Rp1Multimedia

7 Flips | 1 Magazine | @Rp1Multimedia | A Multimedia Content & Mobile Communications Company

How Mobile Coupons Are Driving An Explosion In Mobile Commerce

As recently as late 2010, mobile commerce was only 3% of e-commerce. By the end of last year's holiday shopping season, that number had risen to 11%, according to comScore. That's approximately $18.6 billion in consumer spending - and that doesn't even include travel-related purchases, which …

eCommerce

Reimagining Digital Ads For A Multiscreen World

<i>Mobile Insights is a daily newsletter from BI Intelligence delivered first thing every morning exclusively to BI Intelligence subscribers. Sign up for a free trial of BI Intelligence today.</i><p><b>Re-Imagining Digital Media And Advertising For A Cross-Screen World (Eric Franchi)</b> <br>There's a wide-ranging …

How People Really Use Mobile

The Seven Primary Motivations<p>Where Marketers Get It Wrong<p>Making Bad Assumptions About App Use<p>Failing to Connect with Users During “Me Time”<p>Underinvesting in Mobile Media<p>To marketers, the prospect of reaching shoppers through their smartphones is tantalizing. But mobile doesn’t always mean on the …

Oracle Blogs | Oracle Marketing Cloud

An estimate for US Mobile Advertising spend in 2013 [ Infographic ]

Small Business Blog - Yahoo Small Business

Looking at the websites of some of your larger competitors with deep pockets, you might be wondering how you can show as well as they do on the... …

Small Business