Precision Marketing Group, LLC

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Why Content Strategists Take Social Shares Seriously (And You Should Too)

Attending the SiriusDecisions Summit in Vegas? Sign up for our VIP list!<p>Social<p>Why Content Strategists Take Social Shares Seriously (And You Should …

Marketing

Shares Are Not Enough: How to Amplify Your Content and Build Links

During my recent content research I came across the ultimate social media marketers quiz. Here are three questions I have for you about this quiz:• How …

Digital Marketing

5 Referral Marketing Strategies for Professional Service Providers

Referrals are a great way to increase sales and clients. Here's how to get more of them.<p>Referrals should be one of the top marketing strategies professional service providers focus on.<p>Why? Because referrals are likelier to translate into more clients than leads generated through other marketing …

Marketing

7 Content Marketing Tips for New Entrepreneurs

Welcome to the digital age, where content marketing is a must for anyone starting a new venture. The idea of content marketing can be overwhelming for some, especially for those who have little or no experience with it. My advice has always been to read as much as you can before jumping into the …

Digital Marketing

Is Duplicate Content on Medium and LinkedIn Bad for SEO? by @MaddyOsman

Have you ever asked yourself whether Duplicate Content on Medium and LinkedIn is bad for SEO? The experts weigh in with actual tests they tried!The …

SEO

5 Unexpected Sources of Information On Your Prospects

According to a 2016 study from HubSpot Research, “Buyers Speak Out: How Sales Needs to Evolve,” prospects want to work with salespeople who can offer …

Online Life

4 Valuable Tools for Improving Local SEO

Small business owners, listen up. If you haven’t put marketing energy into your online local search presence, you are going to fall behind your …

5 Ways HubSpot Projects Help You Be a Better Marketer

So you’ve made it through the HubSpot Inbound Marketing Certification. You’ve explored the wealth of HubSpot Content tools. Now you’re ready to start …

The Struggle Is Real: Why Most Companies Fail with Freelance Writers

<b>Guest Contributor:</b><i> Michael Brown is the Founder and CEO of nDash.co, a platform where writers earn work by pitching brands unique content ideas. His</i> …

Heating Up Cold Contacts: PMG Re-engagement Campaign Insights

Nobody wants to be <i>that</i> person. You know, the seemingly spammy marketer regularly adding to the deluge of unwanted emails flooding other people’s …

8 Time-Saving HubSpot Hacks for Busy Marketers

If you’re like us, then you spend an enormous amount of time per week working within the HubSpot Content, Contact, and Reporting tools. Content …

Perspectives from PMG’s Creative Director: What’s the Real Deal with Web Design Trends?

Responsive design. Animated GIFs. Videos. 2017’s best web design trends mean more with a little perspective – and we found just the person to provide …

The Best Ways to Use GrowthBot for Marketing & Sales in 2017

If you’re a HubSpot user, you’ve probably heard about GrowthBot. If you haven’t, keep reading—GrowthBot is for non-HubSpot users, too! It’s a free …

What Is Quora and Why Should You Care?

Wouldn’t it be amazing if there was a free, easy to use resource that allowed you to get your most burning questions answered? Questions like... <i>“Does</i> …

11 HubSpot Resources You Didn’t Know About

With great power comes great opportunity. Here are some awesome HubSpot resources you can use today to inspire, improve and streamline your marketing …

Facebook Marketing Tips to Optimize Page Presence in 2017

Grab these Facebook marketing tips to get your page in tip-top shape and start publishing like a pro!

Building Your Foundation: Key Marketing Objectives for B2B SaaS Companies

The B2B Software as a Service (SaaS) industry is growing rapidly. With 7 out of every 10 companies using SaaS solutions, it comes to no surprise that …

Manufacturing Revenue for 2017 and Beyond – Lunch & Learn Key Takeaways

Inbound marketing’s impact on the greater manufacturing community is on the rise. And as big fans of the inbound methodology, our team is pretty …

Interviewing Techniques for the Introverted Copywriter

I've been doing this copywriting thing for nearly fifteen years, and while many things have changed since 2002, one thing hasn't: I still get nervous …

5 Best Practices for New Outsourced Marketing Engagements

Working with an outsourced marketing agency could be the ideal solution for your business. Keep these 5 best practices in mind to keep things running …

Your Unsubscribe Page Playbook: 5 Great Ways to Keep Readers in the Game

Let’s compare, if you will, email marketing to football. Every play is guided by rules. Statistics. Timing criticalities. And when there’s pressure, …

Manufacturing Marketing: 5 Ways to Drive Leads with a Digital Refresh

Want more leads? Try a digital refresh of your manufacturing marketing strategy. Start with these 5 inbound ideas that give you a competitive edge.

6 Savvy HubSpot Setup Tips for Manufacturers

Before you launch your first inbound marketing campaign in HubSpot, be sure to follow these 6 expert HubSpot setup tips for manufacturers.

5 Psychological Hacks to Inspire Your Copywriting Techniques

So much of marketing relies on understanding human behavior. To truly be successful with your copywriting techniques, you need to get in the heads of …

How Influencers Can Enhance Your B2B Twitter Marketing Strategy

At the ripe age of 11, Twitter is a senior in the world of social media! While it’s not the hottest network in town in terms of numbers, it’s hanging …

Leveraging HubSpot CRM Deals: 3 Quick Customization Tips

Are you new to the HubSpot CRM tool and fumbling your way through the Deals Stages? Or maybe you’ve been tracking deals for a while, but you'd like …

3 Easy Ways to Customize Your Marketing Stock Photos

There are a handful of popular stock images I frequently encounter on the web. I see them in Facebook posts, PPC ads, side bars on news sites, …

5 Kick-Off Blog Topic Ideas for the B2B Manufacturer

Blank screen. Blinking cursor. Looming deadline. Sound familiar?If you’re like most B2B manufacturers, starting a new blog includes all of the above, …

The Anatomy of the Perfect Webinar Invitation (with Examples)

Webinars are one of the most effective educational tools for your marketing. You spend weeks, sometimes <i>months</i>, planning the perfect webinar topic. …

3 Sneaky Ways to Help Your Salespeople with HubSpot

Make your sales calls go from warm to piping hot with HubSpot! Start the lead to salesperson relationship from the moment they enter your database.