Muge Caculi

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How to tell when someone is talking BS about blockchain

Just three months into 2018 blockchain has emerged as one of the most over-used buzzwords in the digital industry and beyond. Terminology around the …

How We Built a Million-Person Email List in a Year

Building your list is not a black box but rather an achievable, repeatable and scalable process -- here's how we did it.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When I launched WellPath and was starting out as a first-time entrepreneur seeking to get initial traction without the …

Marketing

Why Every Ecommerce Business Needs a Blog (And 9 Ideas to Get You Started)

You want traffic to your site. Blogging generates traffic for your site. Everybody understands the first part, but surprisingly few businesses grasp …

3-Step Guide to Compelling Customer Engagement

In an ever-expanding ecommerce marketplace, businesses are scrambling to separate themselves from their competition. But most businesses don’t really …

The 37-Point Landing Page Checklist That Scores Conversion Goals

<i>What do winning soccer teams and winning landing pages have in common?</i> <br>They both score more goals by using kick-ass checklists.<p>Best in the field – …

Transformative marketing technology to grow your business | Impact

Ready, Set, Grow<p>Elevate your marketing game and maximize your impact using our natively-integrated suite of best-in-class products for ad fraud …

Location Next Performance Evolution

<i>In association with xAd</i><p><b>Performance marketing is given many definitions; and depending on where you sit within the digital ecosystem, can be viewed</b> …

5 Tools to Help Build a Picture Perfect Instagram Feed

Instagram's no longer just about capturing pics and cool filters, it's evolved to become a complete visual portfolio of your brand.<p>As such, brands …

11 Simple Ways to Get More Followers on Instagram

So you want to get more followers on Instagram? Well guess what? So does everyone else.<p>Amidst ever increasing competition on the platform, you've …

How to Create Content People Will Actually Read

What entrepreneurs, businesses, and marketers can do to help get their content read.<p>In mid-2014 I started publishing on LinkedIn's Pulse platform. When I started writing I - unlike others who approach building a platform strategically - had no intention of growing a followership or launching a new …

Social Media Is Too Important to Be Left to the Marketing Department

When customers need help, they expect companies to offer it quickly and through multiple social media channels — but most companies aren’t set up to do that. Some companies increase their social media staff to offer live responses during big events like the Super Bowl or the Grammys, but then they …

Influencer Marketing Delivers 11X ROI Over All Other Forms of Digital Media

Influencer Marketing has been at the forefront of Digital Marketing for the past few years, but attribution modeling has proved challenging. Nielson Catalina Solutions proves that Influencer Marketing drives measurable retail sales lift for CPG brands.<p>Nielsen Catalina Solutions in partnership with …

YouTubers hit mainstream as digital media become top choice for new talent

They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are following<p>You may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service. They …

How This Entrepreneur Made $100,000 With Facebook in Six Months

A case study on how I built a group with 5,000-plus members from putting in an hour a week for six months.<p><b>This is a guest post from Russ Ruffino, creator of Clients on Demand, which helps coaches, experts, thought leaders, and service professionals attract the clients they're looking for.</b><p>In early …

9 Interesting Digital Marketing Stats From the Past Week

The last several days were full of intriguing and surprising data points from the world of digital marketing.<p>Below appear 9 numbers that caught our …

5 Ways to Use LinkedIn Publisher for Business

Shares 7K<p>Looking for a way to promote your business to a professional audience?<p>Have you considered LinkedIn Publisher?<p>Using a few simple tactics, …

Examining the Ad Fraud Marketplace

<b>To subscribe to the monthly C&E email newsletter and event announcements click here.</b><p>Hispanic voters’ use of mobile devices for reading political news …

Digital Advertising

Work Brighter - A Community for Productive Unicorns

<b>Productivity isn't black and white.</b><p>Nope, that shit is super personal, and it takes more than one tool, framework, "lifehack," or system to unlock</b> …

Google announces Analytics 360 Suite for enterprise marketers

Google is launching a new product for enterprise marketers today that will directly challenge Adobe’s Marketing Cloud and similar services.<p>The Google Analytics 360 Suite will combine Google Analytics Premium (now called Google Analytics 360) and Adometry (which it acquired in 2014 and which is now …

TechCrunch

It may be time to widen your perspective and possibly even your ROI

Why Snapchat is the next big thing in digital marketing

Snapchat plays by its own rules. The video-centric social media app recently invaded mainstream consumer awareness, especially among people under the …

In Digital Ads, Donald Trump’s Opponents Attack Him by Name

People are targeted based on location, with an aim at key primary states<p>Donald Trump is a constant presence on cable news and is far and away the most-mentioned candidate online. Now, his opponents are turning his ubiquity to their advantage.<p>Anti-Trump groups are capitalizing on the candidate’s …

Donald Trump

Top 11 digital advertising strategies you should use for mobile

If automatic ad blocking on iOS can teach you anything as a startup founder, it's that you should never rely on just one strategy to carry any aspect …

Digital Advertising

7 Ways You Can Make More Money With Google AdWords

AdWords, Google's advertising system, requires time and money--but thousands of companies have discovered it to be time and money well spent. Here's why.<p><b>Editor's note:</b> <i>"The First 90 Days" is a series about how to make 2016 a year of breakout growth for your business. Let us know how you're making</i> …

Adieu accent circonflexe, bonjour réforme orthographique 2016

<b>À la rentrée 2016, les nouveaux manuels scolaires porteront la mention « Nouvelle orthographe » pour signifier l’application de la réforme</b> …

Across Europe, more people are dying than being born

Demographers have a name for when a population has more deaths than births: “Natural decrease.” It’s rarely discussed because “it is unusual in the modern era,” according to a recent research paper, but that’s about to change as natural decrease is becoming increasingly common across Europe, and in …

Demographics

Dünyanın en önemli pazarlama etkinliklerinden PubCon’da ustalar ne anlattı? [Geniş Özet]

<i>Konuk yazarımız İlyas Teker, iProspect Chicago ofisinde SEO Director olarak görev yapmaktadır.</i><p>PubCon, 2000 yılından bu yana her yıl Las Vegas’ta …

Robots are using wikiHow to figure out how to cook us breakfast

If there’s anything you’ve ever needed to know how to do, from building a birdhouse to tying a bowtie to dressing like a “pastel goth,” you’ve probably ended up on wikiHow. Now, robots are using the user-generated advice site to learn how to do all sorts of tasks for us—including making pancakes …

Robotics

Not alma uygulamalarına yeni bakış: Moodnotes

Donanımhaber TR<p>Markete gelen en yeni not alma uygulamalarından Moodnotes, temel olarak animasyonlu sorular üzerinden kişilerin duygusal durumunu …