Plus1 Digital

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Six ways to woo influencers to support your cause

<b>Getting the right influencers on-side can give any social campaign a massive boost.</b><p>The past week saw a 2,119% growth in referral traffic from Twitter …

Public Relations

22 tips to help you become a brilliant guest contributor

<b>Ever since Matt Cutts declared it dead (for SEO purposes), there seems to have been less interest in guest blogging.</b><p>I've seen it here, with fewer …

Marketing

32 simple SEO tips for small businesses

<b>It's easy to become bamboozled when thinking about SEO, but there's a lot you can do without any expert knowledge.</b><p>Here I've compiled 30+ tips to help …

SEO

How To Add 301 Redirects In WordPress And Avoid 404 Errors

If you have ever changed a URL on your website, or your permalink structure without adding redirects you could have a serious problem on your …

Engines

25 Awesome Social Media Icon Sets for 2018

25 Awesome Social Media Icon Sets for 2015<p>Social media is everywhere and I love it! I’m always on the look-out for awesome and trendy social media …

Social Media

Biz Stone: Good Works Can Shape Your Company's Mission and Market

Biz Stone

Design, Creative, Writing, Development, Marketing

How to Easily Double Your Traffic from Social Media

Many businesses are publishing content as a way to build their audiences and increase traffic to their websites. However, they may not be getting …

Social Media

17 Top Blogging Tools That You Ignore At Your Peril - Jeffbullas's Blog

Admit it, you’ve cursed the blogging game in the past.<p>That’s understandable. Because with all the myriad of tasks involved, it does take a toll on …

The demographics that make LinkedIn's audience so valuable to businesses

LinkedIn is a valuable platform for brands interested in its highly educated, relatively mature, professional audience.<p>In a new report from BI Intelligence, we unpack data from over a dozen sources to understand how social media demographics are still shifting.<p><i>Here are a few of the key takeaways</i> …

Google Launches Open-Source, Cross-Cloud Benchmarking Tool

Google today launched PerfKit, an open-source cloud-benchmarking tool that, in Google’s words, is an “effort to define a canonical set of benchmarks to measure and compare cloud offerings.” The PerfKit tools currently support Google’s own Compute Engine, Amazon’s AWS and Microsoft’s Azure clouds. …

Red Hat

Infographic: Influencer Marketing Ideas From Influential Marketers

I was at the Social Media Marketing World conference when software provider Onalytica published its “Top 100 #ContentMarketing Thought Leaders”</b> …

Top Five Awards and WordPress Guides

Top Five Awards Has Moved!<p>Thank you for stopping by TopFiveAwards.com. The page you were trying to reach is not longer available on this domain name, …

Awards

How to make your own infographic using low cost tools

Do you know how to make an infographic that will get shared thousands of times, get many links, get embedded on many sites and rank for competitive …

Infographics

3 Tips for Future-Proofing Social Strategies

Few rules apply to social media marketing for very long, but these tactics aren't likely to fade out anytime soon.

8 Clever Ways to Use Your Twitter Cover Image for Better Marketing

There are plenty of ways to use your Twitter cover image to promote your business. Learn how to optimize your Twitter page by keeping things fresh, …

Microsoft reportedly buys Sunrise, the best calendar app for iPhone and Android

Microsoft has purchased Sunrise, the maker of one of the best — if not <i>the</i> <i>very best</i> — calendar apps for iOS and Android, according to <i>TechCrunch</i>. It reportedly paid at least $100 million for the company. Microsoft has recently been working to revamp its mobile apps and reach out to other platforms, …

Coke pulls #MakeItHappy Twitter campaign after it was duped into quoting Hitler’s Mein Kampf

The campaign launched during The Super Bowl last weekend with a 60-second commercial, "focusing on the importance of injecting happiness into the internet," according to a press release from the company.<p>The wider push asked Twitter users to send the brand negative tweets using a #MakeItHappy …

6 Timeless Strategies That Drive Successful Entrepreneurship

Adhere to these key principles to build a high-growth company amid changing circumstances.<p>4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>In today’s ever changing business climate, an entrepreneur can easily become overwhelmed. It’s vital, though, to stay focused on your …

Entrepreneurship

15 Pinterest Statistics Every Marketer Should Know in 2018

For its dedicated users, Pinterest acts as a place to research, learn and shop. They’re more likely to spend more after seeing a promotion and they …

Social Media

Email subject lines: the best words & emojis to boost open rates

<b>Crafting an effective email subject line is both a skill and an art form.</b><p>Most companies are sending out marketing messages several times per week so …

Marketing

Four lightweight conversion fixes that won't annoy your developers

<b>Are you a conversion-focused marketer stuck in the straightjacket of organizational politics?</b><p>Here are four lightweight conversion fixes that won't …

AdWords

Four ways to improve the Quality Score of your landing pages

<b>Landing pages have been evaluated by Google as part of Quality Score since 2005, which has an affect on CPCs and ad positions.</b><p>In this excerpt from …

AdWords

5 Effective (But Underused) Facebook Marketing Tactics

Many content marketers have a love-hate relationship with Facebook. With Facebook reach sliding, brands are wondering if Facebook marketing is still …

Social Media

Does Your Website Match The Customer Journey?

Last week I argued that firms need to concentrate more effort (and money) on top of the funnel marketing and metrics need to reflect the new …

Marketing

Marketing Action Plan

Strategic Marketing Growth Action Plan<p>Just Released - One Page Social Media Marketing Plan<p>"Are You Behind the Social Media Marketing Flow?<p>Integrating …

Marketing

What’s Missing From Your Content Strategy Research?

According to the 2014 CMI Content Marketing Survey, only 63 percent of marketers feel their content marketing is effective. I’ve spent the past 18 …

Marketing

Ecommerce Content Marketing Strategies That 5x ROI

Ecommerce Marketing<p>The Content Strategy to Triple Ecommerce Traffic (And Exactly How to Do It)<p>Kent Hamilton / 12 min read<p>Table of Contents<p>What is …

Five Fundamental Tips for Using Facebook for Your Business

When it comes to social media usage, Facebook continues to reign supreme. The popular platform boasts over 1.35 billion monthly active users …

Social Media