Precision Marketing Group, LLC

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Are You Unknowingly Susceptible To A Ransomware Nightmare?

What businesses of all sizes need to know about the increasing threat of ransomware attacks and how to protect themselves.

43 Ways to Drive Traffic To Your Site in 2017 - Credo

Posted By John Doherty on March 30, 2017 in Consulting Strategies, Growth, SEO Tactics<p>You need more website traffic. If you run an online business, …

Digital Marketing

19 Facebook Marketing Predictions for 2017 From the Pros

Are you wondering what 2017 might look like for Facebook marketing?<p>If the Facebook changes in 2016 are an indicator, 2017 will be an interesting year …

Facebook

Shutterstock and HubSpot Partner to Bring Digital Marketers Easy Access to Images

HubSpot and Shutterstock have partnered to bring thousands of curated high-quality images from Shutterstock’s collection to HubSpot customers …

Two Vital Elements that Might Be Missing from Your Content (and Precisely Where to Add Them)

It’s taken you more than 10 hours to write a blog post.<p>You’ve researched the topic to the nth degree. You’ve edited it to within an inch of its …

6 UX principles marketers can’t afford to overlook

In the past, user experience and marketing have been two separate fields of study. User experience (UX) is rooted in often-unclear concepts of …

UX Design

Strategic SEO Decisions to Make Before Website Design and Build

<i>The aim: T</i><i>his post highlights SEO areas that need to be addressed and decided on before the website brief is sent to designers and developers.</i><p>Imagine …

SEO

8 Tips for Running Your First Influencer Marketing Campaign

<i>This post originally appeared on Social Media Week.</i><p>Did you know that most ads have an average click-through rate of only 0.06 percent? I don’t know …

7 easy wins to add to your email marketing to-do list

Looking to step up your email marketing program this year? From animated GIFs to responsive email design, columnist Chad White shares seven ways to …

30 SEO Best Practices for B2B Organizations in 2017

In the world of SEO, it’s extremely difficult to project for the year to come. Strategies are always subject to change. This is due to a variety of …

4 Things We Love About the HubSpot CRM

Are you thinking about implementing a new CRM tool? Here are 4 key reasons we suggest HubSpot’s CRM.

4 Content Marketing Things That Turn Off Your Audience

To fully capitalize your content marketing, you need to click with your audience.<p>Unfortunately, not all that many content marketers fully realize the …

Content Marketing

8+ Tools to Find Related Keywords for Your Content

“Write for the user, not the search engines,” continues to be a mantra of content marketing. In reality, smart content creators write for …

Content Marketing

Quality Content: How Does Your Content Rate?

By Scott Abel, The Content Wrangler Content is king, it is often said. But judging by the results of a […]The post Quality Content: How Does Your …

Content Marketing

Is Account-Based Marketing Right For Manufacturers? 3 Reasons To Pursue ABM

ArticleThree reasons manufacturers should add ABM to their marketing toolbox.Contributed Author: Wiliam WickeyTopics: Operations

CRM

15 Ways To Improve Your Website Today

When guests come to your home, you want to make a good first impression right? You wouldn’t invite people over for dinner with a cluttered house and …

Digital Marketing

4 Facts Savvy CFOs Must Know About Business Process Transformation

Read why business insights and data analytics are major competitive initiatives, creating a critical role for CFOs in business process transformation.

Business Planning

4 Web Technology Trends Designers Need to Focus on in 2017

Material design infiltrated everything this year, from mobile apps to websites to web-based applications and even social media. Users are accustomed …

Web Design

Is Your Niche Boring? Here’s How Content Marketing Can Still Work For You

Let’s face it, not every business niche is sexy. Just because what you do doesn’t make for interesting cocktail party banter doesn’t mean you have to …

Content Marketing

Google confirms rolling out the mobile intrusive interstitials penalty yesterday

Google has officially confirmed they have begun rolling out the intrusive mobile interstitial penalty yesterday. Google warned us that this was …

SEO

3 Steps To Successful Subscriber Reengagement Campaign

May 7, 2014<p>3 Steps to Successful Subscriber Reengagement<p>Relationships with your subscribers begin just like any other—with a pretty exquisite …

Digital Marketing

How to Host a Conference Call: 7 Tips for Virtual Newbies

Wondering how to host a conference call without making a virtual mess of things? Check out this post for seven actionable pro tips.

Virtual Reality

CME Solutions: 8 Key Qualities in a Continuing Ed Platform

Considering a variety of CME solutions? Here's what you need to look for in a content delivery platform for your program!

10 Metrics to Track for Social Media Success

Do you want to measure the impact of your social media marketing efforts? Wondering which social media metrics you should focus on? Analyzing the raw …

Internet Marketing

Create A Better Buyer Persona With Advice From Hubspot

If you’re using an inbound marketing strategy for your business, chances are you also use—or have at least heard of—buyer personas.<p>However, these can …

Selling

UX Benchmarking: What Good Is It for Conversion Optimization? [Original Research]

Competitive analysis is an important element of business strategy.Knowing where you stand in relation to competitors helps define product …

SEO

Paid vs. Organic Traffic: Which Generates More (and More Qualified) Leads?

In the debate of paid traffic versus organic traffic, which wins? Is that even the right question to ask? Here are some lessons learned from a recent …

Digital Marketing

The fundamental point of advertising is informing the public that you exist. But not every Tom, Dick, and Harry out there is potentially a customer of your particular business. As such

You're looking at a pure marketing machine here, known as a Super Power User.<p>If a community member is rocking this shiny icon, they've been active on …

Marketing

CMO’s: What Good is Marketing Technology Without a Mission?

Why Marketing Technology Needs A Mission<p>Over the past five years, I’ve seen our industry’s deep-dive into marketing technology increase our …