks from 152 companies cross-listed on …

Huge failure rate of products shows it is vital to have right kind of research

People vary so widely it can be difficult to identify who exactly a business owner wants to talk to<p>Fri, Mar 11, 2016, 09:05<p>Getting marketing right is …

In the Future of Retail, We’re Never Not Shopping

Most retail outlets — whether conventional brick-and-mortar shops, digitally enhanced stores like Macy’s in the U.S. or Burberry in the UK, or online stores — assume a traditional three-stage consumption model. The customer experiences a need, shops to satisfy the need, and then consumes or uses …

Vision Critical sells consulting unit to Maru Group

Canadian-based market research firm <b>Vision Critical</b> has announced the sale of its consulting division to <b>Maru Group</b> in order to fund the continued …

Vision Critical sells its research consulting division to MARU Group

CANADA – Customer intelligence software company Vision Critical has announced it is spinning off its Research Consulting division to MARU Group, only …

25 February

<b>Adobe expands mobile capabilities with Experience Manager</b><p>Adobe has launched Adobe Experience Manager Mobile, a content development platform designed …

Daily Research News Online no. 22268 - MARU Buys Vision Critical's NA Research Consulting Arm

Vision Critical Sells Consulting Business, Prepares for IPO

Vision Critical Communications Inc. sold its marketing consulting business to research firm Maru Group, a move that focuses it on software ahead of a …

VC-backed Vision Critical to sell consulting arm to PE-backed MARU

<b>Vision Critical Communications Inc</b> has agreed to spin off its North American research consulting arm in a sale to <b>MARU Group</b>, a British customer …

Customer intelligence firm Vision Critical spins off research consulting division

Vancouver-based customer intelligence software firm Vision Critical is spinning off its North American research and consulting division and selling …

Vision Critical agrees to sell consulting business to MARU Group

Vancouver customer research startup Vision Critical is planning to spin off its consulting business in order to focus on its core software product, …

Vision Critical sells its Research Consulting division, CEO addresses possible IPO this year

Vision Critical, which provides customer intelligence software and support, has sold its North American Research Consulting division to MARU Group, a …

Customers

Vision Critical spins off Research and Consulting division to MARU Group

Share this:<p>Vancouver-based customer and market intelligence firm Vision Critical’s North American Research and Consulting division is being acquired …

Canadian tech darling Vision Critical sells unit to clear way for IPO

Vision Critical, one of Canada's most successful emerging tech companies, has cleared a major hurdle on its path to an initial public offering with the sale of one of its two divisions.<p>The Vancouver-based company, part-owned by pollster Angus Reid and founded by his son, Andrew Reid, is selling its …

Brands Are Behaving Like Organized Religions

Organized religion has shaped virtually every aspect of human behavior for thousands of years. Some historians have even argued that religion was integral to human survival. Perhaps it’s not surprising, then, that savvy marketers have figured out that they can use some of the same basic principles …

Missing U: Why Uber Should Have Rebranded With Help from Users and Drivers

This week, people who updated their Uber app were surprised when the trusted Uber "U" logo was replaced by a new Uber.<p>And it didn't take long for the …

From customer experience to experience design - are we getting any closer?

As more pundits hop on the “customer experience” bandwagon, being a CX grouch is a sticking point. A year ago I wrote a post that still makes the …

Consumers expect brands to do social good (Study)

Doing something good for society is no longer a nice-to-have for large companies, it’s what consumers expect, according to a new study by <b>Havas</b> …

Companies Are Now Making Innovation Everyone’s Job

In the past few weeks, three corporate innovation clients have moved to — or had their roles expanded to include — their company’s training function. As one remarked, perhaps ruefully, “Now I’ve got to get the people who actually do the work to innovate.”<p>Yes, enterprise innovation conversations …

IDC Predicts CMOs Will Drive $32.3B In Marketing Technology Spending By 2018

CMOs will drive marketing technology spending to $32.3B by 2018, reaching a compound annual growth rate (CAGR) of 12.4%. From 2014 to 2018, marketing technology spending will reach $130B for the 5 year period.<p>These and other insights are from IDC’s recent webinar The Marketing Software Revolution: …

You picked a really bad time to be stupid

Last year I wrote a post entitled You picked a really bad time to be boring, the fundamental premise of which was that in a slow growth, highly …

Customers

Report: 47% of Americans will share data for discounts, but 32% won't

Dive Brief:<p>Less than half (47%) of Americans say they find the trade-off of sharing their data for discounts via retail loyalty programs acceptable, …