Pascal Widmer

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6 Pointless Marketing Metrics to Avoid at All Costs

Browsing through Google Analytics or any PPC platform can be overwhelming.There are more metrics than you can count.There are clicks, impressions, …

Marketing

8 top must-use tools to boost your web development workflow

As developers, before we deploy our applications or even before we choose our cloud provider, we should consider which tools we use for our …

Project Management

25 Plugins to Consider After Creating Your First WordPress Site

<i>Have you selected WordPress as the CMS of choice for your first website?</i><p>If you answered yes to this question, you aren’t alone. At this time, …

Marketing

Online tool takes the guesswork out of CSS media queries

If you're struggling with your website layout or just lacking in web design inspiration, here's a simple online tool that will make your day-to-day …

CSS

What Does a Profitable Social Media Sales Funnel Look Like?

Awareness. Research. Buy.Although the exact structure is debatable, marketers have known these 3 stages to form a traditional sales funnel for quite …

Marketing

20 Email Landing Page Examples That Convince Users to Act

Show Me The Top 10 Landing Page StylesWhat if you had access to a marketing channel that generated $38 in ROI for every $1 spent?Sounds too good to …

Marketing

Facebook Ad Changes: What Marketers Need to Know

Do you run Facebook ads? Are you familiar with the latest changes? To explore a number of recent changes to Facebook that will impact all …

Marketing

Combining Email and Facebook for a Dynamite Ecommerce Marketing Campaign

Most people view email marketing and social advertising as two separate entities, and I’ll be honest, I used to think that as well. However, I’ve …

5 Psychological Hacks That Will Make Your Pricing Page Irresistible

If you could pack sheer psychological power into a single page of your website, which page would you want it to be?I’d want it to be my pricing …

Psychology

What Is Marketing Automation? What You Need to Know... | MarTech

<b>Marketing automation</b> is a buzzword that seems to be applied to everything nowadays. If a software platform can trigger a message to a recipient via …

Marketing

10 WordPress Plugins to Turn Your Site Into an SEO Powerhouse

<i>What steps have you taken to ensure that your WordPress blog is SEO friendly?</i>If you can’t answer this question, now’s the time to take a step back …

Google Analytics

Solution

Learn about how we can add value to your business.<p>The cookie settings on this website are set to "allow cookies" to give you the best browsing …

Cookies

Find JavaScript Code Snippets by Functionality with Cocycles

<i>Cocycles is a new code search service that enables code to be found by functionality. In this article, Cocycles team member Jonathan explains the</i> …

Compact & Powerful: Great Examples of Floating Action Buttons in Interfaces

<b>Floating action button</b>, or abbreviated <b>FAB</b>, is a little enhancement that is a part of Google’s visual language. It is an elegant way of adding extra …

7 Helpful Resources Every Email Marketer Should Bookmark

Discover some of the best websites for keeping up to date with the latest email marketing stats, trends, and tactics.

Trends

Dyad

Dyad pairs your written content and images together in perfect balance. The theme is geared towards photographers, foodies, artists, and anyone who …

Foodies

The death of the web design agency

<b>A few high-profile acquisitions coupled with a downturn in business has led to speculation that we are witnessing the end of an era. Tanya Combrinck</b> …

Prototyping Just Went to the Next Level With Framer

Advertise here with BSA<br>The latest version of Framer brings closure (well, that’s my opinion anyway) to the ‘should designers code’ argument. Never …

Web Design

Google's new Spaces app mixes chat, YouTube, and Chrome

With Google+ dying a slow death, Google has been looking for other ways to help users share content online. Its latest attempt is a new standalone app for group discussions on specific topics called Spaces.<p>It’s simple enough: you create a ‘Space’ dedicated to a particular interest, and then invite …

Content Marketing Trends in 2016: What We’ve Seen So Far

In 2015, I wrote an article on Business 2 Community about Content Marketing trends in 2015 and what we saw that changed the content marketing …

Marketing

10 Powerful Multipurpose WordPress Themes and Tips for Choosing the Right One

Advertise here with BSA<br>Multipurpose WordPress themes make it possible for any web designer to build a truly amazing website. Where these web tools …

Web Design

22 Tools and Applications Used by Social Media Professionals

There are a lot of tasks and tools to choose from when you work in social media. These tasks can come in the form of content, visuals, strategy, …

Infographics

25 Visual Content Marketing Tools To Engage Your Audience

Visual content marketing skyrocketed in the recent years. Brands are looking for ways to enrich their digital storytelling and market their products. Photos, videos and infographics are crucial in bringing experiences to life.<p>According to CMO Council, 65% of senior marketing executives believe that …

Infographics

Sheet of Grid – Slot Machines Perspective

For all the different casino games that you could choose from, pokies are those that lend on a mobile and themselves being played on the internet. If …

Slot Machines