Ranjani

125 Flips | 1 Magazine | 2 Likes | @Ranjani2484 | Keep up with Ranjani on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Ranjani”

What Does a Data Scientist Do That a Traditional Data Analytics Team Can’t?

<i>In this special guest feature, Kumaran Ponnambalam of Transera provides his views on the distinction between traditional data analysts and the newer</i> …

Big Data

Getting Started with Mobile Marketing

It doesn’t take another blog post from me on the importance of mobile to convince you that it’s a topic critical to your marketing strategy. I hope …

Marketing

Reading Roundup: What’s New in Blogging Lately

How did you all go with the 31 Days to Build a Better Blog podcast? Got a to-do list a mile long now?!I also hope you liked the stories of Megan, …

Livestreaming

8 Impressive examples of content marketing in the financial services industry

Think content marketing isn't for the highly-regulated finance industry? These 8 brands prove content is part of a successful strategy.

Content Marketing

Put Your Smartphone Camera To Good Use

We live in a fascinating time. Technology is evolving at an insane rate. We’re at a point where we’re creating products we didn’t even know we needed yet — like hoverboards (thanks McFly). Times are good. Occasionally chaotic, but good.<p>The world of photography is no different. Gone are the days …

5 Online Marketing Basics Every Entrepreneur Needs to Know

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Entrepreneurs spend a considerable amount of time learning how to boost their businesses. Marketing is key to the success of a business and online marketing is ever so important. According to Constant Contact, 84 percent of people say …

How Data Visualization Is Changing Digital Marketing

For nerds, the weeks right before finals are a Cinderella moment. Suddenly they’re stars. Pocket protectors are fashionable; people find their jokes …

Resource Planning

Big data and predictive analytics

<i>attach_file</i>Sponsored content<p>Whitepaper: Big Data and Predictive Analytics: On the cyber security front line.<p>The cyber security environment is …

Cybersecurity

An Essential Big-Data Checklist For The Rest Of Us

<i>By Amir Behbehani</i><p>These terms collectively refer to the process by which meaning, insights and predictions are extracted from raw data. Essentially, data science teams use machine learning to analyze big (amounts of) data, with the end goal of improving business objectives like increased revenue or …

Pandora Launches Its Biggest Brand-Marketing Effort In 10 Years

On the heels of a new offering for advertisers—uninterrupted sponsored listening—Pandora Media today breaks what it considers its biggest, boldest consumer brand campaign in its nearly 10 years of existence.<p>Highlighting the Music Genome Project—the many musicologists, curators and data …

San Francisco

Google Gave Away a $1 Million Design Guide for Free

Google introduced the world, and more specifically designers, to a whole new way of thinking about User Interface and User Experience design at …

2Q Benchmarks for Facebook, Instagram, Twitter (Infographic)

Social media analytics provider Quintly arrived at some benchmarks for social media managers in the second quarter of 2015 for Facebook, Instagram …

5 Documentaries That Will Make You a Better Entrepreneur

While books, articles, and workshops are all great places to gain knowledge and insight, sometimes you just need to sit back and watch something inspiring and informative on Netflix.<p>If you are anything like me, you're always looking for ways to become a better and more efficient entrepreneur. While …

37 Ways To Promote Your Blog Posts

Here's the brutal truth about writing and publishing blog posts: they're useless unless you actively promote them. You need to put just as much time …

Search Engines

The best free online business courses starting in August

It's surreal to look back on business 20 years ago. Back then, employees railed against their short-sighted overlords, who lived and died by their quarterly numbers.<p>Business cycles were measured in years. And few could wrap their arms around this "internet" thing.<p>Fast forward to today. Armed with …

3 Enterprise Business Intelligence Trends That Can Benefit Your Business

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When it comes to changes in the business-intelligence (BI) technology market, old giants of the enterprise software industry like SAP and Oracle aren’t leading the charge as you might expect. Instead, younger companies are the ones to …

20 Amazing Sites That Will Pay You $100+ Per Article

Content is more important than ever.<p>Research from the Content Marketing Institute reveals that at least 55% of companies will increase their content …

Web Design

6 Ways Entrepreneurs Can Successfully Brand Themselves

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Over the last few years, personal branding has gone on from being an additional responsibility to one of the top priorities in marketing a business.<p>Over the last few years, branding has gone on from being an additional responsibility to …

How to Make Money by Blogging on LinkedIn

16 million.<p>That's how many people viewed my blog content on LinkedIn last year. Those 16 million page views led to 300,000 followers, thousands of …

LinkedIn

3 Lessons From MozCon That Will Make You Rethink Your Content Marketing

SourceAs content marketers, our goal is to engage readers. We want them to stay on the page and consume the entire piece. We want them to be so …

SEO

The Social Media, Mobile Marketing Link

Today, nearly two-thirds of Americans own a smartphone. That’s over 3 billion mobile users with access to the Internet. What are we doing on our …

Start A Fire

4 Marketing Analytics That Matter for Driving Higher Revenue

<b>Author: Glen Gow</b>Too often marketers talk about activities instead of outcomes—for example, how many campaigns they ran, how many trade shows they …

Marketing

Top Free Tools for Creating Stylish & Effective Infographics

<i>This article has been contributed by Charlie.</i>In today’s digital world, marketers are multiplying their web site visitor numbers by posting inspiring …

Infographics

The 5 Stages of Blog Growth

If you know <i>exactly</i> what you’re doing, you can build a blog that gets over 100,000 visitors per month in less than year—from scratch.<p>Chances are, …

Blogging: Make Some Pocket Money Or Make It A Lucrative Job

Thanks to a recent Business Times article, which was shared by The Straits Times (on facebook today), food bloggers are feeling the heat from a …

6 Summer Projects for Your Graphic Design Portfolio

Summer is a great opportunity for new portfolio work. Your graphic design <b>portfolio</b> is one the most essential marketing pieces you have as a designer. …

25 Valuable Lessons from Seriously Successful Writers

Stop it.Stop feeling sorry for yourself.You might think your problems are special, unique, or impossible for anyone else to understand. But you know …

Writing