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SMS May Be Fading, But Businesses Are Still Texting Customers

SMS May Be Fading, But Businesses Are Still Texting Customers

ReadWrite - selena larson

Text messaging is two decades old, and many consumers are ditching texting for messaging applications like Snapchat and WhatsApp. But even as consumer interest wanes, businesses are embracing SMS to communicate with customers. Enterprising 160 Characters The signs are pretty plain: last year, text …

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