Piotr Rauchfleisch

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Former Facebook president Sean Parker: 'God only knows what it's doing to our children's brains'

Facebook has been attacked by one of its founding members for "exploiting a vulnerability in human psychology" and putting children's mental health at risk.<p>Sean Parker, the former president of Facebook who joined Mark Zuckerberg's company in its first months, said the company's founders …

Mental Health

Who will woo Amazon’s heart – and soul-crushing business model?

There is a ritual familiar to fans of the <i>Bachelor</i> franchise, always in the opening episode, that I like to call Parade of the Bleached-Toothed Supplicants. Dozens of sleek contestants, hoping to catch the eye of the Bachelor (or Bachelorette) resort to more and more extreme gimmicks. They dress as …

Star Trek

The day after tomorrow: when adblockers and GDPR kill all adtech and martech

This is a talk that The Drum Promotion Fix columnist and marketing keynote speaker Samuel Scott gave today at SearchLove London, an annual event held …

Raids in New Jersey town target ultra-Orthodox Jews accused of welfare fraud. 'What is going on here?'

It was a spectacle nobody in this sleepy New Jersey town would forget.<p>Early one Monday morning, police and<p>FBIagents in bulletproof vests bounded up the steps of suburban townhouses and split levels, threatening to break down the doors, hauling out in handcuffs husbands and wives in the distinctive …

New Jersey

Architects Transform Grain Silos into Africa’s Largest Art Museum

At 100,000 square feet, the Zeitz MOCAA is set to be the largest museum to open on the African continent in more than a hundred years. This landmark museum, which will exhibit contemporary art from Africa and its diaspora, is more than deserving of a grand architectural monument to house the …

The 7 Exercises Everyone Should Know

As a fitness editor, I have done my fair share of workouts. Videos, classes, personal training — you name it, I've probably done it. In all of the …

The IAB wants to make it easier to advertise on podcasts

The Interactive Advertising Bureau (IAB) has released its first IAB Podcast Playbook, a buyer’s guide to podcast advertising that provides insights …

A Guide to the 10 Next Hot Jobs in Digital Marketing, and for Several Years to Come

Time to polish that résumé, marketers. The business is shifting amid rapid change, and jobs that were considered experimental a few years ago are now …

‘The Third Thumb’ is for all the times two just aren’t enough

How many times have you wished for a third hand while trying to carry too many things? Well, you can't have that yet because it's not a thing (at least not an available thing), but maybe you <i>can</i> get yourself another thumb, which is almost as good. Dani Clode, a graduate student at the Royal College …

Orphan Black

Facebook and Google completely dominate the digital ad industry

Google and Facebook together accounted for an astounding 99% of revenue growth from digital advertising in the US last year, according to an analysis of IAB estimates by Pivotal Research senior analyst Brian Wieser on Wednesday.<p>In a note to clients seen by Business Insider, Wieser said that both ad …

Anamorphic Sculptures Come to Life in Cylindrical Reflections

For years, we've been fascinated by the surreal sculptures of Jonty Hurwitz. Now, the South African artist is back with a new series of anamorphic pieces. Like his earlier creations, his more recent models creatively reveal themselves through tactical reflections.<p>Hurtwitz's series of warped …

Scott Galloway on the biggest thing in tech in 2017: Amazon could eliminate the existence of brands with voice technology

Scott Galloway is a marketing professor at the NYU Stern School of Business and the founder of business intelligence firm L2.<p>Galloway appears on this week's episode of The Bottom Line with Henry Blodget and explains how Amazon could eliminate the existence of brands with voice technology. The …

3 Things All Great Leaders Know | Inc.com

<i>This article is the third of a 3-part series where I explore scale, transparency and uncertainty. These are 3 key determinants necessary to achieve a mindset that allows for more innovative flow.</i><p>How comfortable are you with ambiguous environments? If you are like most of us, then... not so much. At …

Management

The Best and Worst Ways to Connect With VCs | Inc.com

Wow, I can't believe just over a month ago I quit my job. I knew it was time.<p>Since then, I've been focused on raising money for my new startup company. That has meant a lot of travel time. I've been flying back and forth between the east and west coasts, pitching my startup to VCs.<p>It's remarkably …

Venture Capital

How Much Should a Quality Logo Really Cost?

Designing a strong logo can reap endless rewards from increased awareness to sales and, even, long-term loyalty.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Most companies know that they simply can’t afford to botch their logo: it will serve as the first impression and ongoing …

Understanding Your Gaps: Why Some People Succeed and Others Don't | Inc.com

Do you ever wonder why some people succeed and others don't? We've all seen deserving people who never quite got things off the ground, and others who made it look easy. It doesn't always seem to make sense.<p>Over the past three decades of coaching top leaders and entrepreneurs all over the world, I …

Leadership

The Art of Describing a Product in One Sentence | Inc.com

As a founder, I spent countless hours refining my elevator pitch and practicing it every chance I got. I learned that "leading with the need" is an extremely effective way to position your product as solving an important problem for your customers.<p>It's a shame that most potential customers don't …

Product Management

Apples are not oranges – and ‘content marketing’ means nothing

The moment that you slap a call-to-action on any piece of marketing collateral, it becomes direct-response advertising.<p>More on that after a …

10 Fatal Mobile SEO Mistakes Standing Between You and Your First 1000 Visitors

By now, most SEOs are pretty good at mobile SEO.Mobile SEO has been around for a while. We’ve heard the same things about mobile first design, …

SEO

42 Facebook Post Ideas from Businesses That Know What They’re Doing

Are you marketing on Facebook, wondering what to post next or what’s going to work best for your business?<p>We’ve all been there, our creative juices …

A Wall Street performance coach who's consulted on Showtime's 'Billions' outlines 5 truths of human behavior all her clients must face

Wall Street is full of investors and traders with big egos, and Denise Shull sees them at their most vulnerable.<p>She's the founder of the ReThink Group, a performance coaching group that specializes in clients on Wall Street. She's also one of the inspirations for Wendy Rhoades, the in-house …

An Itemized Invoice for Clients Who Balk At Your Photography Prices

Photographer and photo educator Don Giannatti put together this simple (tongue-in-cheek) itemized invoice to show photography clients why …

3 Digital Marketing Strategies That Will Rule 2017 | Inc.com

Online advertising saw a 7.1% gain in 2016. It's expected to grow by double digits in the next year.<p>There's a good reason for that. As consumers turn off the TV and turn on the Internet, advertisers see a gold mine of opportunity to reach people in their target market online.<p>However, it's easy to …

Marketing

Top web navigation trends

Over the past year we’ve seen a lot of growth and new trends in the world of web design. In this article, I'll be focusing on website navigation, and …

Web Design

4 Signs You're Ready to Move On to Your Next Product, Project or Company | Inc.com

<i>By Adam Steele, owner of Loganix.</i><p>I thought running one company was a thrill, but you know what's really fun? Running multiple companies. I'm managing four right now, and in my mind, it's just practical. Managing a single company doesn't seem to be the go-to model anymore -- probably because the …

Business Strategy

The Complete Guide to Getting Started With Facebook Ads

Paid advertising on Facebook seems to be one of the most immediate ways to impact the reach of your content. Though it's not without its questions.<p>This story originally appeared on Buffer<p>Understanding how to leverage Facebook Ads is becoming a staple part of almost every social media strategy. And …

72% Of Marketers Say Data Analysis More Important Than Social Media Skills

A new report by ad-tech provider Blue Venn finds that 72% of marketers consider data analysis more important than social media skills. The report, …

Marketing

Infographic: How Millennials and Baby Boomers Consume User-Generated Content

From an A-list celebrity tagging his new designer duds on Instagram to your next-door neighbor raving about her favorite new meal-delivery service on …

10 Web Design Trends to Try in 2017

You're reading 10 Web Design Trends to Try in 2017, originally posted on Designmodo. If you've enjoyed this post, be sure to follow on Twitter, …

UI Design

Scientists Have Discovered an 'Off' Switch For The Revolutionary CRISPR Gene Editing Tool

Important.<p>A lot has been written about CRISPR over the past year. The powerful gene editing tool can quickly and easily 'cut and paste' genes, which …