Monte Montoya

993 Flips | 30 Magazines | 494 Likes | 9 Following | 94 Followers | @MonteMontoya | Keep up with Monte Montoya on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Monte Montoya”

Why Modern-Day Unicorn Marketers Just Don’t Exist

A few weeks ago, I ran across this visual in my LinkedIn feed from a fella named Larry Kim, CEO of Mobile Monkey:The notion of the “unicorn” marketer …

Social Media Marketing

How To Build an Automated Affiliate Marketing Machine

Developing measurement, management, and analytics functionality in-house for an automated affiliate marketing program is certainly possible, but it …

Marketing

The 12 commandments of customer success

We’ve had the good fortune of learning from and investing in SaaS businesses with excellent customer retention and upsells. Below are some of the key …

Product Management

How TBM underpins agile at Mastercard and turns IT into an asset

The ongoing industrialization of IT is leading to a new maturity in how IT is managed. Engineering discipline is emerging in the form of site …

Project Management

Why you should shift from systems thinking to capability thinking

Viewing IT solely through a lens of systems and processes isn't always the best approach. Here's how to pivot your mindset toward capability thinking.<p>…

Management

3 Reasons Your Data Integration Plan is Important

Leave a comment<p>Shared by<p>PP<p>Paige Picard<p>auth0.com<p>12 12 0 SHARE<p>March 14, 2018<p>5K #analytics #datascience #metrics<p>When your data isn't organized, you lose …

How I Convert Trials to Customers

My Bootstrapping Journey<p>Week 5 — Retrospective<p>Read last week’s article here.<p><b>In this series, I’ll try to bring my product to profitability.</b> <br>Read the …

Customers

Pitch Deck Template: Exactly What To Include

What exactly do startup entrepreneurs need to include in a pitch deck that leads to a successful fundraising round?<p>Throwing together a dozen slides with a couple of bullet points in exchange for landing millions of dollars in startup capital may not sound that challenging. Yet, with thousands of …

Investing

6 Free UX Design Courses From Top Universities Worldwide

To master UX skills requires adequate guidance from industry professionals. Here are 6 UX design courses from top universities, all FREE!<p>This article …

UX Design

Build the Right Things — A 5 Step Plan to a Rock-Solid Product Roadmap

Building a product is complicated. There are many factors that drive the decision of what to build and when. You may get a feature request from an …

8 Ways to Make the Search Field Sexy with CSS

The search field is very much a utilitarian part of your average website. But that doesn’t mean it should be ignored. Quite the contrary.<p>Search …

Material Design

The Strategic Role of Product Management when Development goes Agile

While software development teams have been moving toward agile methods for years, many product managers are only now becoming aware of it. An agile …

Choosing between being strategic or being agile is a false dichotomy - Chief Marketing Technologist

<i>“Agile marketing” is a crutch for those who do not have a real strategy.</i><p>That was the headline from an article published this week by Samuel Scott on …

Why The Cloud Is A Risky Business

Cloud, Cloud, Cloud. Everyone’s talking about it. Everyone wants to do it. But is anyone doing it right?!<p>There is no doubt that “Cloud Transition” is one of the most disruptive trends of our modern times: 77% of enterprises are going to the cloud. And 59% are already there. Question is: what’s the …

Home Depot

14 Critical Activities Every Sales Person Needs to Master

mohamed_hassan / Pixabay<p>Whenever we attempt to break down the key success factors in managing complex B2B sales opportunities, it soon becomes …

Chatbots Projected To Save Businesses $11 Billion; Retail Leads

There’s money in chatbots, as the technology takes the place of some humans.<p>Businesses can expect to save $11 billion by 2023 by using chatbots as …

Google Data Studio now gains 16 months of Search Analytics data

Now you can get 16-months of Search Analytics data in the Data Studio, Search analytics API and the beta Search Console reports.

Failure to Launch: Why the Right Order Matters Most

This expert process has successfully launched over 250 consumer products and shows how the right things, in the right order make for a successful product launch.<p>The product launches that work are the ones that do the right things, in the right order, at the right time. Entrepreneurs with a process …

Move Your Agency Up-Market By Serving Higher-Value Strategy Tiers

How close are your agency’s services to the Business Strategy tier?Want to work with clients on high-level strategy? In my experience, your agency’s …

Google URL Inspection Tool Shows Marketers What The Search Engine Sees

Google will now allow marketers to check specific URLs on their websites to learn how Google’s search technology actually sees them.<p>The feature, made …

Leaders Focus Too Much on Changing Policies, and Not Enough on Changing Minds

Not long ago, I asked 100 CEOs attending a conference how many of them were currently involved in a significant business transformation. Nearly all of them raised their hands, which was no surprise. According to a study by BCG, 85% of companies have undertaken a transformation during the past …

Build a simple app using Node JS and MySQL.

Hello world!. In this tutorial, we are going to build a simple CRUD application using Node JS and MySQL.<p>The image above shows the app. It is an …

Plan a Better Meeting with Design Thinking

“Sometimes, when I sit in meetings, especially ones in which people don’t seem engaged, I calculate the cost in staff time. I’ve estimated that one standard weekly meeting in my bureau — 50 people sitting in a cookie-cutter conference room, looking both bored and anxious — costs around $177,000 …

How to Use Google Analytics for Social Media: A Beginner’s Guide

Did you know that social media spend will increase by 71% in the next five years? And did you know that 42.3% of marketers believe that social media …

30 Shocking Sales Statistics that will Change the Way you Sell

For sales veterans, sales statistics may be uncomfortable to read through, but they reflect the cold hard truths that sales teams come across every …

How HR Can Become Agile (and Why It Needs To)

If software has eaten the world, then agile has eaten the software world. While initially designed to improve the responsiveness of software development teams, more recently agile has become the default team-based operational model for companies big and small, across industries and sectors, with …

What Subscription Business Models Mean for Sales Teams

Across the technology industry, subscription sales models are growing in popularity. The trend is having a big impact on sales forces. For example, an enterprise software company recently transitioned from selling custom software as a one-time product to selling monthly SaaS (software as a service) …

How to become a great Product Manager

What are the qualities of a great Product Leader? What is it that makes a Product Manager standout?<p><b>Building great products is a difficult and complex</b> …

Value Propositions: What They Are and How to Create Them (+ Examples)

In case you miss this you will never succeed no matter how many visitors, features, testimonials, calls to action etc. you have.

Product Owner Anti-Patterns

If you are working as a product owner, there is — very likely — room for improvement. I curated this list of the most common product owner …