Naming a business can seem like a daunting task, and it may not be something you want to spend a lot of time doing. But make no mistake - your business name can often be just as important as the quality
Opinions expressed by Entrepreneur contributors are their own. During the crazy journey of launching a business, no decision is more agonizing than finding the right business name. In most cases, business
I’ll be the first to admit that my company’s name is non-traditional, to say the least. The name BodeTree came from the story of the Bodhi Tree, where in the Buddha is said to have achieved total enlightenment.
From logos, to business names and marketing, here is a beginners guide to building a successful brand that conveys the right messages Get your branding right, and your business could reap the dividends
Opinions expressed by Entrepreneur contributors are their own. Rebranding -- where a business chooses a new name, symbol or design in order to develop a new identity -- is one of the most difficult and
Does your small business sound like a big player or is your quirky moniker putting off customers? Discover what is really in a name. Did you know that Google was originally called BackRub? Or that Pepsi
Opinions expressed by Entrepreneur contributors are their own. You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. Way upstream -near the original inspiration for
You have probably been told that it is not the name that matters. Build a desirable product or provide a needed service and you are on your way to riches. However, the name that you choose for your business