PieLechiara

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Capire chi vi copia (e ringraziarlo)

C’è una paranoia ricorrente di chi produce contenuti: essere copiati. Io credo sia inevitabile, se quello che crei ha un qualche valore per qualcuno. …

Search

Le emozioni nel web marketing: quali usare per fare visite e condivisioni?

E’ un tema centrale nel web marketing, vista l’altissima competizione: come toccare i giusti “tasti emotivi” per attirare l’attenzione degli utenti e …

Ecco i migliori strumenti per gestire i Social Media [Infografica]

29 Free Internet Tools To Improve Your Marketing

<i>This post originally appeared on the Buffer blog.</i><p>Aren’t shortcuts just the best?<p>While everyone else takes the long way, you and your shortcut get to breeze right through, skipping a few steps and feeling pretty smart doing it.<p>Finding a good marketing shortcut feels especially great, considering all …

Visual Content Marketing: strumenti e idee

Immagini o grafici possono dire di più di frasi e parole permettendo di catturare in maniera decisamente più persuasiva l’attenzione dell’utente e …

Twtrland: A Social Intelligence Tool that Gives Business Insights Too

Looking for a good way to understand what’s going on in your Twitter world?<p>You’re not the only one. Israeli entrepreneur Guy Avigdor needed this …

10 Ways to be Awesome on Social Media

Turning tricks for fun and profit<p>Don’t let anyone fool you. Putting a business on social media is serious business. It costs money to train staff, …

Selling

Risorse per Giornalisti [e Data Ninja]

Knoema è un’importante fonte di dati ed uno strumento di visualizzazione dei dati che può essere facilmente utilizzato da giornalisti [e data …

How to Drive More Traffic to Your Blog Posts From Social Networks

Shares 4K<p>Do you want people to click on your blog posts when others share them on Facebook, LinkedIn and Google+?<p>Is your blog optimized for the best …

The Beginner's Guide to Startup Analytics

Becoming an entrepreneur is like stepping onto the most intimidating roller-coaster in the world. There are ups, there are downs and there are …

5 Big Reasons Why You Should Consider Google Plus Marketing - Jeffbullas's Blog

It snuck up so quietly that a lot of people didn’t even realize it was happening.<p>One minute you could post a comment on YouTube just by logging into …

Un decalogo per la sicurezza del Community Manager

Questo post ha piu' di sei mesi. Le informazioni contenute potrebbero non essere aggiornate: ultima modifica: 15.09.13<p>Le aziende, i Social Media …

8 Best Social Media Management Tools To Save You Time In 2017

<i>Note: this post has been rewritten from scratch as of September 11th 2017.</i>Looking for an all-in-one solution to manage your social media …

Social Media

Formula AIDA: Metodo AIDA nel Marketing e Pubblicità

Hai mai sentito parlare della formula AIDA? <b>A.I.D.A.</b> è un acronimo di <b>Attention, Interest, Desire, Action</b> (in italiano Attenzione, Interesse, …

Create Clickable Information Bars with Offers and Calls-to-Action In Seconds | Internet Marketing Strategy 2.0

Your new post is loading...<p>Your new post is loading...<p>Scooped by Robin Good<p>Scoop.it!<p>Robin Good's insight:<p>Translate this idea to your specific …

50 Most Influential Content Marketers

After intensive research and interviews with countless digital innovators, NewsCred has developed a list of the 50 most influential content marketers. Some are tried and true, others are up and coming. Take a look! …

Marketing

The 10 Best Venture Capitalist Blogs For Entrepreneurs

In the increasingly competitive world of venture capital, it pays to be helpful—literally. To get in on the best deals, VCs need to be seen as smart, insightful and supportive. And since VCs are all about scale, what better way to do that than a blog?<p>This is good news for entrepreneurs, because …

25 Entrepreneurs To Follow On Twitter

The arduous experience of entrepreneurship often makes founders a fount of business advice. From billionaire Richard Branson to Garrett Camp, co-founder of transport startup Uber, both established and up-and-coming entrepreneurs have tips to share through their Twitter feeds.<p>Branson regularly …

La velocità di internet nel mondo, paese per paese

L’Italia ha la peggiore velocità media di connessione via banda larga d’Europa, secondo i dati diffusi dall’Internet Quarterly Report redatto da …

10 essentials of Pinterest etiquette

<i>This is the third installment of a series in which</i> PR Daily <i>looks at decorum for brands and individuals to employ on various social media channels and</i> …

Social Engagement tools: una panoramica

[list type=”check”]<p>ascoltare e monitorare i temi di maggior rilievo (quelli che “risuonano” di più) per la propria audience<br>• gestire e condividere con …

100 Conversion Optimization Case Studies

If you’re a marketer, you’re undoubtedly looking for techniques to optimize your website for better conversions. Fellow marketers have released …

Visual Design

9 Proven Ways To Improve Your Marketing (Provided By Your Peers)

Some 30 years ago, I began work on my first book: <b>Sweat Equity</b> which profiled America’s most successful entrepreneurs. <i>I thought it would be fun to go back and revisit some of the lessons that my co-author Geoffrey N. Smith and I developed, the ones that have stood the test of time.</i><p><i>Here, in the next</i> …

Tech Company: politiche di privacy

Per gli Americani, soprattuto dopo le ultime vicende legate al caso PRISM, è importante sapere come le compagnie tech monitorino i loro dati e ciò …

State of Social Marketing 2012-2013

In un’epoca nella quale i media tradizionali vengono in gran parte creati e diffusi in base alla logica del “da pochi a molti”, i social media si …

10 aggiornamenti di status efficaci

10 suggerimenti rapidi per gli aggiornamenti di status migliori per le tue pagine sui social media.<p>Ecco una lista di idee per aiutarti e ispirarti …

Digital marketing strategies, trends, and insights | CMO.com - Adobe

Come legare il consumatore offline all'online?

Tracciare l’attività di un consumatore digitale è qualcosa di relativamente facile. Sono molte le utilità della web analytic che permettono di …