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How Vertical Video Is Transforming Social Advertising

As recently as five years ago, vertical video was the enemy of the internet. A “Say No to Vertical Videos” campaign was launched in June 2012, …

Advertising Industry

Verbraucher mögen freundliche Chatbots | LEAD digital

Zumindest, wenn es um einfache Anfragen geht, kommunizieren Kunden lieber mit Chatbots im Kundenservice. Erst bei komplexeren Fragestellungen ziehen …

Someone made the ‘Take On Me’ music video come to life with AR and it’s glorious

Pack it on up, everyone — someone just won ARKit.<p>We’ve seen <i>loooots</i> of fun stuff made with ARKit already, but this one… this one is something special.<p>Back in 1984, A-ha released “Take On Me” — a painfully catchy song that would go on to be covered by every band until the end of time (sometimes, I’d …

Augmented Reality

AI And Chatbots Are Transforming The Customer Experience

Artificial Intelligence (AI) is dramatically changing business, and chatbots, fueled by AI, are becoming a viable customer service channel. The best ones deliver a customer experience (CX) in which customers cannot tell if they are communicating with a human or a computer. AI has come a long way in …

Customer Service

Facebook Live 360 streams can now be watched in 4K and VR

Facebook today announced several new features meant to improve the experience of watching and making Live 360 video. Live streaming is an integral part of the modern Facebook experience, so the company wants to make sure you’re engaged.<p>First up, Facebook is introducing a ‘Live 360 Ready’ program, …

Facebook

These 7 companies control almost every single beauty product you buy

As consumers, we like to think that we're making a conscious decision when we buy from a certain brand, especially when it comes to something as personal as beauty products.<p>But it turns out that 182 beauty companies fall under the massive umbrellas of seven huge manufacturers.<p>Inspired by a similar …

Beauty

Mark Zuckerberg Talks Augmented Reality

Facebook co-founder and CEO <b>Mark Zuckerberg</b> elaborated on the social network’s plans for augmented reality during the company’s first-quarter-2017 …

Augmented Reality

Waveguides: What You Need To Know To Understand Smartglasses

In this article we provide an introduction to near-eye optics, analyze the evolution of waveguides, then narrow the field down to holographic …

360 — 360º Virtual Reality Videos from the fashion shows

360˚ VIDEO | GIADA Fashion Show - Ready to Wear FW17<p>360˚ VIDEO | Saint Laurent Fashion Show - Ready to Wear FW17<p>360˚ VIDEO | Versace Fashion Show - …

Is This the Future of Fashion Week?

How you feel about virtual reality likely depends on a few factors. One, your history as a tech early adopter; two, your desire to spend even more time staring deeply into a screen; and three, whether you’ve been burned before (Google Glass, anyone?). But for the fashion industry, for whom …

Virtual Reality

Intel brings you to NY Fashion Week's runway with VR

If you can't make it to New York Fashion Week in person, Intel is giving you another option: Virtual reality. Using VOKE's app on the Gear VR, you can view live broadcasts of runway shows in stereoscopic 360-degree video. Intel isn't giving many details about how it'll work, but it describes the …

The Mixed Reality Revolution is here, and it’ll change your world forever

The past 30 years have set the stage for technological and cultural change at an unprecedented scale. The rise of Personal Computing, Internet as …

Futures of text

When the weather is bad I take a bus to work. I’m forever grateful to the person at the bus stop who informed me that you can text New York’s MTA …

The Future of Apple & AR

“Tim Cook is no Steve Jobs.”<p>“Apple has not released anything interesting since the iPhone.”<p>“The Age of Apple is over. RIP Apple.”<p>When they first …

Amazon is invading Apple and Google's home turf in the war over the future of computing

Apple, Amazon, and Google are at war over the future of personal computing, and now Amazon is taking the battle to its rivals' home turf: the smartphone.<p>All three are convinced that voice-controlled virtual assistants have the potential to transform how we interact with our devices. Apple has Siri, …

Amazon

24 Takeaways from “The Fourth Transformation”

<b>The Fourth Transformation</b>, a book about some of the newest, most disruptive technologies, begins with a foreward by social media mogul, Gary …

Augmented Reality

The Storyteller’s Guide to the Virtual Reality Audience

As VR storytellers, we are charged with molding <i>experience</i> itself into <i>story</i>, and none of our storytelling tools have prepared us fully for that. As we …

IoT und Virtual Reality als wichtigste Technologien für 2017

Marketo hat die Ergebnisse einer weltweiten Studie zu Technologietrends und deren Auswirkungen auf das Marketing veröffentlicht. Befragt wurden …

Kevin is a chatbot that insures the things you buy through Craigslist

Peer-to-peer selling sites – like Craigslist, Trademe, Gumtree, and eBay – are hugely popular, largely thanks to the fact that you can get some serious bargains through them. But they’re not without their risks. When you buy something through these sites, there’s always a chance that you might not …

Peer-to-peer

Mondly's VR language-learning app is the closest thing to actual immersion

Experts agree that language learning is best accomplished with full immersion. Most of us, unfortunately, can’t pack up and head to Tokyo for a year to learn Japanese.<p>Mondly, a language-learning app on iOS and Android, thinks VR could help bridge the gap. And today it’s launching an app for Gear VR …

Language Learning

‘It’s cool, but it’s not a game changer’: Adobe is testing VR ads, yet believes AR will be more valuable to marketers

Adobe Primetime is experimenting in the field of virtual reality marketing, demoing how a brand could potentially interrupt a VR experience with an …

10 Breakthrough Technologies 2017 - MIT Technology Review

Reversing Paralysis<p>Scientists are making remarkable progress at using brain implants to restore the freedom of movement that spinal cord injuries …

Gene Therapy

#Trending: VR storytelling grows up fast

If 2016 was the year that VR officially landed, 2017 is the time when those with their hands on the hardware and the software can prove that there's …

Virtual Reality

Try on clothes in Virtual Reality

The latest in VR allows you to try on clothes and go shopping without stepping into a store!<p>What do you think?<p><b>0</b> points<p>Total votes: 0<p>Upvotes: 0<p>Upvotes …

Google Home Assistant spielt plötzlich Werbespots ab

Facebook, Apple and the Coming Augmented Reality Land Grab

Two new reports suggest that two of Silicon Valley’s biggest companies are secretly working on augmented reality (AR) technology. It may take some …

Best AI and chatbot conferences in 2017

With the list of their attendees. Can we make it?<p>We at <b>Standuply</b>, while working hard on a Slack bot for Agile teams, like to have fun and make some …

There's a secret version of Tinder for models and millionaires called Tinder Select

There's a secret, invite-only version of Tinder for celebrities, models, and millionaires called Tinder Select.<p>TechCrunch reports that the popular dating app quietly operates Tinder Select for its VIP users, cutting out ordinary users so its most in-demand date hunters can swipe one another's …

Wealth

Apple-Chef hält Augmented Reality für genauso wichtig wie das iPhone

Tim Cook: Augmented Reality ist für Apple-Chef eine so große Idee wie das Smartphone<p>„Ich sehe AR als eine genauso große Idee wie das Smartphone“, …

Mobile Payment: Drei Gründe, warum Amazon Go kein Erfolg wird

Noch ist Amazon Go mit seinem einzigen Standort in Seattle faktisch wie ein Programm, das seinen Beta-Test durchläuft. Einkaufen können nur …