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India could replace the US as Facebook’s #1 market in a matter of months

Facebook has had wild success with its push into emerging markets.<p>Now Jana CEO Nathan Eagle is predicting that it will only be months before India supplants the US and becomes Facebook’s largest market in terms of users. Eagle earlier this month had forecast that most of the social networking …

Developing Countries

Raise Up Your Flag! Why The Best Marketing Always Takes A Stand

Your business doesn’t need a hollow manifesto. It needs an unwavering message and a foundation for success. It needs a rallying point.<p>Do you remember in medieval times (me neither, but stick with me) when you were in battle, possibly losing or confused, and then someone would hoist your flag?<p>You’d …

To Understand Consumer Data, Think Like an Anthropologist

It was hardly what you’d call an “adequate sample size” for market research, but the results were nevertheless eye-opening for the maker of a pain-relief ointment: A single consumer posted an online photo showing how he placed foil over the ointment to prevent it from staining his pants.<p>Despite …

Make Your Marketing Content More Lovable -- Before Customers Leave It

Content marketing is in serious danger of becoming ineffective. On TV, in print, via mobile device and across social networks, brands are creating …

How successful companies reinvent their customer relationships

In mid-September 2013, Peter Hinssen and I organised an inspiration journey to the American West Coast. The goal of the trip was to gain a better …

7 Niche Social Networks for Strategic Networking

Do you find it hard to connect with your ideal audience using the larger social networks?<p>Have you considered a smaller social network?<p>In this …

Social Media

Mentally Strong People: The 13 Things They Avoid

<i>Editors’ Note: Following the huge popularity of this post, article source Amy Morin has authored a guest post on exercises to increase mental strength here and Cheryl Conner has interviewed Amy in a Forbes video chat about this article here.</i><p>For all the time executives spend concerned about physical …

By 2015, Chinese tourists could spend more than all the world’s luxury shoppers combined

In two years, Chinese tourists could be spending as much as $194 billion a year in Europe, the US, Asia and other vacation spots. That’s according to Morgan Stanley, in a research note this week on luxury companies.<p>That figure speaks of the growing economic clout of China’s middle class—but also …

China

Google could end China's web censorship in 10 days – why doesn't it?

This week, Eric Schmidt, Google's executive chairman, was quoted as saying during a speech in Washington: "We can end government censorship in a decade. The solution to government surveillance is to encrypt everything."<p>Earlier this week, we at greatfire.org successfully unblocked the Reuters …

One Stunning Statistic Shows How Mobile Coupons Are Killing Print Ads

One such company is Advance Auto Parts, which has traditionally focused its advertising dollars in print and TV.<p>To study the effectiveness of ads online, the company recently ran a promotion simultaneously in print and online through RetailMeNot.<p>The results were astounding.<p>The redemption rate for …

The Worst Starbucks Product Flops Of All Time

The company has clearly had success introducing hundreds of new drinks and other coffee products over the years. But along the way, Starbucks has also had its fair share of flops.<p>Carbonated coffee, liquid chocolate and a brief foray into the magazine industry are a few of Starbucks' ventures that …

The Next Big Thing You Missed: If the Apple Store Sold Groceries

SAN FRANCISCO – Shopping at the Apple Store isn't like shopping anywhere else. The same can't be said for supermarkets. Though the specific foods on …

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5 Simple Steps To Never Feel Overwhelmed Again | Pick the Brain | Motivation and Self Improvement

When you’re pursuing change, feeling overwhelmed is practically a guarantee. It’s damned near impossible to avoid running into a mental road block …

Motivation

The Ultimate Cheat Sheet For Starting And Running Your Business

<b>Editor’s note:</b> <i>James Altucher is an investor, programmer, author, and several-times entrepreneur. His latest book, “Choose Yourself!”</i> <i>(foreword by Dick Costolo, CEO of Twitter) came out on June 3. Follow him on Twitter @jaltucher.</i><p>This is going be a bullet FAQ on starting a business. No joke. If …

Rolls-Royce Is Going to 3D Print Its Airplane Engine Parts

Everyone loves talking about 3D printing, but now it's really hitting the big time: Rolls-Royce has decided that it's going to use the technology to …

SodaStream: Most Innovative Company | Fast Company

Nike: Most Innovative Company | Fast Company

During the 2016 Olympics, Nike put female athletes in the spotlight in its popular "Unlimited" ad campaign—and it promoted diversity in its own business. In 2016, the majority of the company’s employees were minorities, and women made up 48% of its global workforce.<p>The company is also a pioneer in …

Van Damme's Volvo video: the Art of Going Viral

Movie star Jean-Claude Van Damme doing an improbable-looking split -- with each leg set on a truck that is driving backwards.<p>A cute kid in a Darth Vader outfit using "special powers" to unlock car doors.<p>A group of adorable babies dancing with adult versions of themselves.<p>These ads have millions of …

The iPad finally gets a great productivity suite — and it’s not from Microsoft

A new, free productivity app for iPad enables you to create and edit Microsoft Word and Excel documents with a gorgeous user interface rebuilt for the iPad. It’s the app Microsoft wishes it built — but it’s actually from a small, publicly traded company called HopTo.<p>The Campbell, Calif.-based HopTo …

Come On, Apple Fans, It's Time To Admit That The Company Is Blowing It

The message was clear:<p>Apple is getting its clock cleaned by Samsung, which is now by far the dominant smartphone maker in the world. (Samsung had 32% of the global market in Q3, the same share as a year ago. Apple, meanwhile, had only 12% of the market, down from 14% a year ago.)<p>Yes, both companies …

6 Ways Startups Can Boost Sales (Without Selling Their Soul)

<i>Gregg Schwartz is the Vice President of Sales and Marketing at Strategic Sales & Marketing, an industry-founding lead generation firm based in Connecticut.</i><p>Startup companies often struggle with lead generation and sales – even though the founders are often very enthusiastic about their company’s …