Roberto Iván Madrigal Espinoza

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22 Inspiring Billionaire Quotes About Successful Personal Branding

There's much to be learned from the uber-wealthy and successful!<p>There's much to be learned from the uber-wealthy and successful!<p>So, you want to be a billionaire?<p>Billionaires share similar innate qualities. Now, I obviously can't promise you that elusive status, but we can take away from their …

J. K. Rowling

To Grow, Companies Need Vision Not Value

For a company to have longevity, decisions should be driven by ideas instead of numbers, says Steven DuPuis.<p>Recently I attended a national auto show full of futuristic concept cars. Visitors were clearly elated by the cars—three-wheelers with cartoon-like tires, driverless pods, super-cars with …

7 Rules Of Brand Management

<b>1. Remember your roots</b>Strong brands come from people, places and times, and they remember it whether they are luxury brands or not. Brands too often …

Howard Schultz

Spaceship Earth: How Do You Shape Your Brand?

A strong brand means more than just chanting your differentiators, memorizing an elevator pitch, and achieving 95% success rates in trust falls.The …

Marketing

How Pricing Impacts Brand Reputation

<b></b>Most of us are ignorant about prices. Experiments have shown that people will:• Pay more for an item priced at $39 than one priced at $34<br>• Spend more …

Marketing

How to design an enduring logo: Lessons from IBM and Paul Rand

Many tech companies these days obsess over constantly redesigning and tweaking their logos. In that context, IBM’s 43-year-old logo is veritably the branding equivalent of ancient sacred scripture.<p>Its iconic eight-bar logo is the marquee for IBM’s awakening to the power of design in the 1950s. The …

Graphic Design

The 10 things in advertising you need to know today

<b>1. In just two years, Instagram could surpass Google and Twitter in terms of mobile ad revenue.</b> That's according to eMarketer, which has released its first ever revenue estimates for Instagram.<p><b>2. Here's what people are saying it's like to work with Snapchat right now.</b> We spoke to advertising …

Advertising

Tecnología

<i>Hoy, el content marketing es el pilar de una estrategia. El contenido puede ser el paso firme que tu organización necesita para entrar al mundo</i> …

10 claves para transformar el performance marketing en resultados

<b>Contversion</b> es una empresa especializada en desarrollar estrategias de marketing basadas en <b>tecnología, compra programática, Big Data y business</b> …

Marketing Stack, excelente directorio de recursos y herramientas de marketing - Geek's Room

Marketing Stack es un directorio con recursos y herramientas de marketing organizado en 28 categorías.<p>En la actualidad este directorio posee …

7 datos de la industria del marketing que debes de conocer

<b>México, D.F.</b> – La industria del marketing se caracteriza por tomar en cuenta diversos elementos, tales como el comportamiento de las personas, nuevos …