Monique Hurrieta

21 Flips | 1 Magazine | @MoniqueHurrieta | Keep up with Monique Hurrieta on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Monique Hurrieta”

An Entrepreneur's Social-Media Plan for Success

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Social media can give entrepreneurs the same opportunity to build community and engage customers as their better funded competitors. But when time and resources are limited, it’s crucial to laser focus social-media efforts to achieve …

Boost Reader Engagement With 9 Easy Subheading Tricks

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Why use subheadings? Is it worth spending much time to devise them? The answer to both questions is a resounding yes.<p>A great headline and a catchy, teasing introduction may end up being wasted effort if your article lacks …

5 Key Characteristics Every Entrepreneur Should Have

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As an entrepreneur who's attending college, I am often approached by classmates who are seeking to start their own business. Some have great concepts, yet when I ask them what they’ve done to advance their ideas, the answer is usually …

Open-Mindedness

Do Pass Go: Business Lessons From Monopoly

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>With my kids now in elementary school, I find myself back playing the same board games I grew up playing. Surprisingly, a lot of the game's strategy can be implemented in the startup world.<p>Here are a few lessons entrepreneurs can learn …

The 3 C's of Content Marketing

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following is the seventh article in the series, "</i><i>Content Marketing Like the Big Brands</i><i>," in which marketing master Jim Joseph discusses ways that small to medium businesses can create compelling content for their customers to generate</i> …

Marketing

Marketing Expert: The Best Tools for Understanding Your Social-Media Accounts

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><b>Q: What offline/online tools do you use for [social media] analytics?</b><i><br>-Valon Canhasi</i><p><b>A:</b> So much data. Over the past few years there have been analytics tools popping up all over the place, and frankly, it can be incredibly overwhelming for …

6 Productivity Apps for the Entrepreneur on the Go

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As an entrepreneur, you probably spend most of your days jumping from a team meeting to an investor pitch and swinging by a startup conference to give a talk in the middle. This means that a lot of your time is spent on the go without the …

You've Been an Intrapreneur. Are You Ready to Unleash Your Inner Entrepreneur?

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>For me, the ingredients that made me into a full-time entrepreneur were one part hating being told what to do, plus two parts not feeling like I was contributing anywhere close to what I was capable of and a heaping dash of reacting to …

The ROI Of Connection In A Social-Media Culture

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Business has changed. Period. If you don't like it, believe it, understand it….. it doesn't really matter. It's changed.<p>Gone are the days of building your big old Rolodex and building a network of trusted colleagues only goes so far. The …

Do You Have the Right Attitude to Attract the Best Talent?

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Talent -- the right talent -- is a scarce resource. Companies want “the best” and they’ll spend boatloads of money to find it, yet the metrics by which talent are defined changes daily. It’s not easy identifying what your business needs …

4 Unconventional Ways to Turn Customers Into Brand Advocates

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As businesses become more consumer oriented, competition grows fiercer. This lanscape makes establishing mindshare and developing brand advocates increasingly difficult tasks. (Consumers, too, have set their standards higher.)<p>To make a …

22 Ways to Ramp Up Your Content-Marketing Strategy

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Content marketing can be a wolf in sheep’s clothing for small businesses. What may seem like the easiest discipline of all marketing strategies is actually one of the hardest, most time consuming and can be the most expensive.<p>As the …

Marketing

Avoid These Social Media Dead Zones

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Recent findings have revealed the optimal times to post on social media to get the most engagement, but what about the flip side?<p>The worst times to post to each social media platform -- when the least amount of people will see your …

6 Practices to Boost Your Chances of Success in Life and Business

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>We all define success differently. For some, it might be the ability to purchase a nice car or take a fabulous vacation. For others, it might mean being able to provide for one’s family. I think it’s important to take the time to …

Creating Shareable Visuals is Easy With These 7 Online Design Tools

This story originally appeared on Visual.ly<p>We all know that when it comes to consuming content, text alone no longer makes the cut. We are multi-sensory beings and the more we can plug into our senses to absorb content, the bigger its impact.<p>Adding visuals is key to beefing up impact and engagement …

4 Tactics for Surviving Facebook's Algorithm Changes (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As Facebook’s organic reach plummets, brands that have built their social-marketing strategy on a simple, single-platform Facebook strategy will suffer the most.<p>In recent months Facebook released a series of changes to its algorithm, …

Social Media

Meet the Algorithm That Can Predict Your Photo's Popularity Before You Post It

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Social media can be a funny place. Why does one post spread like wildfire, while another languishes in obscurity?<p>The science behind a post's popularity has understandably gotten a lot of attention of late – for businesses investing in …

Confessions of a Facebook Marketing Addict

This story originally appeared on PR Daily<p>My name is Kevin, and I’m a Facebook marketing addict.<p>Starting in 2012, I worked with brand managers who paid for fans and paid for their brand’s content to be seen. It gave me great joy to report back to those brand managers that our fan bases were …