Patrice Renee Harris

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13 Steps to Writing Effective Content

After someone reads any page, what should he or she do? Be clear about the next step through forms, links, buttons or any type of call to action.<p>Examples: Buy your product, sign up for your mailing list, read another related article, or leave a comment. Pick one next-step action, but not all of …

3 Easy Marketing Tasks That Will Boost Customer Retention

Ever have those days when social media ends up at the bottom of your to-do list? We’ve all been there. Here are three easy to implement social media …

How Effective Leaders 'Communic8'

For a country that prides itself on savoir-faire and style, on manners and being well-dressed, France is sorely lacking in leadership communications directives. You will find few management books written originally in French and virtually NO books on effective communications with the media.<p>Until …

Underage girl who befriended 200 men on internet 'could fill a prison on her own', says judge

A 13-year-old girl from Fife in Scotland is at the centre of a paedophile probe after contacting around 200 men online and exchanging indecent images<p>A judge has said that a 13-year-old girl at the centre of a major paedophile probe "could fill a prison on her own" after she befriended around 200 …

How Being Self-Aware Can Help You Succeed on Social Media

The prevailing wisdom on the issue is that in order to establish a brand as credible on social media, all branded communications should strive for “authenticity.”<p>I use quotes, because authenticity seems like a contradictory idea in regards to the game of pretend that corporations play online. A …

A Guide To Optimizing Your Social Media Marketing Campaign

We often hear about website and search engine optimization, but social media optimization hasn’t quite made it into the mainstream vernacular. Whether you’ve heard the term or not, you may already optimizing your social media posts every day.<p>Here are a few examples:<p>Checking your analytics to see …

6 Awesome Zen Stories That Will Teach You Important Life Lessons

Is Higher Income Inequality Associated with Lower Intergenerational Mobility?

A lot of our political debate boils down to questions about equality of outcomes versus equality of opportunity. But it turns out that they’re pretty …

Body Language Rules To Help You Command A Room

If there’s one force that can either sabotage or propel your message, it’s your body. With it, we can signal that we own the stage or that we bring irreplaceable value and importance to a meeting. Conversely, we can communicate through our bodies that we’re not totally bought in to our ideas…or …

5 Powerful Lessons From 3 Incredible Women at the Chicago Humanities Festival

There's something important to be said about any event that manages to bring people together, put away their phones and pull our their notepads by the thousands these days.<p>And that's exactly what was achieved by the Chicago Humanities Festival, which wrapped its 25th-anniversary fall festival last …

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The internet of things isn’t producing a data deluge … yet

Advertisement<p>2 Comments<p>There are already billions of devices — from forks to jet engines — connected to the internet, and all signs point to a huge …

10 Steps To Conquering Information Overload

We’ve all heard the phrase “information overload.”<p>It reminds us of tweets, texts, emails, the endless stream of interesting articles on Facebook, those viral videos we can’t help but click on, the numerous phone photos and videos we take, Secret posts, fleeting Snapchat photos and more.<p>But actually …

The siren song of the scumbag: Why smart women can’t resist terrible men

Critic Laura Kipnis investigates her own strange fondness for a rogue’s gallery of liars, cheats and exhibitionists<p>These are times to try the weary feminist reader's patience, when the conversation seems dominated by absolutist 23-year-olds still burning off the righteous indignation of their first …

9 Reasons To Be Nostalgic About the Early Internet

They grow up so fast, don't they? It just seems like yesterday that the internet was cruising at 56k speeds and loading horribly designed websites. …

At the UN, women play increasingly powerful roles

http://vod-pro-ww-live.akamaized.net/mps_h264_hi/public/news/world/1124000/1124224_h264_1500k.mp4?__gda__=1524727623_6ef98a400b4c3397d3629098b629dbb5<p><b>Long an all-male enclave, the UN Security Council now has a record number of women. Does that influence how diplomacy gets done at the highest …

25% Of Americans Prefer Socialism Over Capitalism

While Americans are preached that <b>"free market capitalism is the best path to prosperity,"</b> it appears that not everyone is buying it. Whether it is …

How to Write Brand Stories that Build Emotional Connections

Stories matter in life and in marketing. The reason is simple. Great stories make people <i>feel</i> something, and those emotions create powerful connections between the audience, the characters within the stories and the storyteller.<p>Stories are the perfect catalyst to building brand loyalty and brand …