Ross Mack

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5 Tricks Advertisers Use To Make You Buy Their Products

We're being manipulated all the time by the stuff we see on TV and in magazines, here's how the advertisers do it.

Advertising

5 Tips for a Happy Entrepreneurial Life

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>“Life is a journey, not a destination.”<br>-Ralph Waldo Emerson<p>Being an entrepreneur is a demanding profession. Having experienced the entrepreneurial world for my entire professional career, I’ve learned that achieving a work-life balance is …

Motivation

5 Habits That Effective Team Members Should Never Outgrow

As a former Navy SEAL, I have had the blessing of being part of one of the most team-oriented cultures that has ever existed. To be part of an elite team you must develop the types of habits that will positively contribute to mission success.<p>The term “habit” generally has a negative connotation, …

23 Charts Of Rising Inequality That Will Make You Worried About The Future

Unprecedented interest in income inequality has sent a complex book by economist Thomas Piketty to the top of the charts on Amazon.com.<p>"Capital in the Twenty-First Century" presents centuries of data on the accumulation and distribution of capital and chilling insights about the present and the …

Economics

The Simple Truth About SEO

A couple weeks ago, I got a call from one of our portfolio company’s CEOs, who was frustrated by his confusion around SEO. He felt like he just couldn’t get a straight answer. Each “expert” claimed to know the secret sauce and recommended different strategies, most of which they (eventually) …

14 Books Every Entrepreneur Should Read in '14

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Whether they're battle-tested veterans or fresh-faced newbies, entrepreneurs undergo an intense learning process when establishing and launching a business. Even those who've been through it before typically face a certain amount of …

Entrepreneurship

This Chart Shows Why Pinterest Is Way More Important Than Twitter Or Reddit For Traffic Referrals

If you want to drive traffic on the Web, you are likely posting your content to several of the big social sharing sites, like Facebook and Twitter, without knowing which ones are getting your site the most eyeballs.<p>Turns out, Pinterest is way more important than Twitter or Reddit for referral …

Reddit

8 Best Industries for Starting a Business Right Now

Got an idea for a plant-based burger or canned wine? You should launch your company immediately.

Burger

How to Grow an Awesome Community to Fuel Your Social Startup

<i>Nadia Hussain is the Community Director at Polyvore.</i><p>When you’re starting a social company, building a loyal and engaged community is paramount. But that can also be one of the most nuanced and challenging elements of launching your startup.<p>As employee #6 and community director at Polyvore, I’ve had …

The Single Biggest Reason Most Entrepreneurs Fail in 2014

Exactly two years ago today, I woke up at 5 in the morning. Yes, I was suffering from our generation’s new sleeping problem.<p>It is caused by too much blue light, especially when you stare at your cell phone before sleeping, which leaves you awake after only a few hours of sleep. I thought it was …