Rebecca Thompson

37 Flips | 2 Magazines | 13 Followers | @RebLThompson | Keep up with Rebecca Thompson on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Rebecca Thompson”

Does Your Profile Photo Make You Look as Professional as You Sound?

We all go to a lot of trouble to craft our personal brand and agonize over our professional bios or resumes so why wouldn't you put the same thought …

How to Design Social Media Images for Brand Recognition

Are you posting images across social networks?<p>Do you use them to extend your brand recognition?<p>The way logos, fonts and colors work together in …

Instagram's Billion Dollar Gut Check

So how do you know when you have a good idea in front of you? Popular wisdom says you should “trust your gut.” At Gigaom’s Roadmap 2013, Instagram …

Fans put out bats to honour Hughes

A SOCIAL media campaign to pay tribute to Phillip Hughes is spreading around the world, with cricket fans placing their bats outside their homes and …

Facebook Marketing Video Tip

Facebook Marketing Video TipFacebook is always making changes!It’s a fact of life, and businesses wanting to market on Facebook need to get used to …

How to Write the Perfect "Oopsie" Email

Let me ask you three questions:<p>Have you been in email marketing for more than a year?<br>• Do you write and send your own emails?<br>• Are you human?<p><b>If you</b> …

3 Tricks That Will Help You Win Cyber Monday

If you plan to go online on Cyber Monday to score some deals for your holiday shopping, you're not alone. Last year, 131 million people shopped online during the Monday following Thanksgiving, according to USA Today, spending nearly $2.29 billion.<p>For this year, we tested out some of the best online …

7 Tactics for Writing the Best Facebook Posts *Every Time*

I'm often asked... Aaron, what are your biggest pet peeves when it comes to Facebook?<p>Answer: I'm easily annoyed by bad descriptions on …

4 Things You Can Learn From Non-Profit Social Media Success

Many brand marketers at for-profit companies are accustomed to working with a large marketing budgets that fund their vast array of marketing …

On #GivingTuesday, Focus on Connecting—Not Marketing

In the barrage of holiday shopping commercials so far, only one has really stuck out to me: Barnes & Noble's new ad shows people reading books (and …

The 7 Key Elements to Creating Successful Infographics - Jeffbullas's Blog

<i>If you are looking for an infographic tool to start making stunning images with no design experience, check out this post: 20 Cool Infographic Makers</i> …

Social Media Insights | Sprout Social

Featured Article<p>How to Master Facebook Ad Targeting & Zero-In on Your Audience<p>Read More<p>Team Sprout<p>Sprout Social Named One of Glassdoor’s Best Places …

Here comes the hashtag keyboard

It’s happened, we’re reached Peak Internet: There’s now a Kickstarter crowdfunding campaign to create a one-key USB keyboard—“dedicated solely to the …

Three Ways to Increase Your Nonprofit's Social Media Engagement

Your nonprofit uses social media marketing to reach its various audiences, right? So, how's it going? Wish you could acquire and engage more …

How Klout Can Guide Your Online Marketing Strategy

A law industry business development consultant I know says it takes on average 17 "touches" with a prospect before turning him or her into a client. …

LinkedIn: 81% of Small and Medium-Sized Businesses Use Social Media

New research from LinkedIn found that the majority of small and medium-sized businesses (SMBs) are turning to social media for growth.<p>Roughly 81% of …

The State of Social Media in Russia

February 12, 2014<p>Share<p>With over 62 million internet users, Russia is a robust market for online services. In the last decade alone, the country has …

Social Media

Facebook Adds New Gender Identity Options for Users

Facebook has always pushed users to reveal their true identities on the service, and on Thursday, it took that commitment to a new level.<p>The social …

10 Insights on How Top Marketers Use Twitter - Report - Jeffbullas's Blog

There is one big advantage Twitter has over Facebook. It’s not filtered.<p>That is both a blessing and a curse. It means you can see every tweet as it …

Facebook's Two-Way Mirror

Last August Facebook announced News Feed FYI, a transparency effort in the form of a series of blog posts aimed at explaining changes behind the social network's News Feed. Here's how engineer Lars Backstrom explains the initiative:<p>The blog was created in part as a blanket measure to preempt …

Social Media

Facebook Auto-Play Video Ads May Not Come Until This Summer

If you're dreading the launch of auto-play video ads in your Facebook News Feed, here's some good news: Facebook is taking its time rolling them out. …

The Best Way to Suck at Marketing - Whiteboard Friday

Howdy Moz fans, and welcome to another edition of Whiteboard Friday. This week I wanted to talk about something I see from a lot of marketers where …

Vine Challenge: Show Us Your Best Grayscale Video

For this week's <i>Mashable</i> Vine Challenge, show us what you can do in <b>black and white</b>.<p>The lack of color in grayscale compositions allows the brain to …

Facebook Now Has 50 Different Options For Gender, Including 'Gender Fluid'

People who select a custom gender will also be able to choose which pronoun they'd like to be referred to publicly: male (he/him); female (she/her); or gender neutral (they/their).<p>Facebook will also allow people to choose which audience sees their custom gender.<p>According to Facebook's Diversity …

Surfing Organization Rides the Snapchat Wave

Go big or go home. That's what ASP, the Association of Surfing Professionals, decided when it arrived on Snapchat.<p>Since its Snapchat account launch, …

How to create content that truly adds value

<i>Above: Jaguar Land Rover builds content around the theme of adventure, such as driving one of its vehicles across a stretch of Arabian desert</i><p>The …

Two magical sentences missing from most job ads | Seth's Blog

If you're working to build a unique culture staffed with people who make a difference, consider:<p>"If you're not looking for a job, this might just be …

Why Podcasting Is a Trend Marketers Need to Follow

Have you considered podcasting for your business?<p>Are you wondering if now is the right time to start?<p>To learn about the amazing growth and the …

Starbucks And Nike Are Winning Instagram (And Your Photos Are Helping)

Do you have that one friend who constantly posts artistically-angled photos of his morning latte on Instagram? What about the younger cousin who uploads shots of her retro Air Jordans, hashtagged #swag?<p>You might roll your eyes at your loved ones’ over-sharing, but Nike and Starbucks are making the …