Monique Hurrieta

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An Entrepreneur's Social-Media Plan for Success

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Social media can give entrepreneurs the same opportunity to build community and engage customers as their better funded competitors. But when time and resources are limited, it’s crucial to laser focus social-media efforts to achieve …

Marketing

Boost Reader Engagement With 9 Easy Subheading Tricks

Managing Director at X1 Sports Nutrition<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Why use subheadings? Is it worth spending much time to devise them? The answer to both questions is a resounding yes.<p>A great headline and a catchy, teasing introduction may end up being wasted …

Marketing

5 Key Characteristics Every Entrepreneur Should Have

As an entrepreneur who's attending college, I am often approached by classmates who are seeking to start their own business. Some have great concepts, yet when I ask them what they’ve done to advance their ideas, the answer is usually nothing.<p>Anyone can start a business, regardless of his or her …

Do Pass Go: Business Lessons From Monopoly

Managing Partner at Red Rocket Ventures<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>With my kids now in elementary school, I find myself back playing the same board games I grew up playing. Surprisingly, a lot of the game's strategy can be implemented in the startup world.<p>Here are a …

Entrepreneurship

The 3 C's of Content Marketing

Marketing Master - Author - Blogger - Dad<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following is the seventh article in the series, "</i><i>Content Marketing Like the Big Brands</i><i>," in which marketing master Jim Joseph discusses ways that small to medium businesses can create</i> …

Marketing

Marketing Expert: The Best Tools for Understanding Your Social-Media Accounts

VP of Marketing at Porch<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><b>Q: What offline/online tools do you use for [social media] analytics?</b><i><br>-Valon Canhasi</i><p><b>A:</b> So much data. Over the past few years there have been analytics tools popping up all over the place, and frankly, it can be …

Marketing

6 Productivity Apps for the Entrepreneur on the Go

Chief Marketing Officer at Curioos<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As an entrepreneur, you probably spend most of your days jumping from a team meeting to an investor pitch and swinging by a startup conference to give a talk in the middle. This means that a lot of your …

Google Drive

You've Been an Intrapreneur. Are You Ready to Unleash Your Inner Entrepreneur?

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>For me, the ingredients that made me into a full-time entrepreneur were one part hating being told what to do, plus two parts not feeling like I was contributing anywhere close to what I was capable of and a heaping dash of reacting to …

Entrepreneurship

The ROI Of Connection In A Social-Media Culture

CEO and Founder, A Real Change International<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Business has changed. Period. If you don't like it, believe it, understand it….. it doesn't really matter. It's changed.<p>Gone are the days of building your big old Rolodex and building a network …

Business Strategy

Do You Have the Right Attitude to Attract the Best Talent?

Entrepreneur, Executive Coach, Author, Speaker<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Talent -- the right talent -- is a scarce resource. Companies want “the best” and they’ll spend boatloads of money to find it, yet the metrics by which talent are defined changes daily. It’s …

Entrepreneurship

4 Unconventional Ways to Turn Customers Into Brand Advocates

Serial Entrepreneur • CEO at Amerisleep • CEO at OCLU<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As businesses become more consumer oriented, competition grows fiercer. This lanscape makes establishing mindshare and developing brand advocates increasingly difficult tasks. …

Marketing

22 Ways to Ramp Up Your Content-Marketing Strategy

Co-Founder of TrustaFact<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Content marketing can be a wolf in sheep’s clothing for small businesses. What may seem like the easiest discipline of all marketing strategies is actually one of the hardest, most time consuming and can be the …

Marketing

Avoid These Social Media Dead Zones

CEO & Founder of SumAll.com<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Recent findings have revealed the optimal times to post on social media to get the most engagement, but what about the flip side?<p>The worst times to post to each social media platform -- when the least amount of …

Marketing

6 Practices to Boost Your Chances of Success in Life and Business

We all define success differently. For some, it might be the ability to purchase a nice car or take a fabulous vacation. For others, it might mean being able to provide for one’s family. I think it’s important to take the time to explicitly define what success means to you. And of course, you don’t …

Creating Shareable Visuals is Easy With These 7 Online Design Tools

This story originally appeared on Visual.ly<p>We all know that when it comes to consuming content, text alone no longer makes the cut. We are multi-sensory beings and the more we can plug into our senses to absorb content, the bigger its impact.<p>Adding visuals is key to beefing up impact and engagement …

4 Tactics for Surviving Facebook's Algorithm Changes (Infographic)

Chief Marketing Officer, Act-On sotware<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As Facebook’s organic reach plummets, brands that have built their social-marketing strategy on a simple, single-platform Facebook strategy will suffer the most.<p>In recent months Facebook released a …

Marketing

Meet the Algorithm That Can Predict Your Photo's Popularity Before You Post It

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Social media can be a funny place. Why does one post spread like wildfire, while another languishes in obscurity?<p>The science behind a post's popularity has understandably gotten a lot of attention of late – for businesses investing in …

Machine Learning

5 Cheap Headline Strategies that Actually Work. Especially #3 | Web Design News

Confessions of a Facebook Marketing Addict

Social Media > Facebook Marketing<p>Next Article<p>With Entrepreneurs Freaking Out After Facebook's Drastic Newsfeed Change, Here Are 4 Things You Can Do Right Now to Survive<p>Next Article<p>Kevin Allen<p>This story originally appeared on PR Daily<p>My name is Kevin, and I’m a Facebook marketing addict.<p>Starting in …

Marketing