Penelope Chandonnet

205 Flips | 5 Magazines | 4 Followers | @PenelopeCha45ei | Keep up with Penelope Chandonnet on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Penelope Chandonnet”

Ads of the World™

Conceptual Realism<p>Perfectly capturing life’s imperfections<p>Highlight<p>Range Rover Sport – Dragon Challenge<p>Creative Agency: Spark44, London, …

How Much Do These Social Media Upfront Deals Help Agencies?

Announcements touting pacts between agencies and social-media companies are plenty fashionable. But how significant are they? Many are thin on …

Sao Paulo Museum Exhibits 20 Years of Alexandre Gama's Ads

Brazil's advertising is such an integral part of popular culture that a museum exhibition of Alexandre Gama's creative journey featuring more than …

Advertising Industry

The Creativity Top 5: The Best Brand Ideas of the Week

Need some inspiration? Check out Creativity's latest roundup of the week's best brand ideas, including some really good reasons to watch "Game of …

With Ad Network, Facebook Targets Rest of Mobile World

After tests that date back to 2012, Facebook has formally launched its in-app mobile ad network, which will use the full suite of targeting options …

FleishmanHillard Launches 'Native Newsroom' Via LinkedIn

FleishmanHillard has launched what it has dubbed the Native Newsroom in a non-exclusive arrangement with LinkedIn, effectively establishing a …

Essential Facebook Marketing Resources: A Complete Guide

Shares 4K<p>Do you want to learn how to market yourself and your business on Facebook?<p>Are you looking for a resource to guide your Facebook marketing …

Pinterest Cofounder Evan Sharp Talks Guided Search and Promoted Pins

Pinterest co-founder Evan Sharp is cool, calm and collected. He talks in a softened tone and all of his responses are carefully considered.<p>Pinterest is exactly the same. Since the company launched its visual bookmarking service in 2010, it’s blossomed as an effortless way to capture, organize and …

Is Native Advertising Even Profitable for Brands? - Copyblogger

Desperate for new revenue streams, publishers are turning to native advertising in droves.<p>They are handing over valuable real estate on their web …

Digital Advertising

Tinder to explore native advertising

en_GB<p>article<p>Tinder is set to explore monetising the popular smartphone dating app with native advertising, its owner IAC told analysts …

Facebook Finally Gets Serious About Privacy

Facebook is finally getting serious about privacy. At its F8 developer conference in San Francisco Wednesday, CEO Mark Zuckerberg announced two new updates to Facebook Login that center around user privacy.<p>You’ll now be able to use Facebook Login quasi-anonymously, meaning you can log into a mobile …

10 Ways To Use Social Media for Crowd Sourced Marketing - Jeffbullas's Blog

We’ve always trusted family and friends for recommendations. Marketers are finding ways to combine this age old referral process with social media. …

Our Marketing Week Vision 100 revealed

en_GB<p>article<p>Marketing Week has revealed its inaugural Vision 100 list of the most forward-thinking marketers, entrepreneurs and …

How Google Helpouts Can Grow Your Leads and Your Business

Shares 3K<p>Do you share your expertise online?<p>Have you heard about Google Helpouts?<p>Imagine having the ability to generate leads and make money with …

Facebook's 'Anonymous Login' is Evil Genius

Say what you like about Mark Zuckerberg, the guy is nothing if not self-aware. He knows that one of the biggest problems Facebook faces, now and in …

A Seven-Item Checklist for Measurable Marketing in the Digital Age

Here's a little secret: Almost all digital communication is actually measurable (direct) marketing. And, if done correctly, it will fatten the bottom …

Five Reasons to Add Custom Content to Your Marketing

Content is the most powerful marketing tool at your disposal—but with increasingly fierce competition between businesses, brands are finding it …

6 Ways To Use Twitter's Website Cards

Twitter launched Website Cards, a great new option for content marketers on the social network. Twitter defines Website Cards as “<i>a new way for</i> …

Meet Swarm: Foursquare's ambitious plan to split its app in two

Foursquare CEO Dennis Crowley has spent the last year trying to convince the world that Foursquare isn't what it used to be. The company emerged back in 2009 with a novel app that let people “check in” to a location. That vision, and the local information that followed, propelled it to amass tens …

State of Digital Advertising Q1 2014

<b>Digital ad spending, up 17 percent year-over-year in 2013, continues to grow at a fast rate,</b> with digital poised to play an even greater role in the …

4 Things You Need To Know About YouTube's Big Advertiser Presentation

There were giant video displays and award show-caliber performances from the likes of Pharrell and Janelle Monáe, all in the name of promoting Google's YouTube platform as a place brands should advertise instead of television or rival online video sites.<p>But while these entertainment flourishes are …

Advertising

Snapchat takes on messaging apps with text, real-time video

Advertisement<p>4 Comments<p>Snapchat, the ephemeral messaging app that has skyrocketed in popularity thanks to its resonance with teens, will soon have …

Oracle President Mark Hurd: Marketing Cloud Now a Big Business for Us

Oracle is sending a message to marketers that it is serious about its cloud offerings.<p>The company rolled out the red carpet for 300 marketers at the …

Twitter teste un nouveau design qui s'approche de Facebook

Ce mardi, le profil Twitter d'un journaliste de Mashable, Matt Petronzio, a été bouleversé. Pour la firme de San Francisco, ce design dévoilé …

Tendances numériques et digitales 2014 : appliquer et non innover

"<i>Bienvenue dans l’année de la maturité numérique !</i>" C’est avec cette phrase pleine d’optimisme que l’agence <b>Hotwire</b> ouvre son dernier rapport annuel …

Facebook permet de préciser son genre sur son profil

C'est une mini-révolution que propose le premier réseau social au monde. Si jusqu'à maintenant on se contentait de renseigner si on était Homme ou …

Agence web Paris et Lyon : creation site internet Lyon et Paris, site marchand

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Mais au fait, WhatsApp c'est quoi?

Cinq ans après sa création par deux anciens de Yahoo! en 2009, WhatsApp a été rachetée mercredi par Facebook pour 19 milliards de dollars. Mais …

Comment les Top Marques Utilisent Twitter ?

Saviez-vous que <b>42% des marques mondiales les plus populaires twittent entre 1 et 5 fois par jour</b> et que <b>la taille de l’audience affecte l’engagement</b> …

Marketing

5 tendances sur le mobile en 2014

48% des répondants au niveau mondial attestent que leur décision d'achat peut être influencée par leur mobile en raison de leur dépendance à leur …

Commerce