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Cheers! Millennials Drink Almost Half the Wine Bought in America

Wine

Cheers! Millennials Drink Almost Half the Wine Bought in America

NBC News - Lucy Bayly

Now that the nation’s millennials are all officially 21, this 79-million-strong crowd of tastemakers is starting to shape the nation’s appetite for wine — buying more per person, spending more per bottle, and spurring the wine industry into finding new and innovative ways to capture this dominant …

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