Raimi Imran Ronnie

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To Succeed As An Entrepreneur, You'll Need This 1 Skill | Inc.com

Entrepreneurship is an emotional roller coaster ride. Day in and day out, you can never really know what to expect.<p>But there is one thing you can count on. At some point in your career, as an effective entrepreneur, you'll have to pivot. You'll need to change your strategy quickly and confidently. …

Business Strategy

Sex doesn’t sell any more, activism does. And don’t the big brands know it

From Starbucks supporting refugees to Kenco taking on gangs, big businesses are falling over themselves to do good – and to let us know about it<p>Three days ago I hadn’t heard of Lyft. Not until I was greeted on Monday morning by a right-on colleague demanding to know if I’d deleted my Uber app and …

ACLU

Think big, go small: why influencer marketing isn’t about reach

Despite what many marketers and PR agencies in Asia still believe, influencer marketing is not a popularity contest.<p>The use of influencer campaigns …

Public Relations
Digital Marketing

10 Steps To Follow When Creating Your Content Strategy

If you own a business, you need to have a presence on social media. But beyond that very vague statement, what steps should you actually be taking to …

Marketing

7 Ways to Work Smarter and Improve Your Luck in Business | Inc.com

Don't you wish you could be as lucky as Mark Zuckerberg or Elon Musk, who always seem to be in the right place at the right time for their business ideas to thrive?<p>After many years of working in large companies as well as small, and watching the people that succeed, I'm convinced that luck has very …

Self-improvement

3 Marketing Lessons They Don't Teach You in Business School | Inc.com

Is it worthwhile to get an MBA?<p>Many people seem to think so. Even though an MBA in one of the top business schools in the United States will set you back $128,000 (not including foregone salaries while attending school full-time, which averages another $120K), it has become the most popular …

Leadership

Five Essential Lessons I Learned In 20 Years Of Managing People

One longtime manager explains how he learned that you don’t actually need the best people.<p>Management guru Henry Mintzberg once observed, “The great myth is the manager as orchestra conductor. It’s this idea of standing on a pedestal and you wave your baton and accounting comes in, and you wave it …

Leadership

Entrepreneur shares how to make millions from mobile games

Douglas Hare, co-founder of Outplay Entertainment, bid farewell to a successful career in the US to launch a games studio that registered turnover of £6.3m in 2015.<p>Douglas Hare, co-founder of Outplay Entertainment, isn’t worried about seeing the “game over” screen any time soon. The games company, …

6 badass marketing ideas from unconventional industries

From a business standpoint, it doesn’t make sense to spend money on marketing unless it helps you generate more revenue. And where are the best places to spend your marketing dollars? If you’re thinking Google AdWords, SEO, or social media – yeah, they’re great – but they’re also …

Marketing

Stop Waiting for Your Billion-Dollar Idea and Do This Instead

Conventional wisdom says that if entrepreneurs want to be successful they should strive to create breakthrough tech products in new and huge …

Startups

Driving Response Through Creativity In Email Marketing

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>You're reading Entrepreneur India, an international franchise of Entrepreneur Media.<p>Email marketing has proven to be an effective form of consumer interaction with brands. According to the Relevancy Group, this channel generates more than …

Marketing

The most important stories in advertising, December 6

Google CEO Sundar Pichai. Niall Kennedy/Flickr<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. The top 10 most popular Christmas ads on YouTube in 2016.</b> With six of the top 10 from Britain, Christmas ads are becoming as much of a British cultural export as the …

Advertising

The One Thing You Should Never Do if You Start a Company

<i>The Entrepreneur Insiders netwo</i><i>rk is an online community where the most thoughtful and influential people in America’s startup scene contribute</i> …

Entrepreneurship

Sales, Simplicity, and Success | Inc.com

Confucius said, "Life is really simple, but we insist on making it complicated."<p>Last week a kick-ass young entrepreneur of my acquaintance called me to ask my advice about his integrated AI platform to improve corporate sales and marketing. He had just won a major entrepreneurial contest, had …

Entrepreneurship

11 Things That Can Spark Massive Success in Your Life

Change can happen gradually, by making small, determined steps toward a preplanned future. But they also happen in the tiniest of moments—sometimes …

Using these 13 words will help salespeople close deals faster and make tons of money

They say selling is more art than science.<p>And according to marketing-software maker HubSpot, there are certain words salespeople should use to boost …

Entrepreneurship vs. Freelancing: What's the Difference?

Freelancers work hard for their money. Entrepreneurs work hard to set up systems that make them money.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>A few years ago, I was watching an interview with Seth Godin, who is one of my heroes of the business world. He was explaining the core …

Entrepreneurship

The most important stories in advertising, December 5

CEO of Facebook, Mark Zuckerberg. REUTERS/Albert Gea<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. Morgan Stanley analysts are predicting that Facebook's new in-app video tab will help it capture a greater share of the TV ad market.</b> Facebook has been testing …

Advertising

How to Build a Marketing Campaign that Appeals to Generation Z

Technology enables brands to connect with audiences on a personal level cost effectively, at incredible scale. Facebook, Twitter, and Snapchat all …

Marketing

3 Things Kiss Taught Me About Marketing

When I was a kid, I straight-up loved Kiss. I was drawn to the makeup-wearing, leather-clad, blood-spitting, loud-playing band like a full-on …

Advertising Industry

How one 24-year-old runs a $70,000-a-month business while traveling the world

Aileen Adalid entered the corporate world at age 19 after graduating from De La Salle University in Manila, Philippines, with a degree in business …

Faroe Islands

38 Blog Promotion Sites to Share Your Article (and Get FREE Traffic)

Promoting is the more prominent slice of successful blogging, creating content is not. Don't pray for traffic, use these fantastic 38 blog promotion …

3 Social Media Marketing Tools Your Business Should Be Using (But Probably Isn't)

We all know that social media is an effective marketing platform, but to position yourself ahead of the social media marketing pack - and stay there …

Marketing

Tokyo on a budget: Where to stay, how to get around and what to eat

Tokyo has a reputation for being one of the world’s most expensive cities. Sure, the sushi and sights can be extortionate, but it is possible to …

10 Smartest money saving tips for entrepreneurs

Share26<p>Tweet<p>Share34<p>+15<p>Shares 65<p>It’s no secret that startups often fall into the trap of spending money on things that aren’t that important — it’s …

10 Ways Social Media Dramatically Improves SEO

Your website is only valuable if potential customers can find it. One of the best ways to draw customers to your e-commerce business is through …

7 Tricks For Getting Affordable Flight Tickets To Your Favorite Destination

Are you planning to travel? Want to know how you can save on flight tickets? Read this post to understand what you need to know to buy cheap tickets.

3 Steps One Entrepreneur Took to 10x Her Startup Growth | Inc.com

The dot-com boom of the 90s attracted many entrepreneurs into believing that almost anybody had a shot of making it big. For a time, it seemed all you needed was an alluring IPO and nerves of steel to raise millions. That, of course, would not last. However, the companies that made it out of the …

Entrepreneurship