Monica McPherrin

23 Added | 1 Magazine | 33 Likes | 4 Followers | @MonicaMcPherrin | Keep up with Monica McPherrin on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Monica McPherrin”

How to Properly Resize Images for Facebook

Love it or hate it, Facebook has become an important social media platform for not only promoting your work, but also for finding new clients. …

Tutorials

How to Stay Ahead of Competitors With Facebook Targeting

Share<p><i>To help you stay up to speed on social and remain at the front of the class, we created a Back-to-School Kit for Social Media Managers. This kit</i> …

6 Ways to Use Social Media Ads To Grow Your Business

Share<p><i>This post is the last of a three-part series in which I show how businesses must re-invent their marketing strategies for today’s digital world.</i> …

Marketing

What is Social Proof and Why is it Important for Your Business?

Share<p>When was the last time you went out for a nice meal without looking at a review of the restaurant in advance? It has probably been a while. That …

9 New Ways To Get More Leads from Twitter, LinkedIn, and Facebook

Share<p><i>From new ways to launch a Twitter promotion to tactical advice from LinkedIn’s Global Content Manager, our Back-to-School Kit is packed full of</i> …

Marketing

The DOs and DON'Ts of social media automation

Share<p>With every technological advancement designed to make our lives easier, our dependence on technology for day-to-day tasks grows. Technology …

Social Media Campaign Ideas for Small Businesses

Share<p>You know the desired outcome of your <b>social media campaign</b>, but what is the best way to achieve that? Whatever the goal of your brand’s social …

Scaling Social: Learn How to Unify Your Social Media Strategy Across the Organization

Share<p>As your organization grows, so does the demand for a more rigorous and unified social media strategy. A recent survey by Altimeter Group shows …

Public Relations

A Comprehensive Guide to Social Media ROI

Share<p>To secure executive buy-in and budget for your social marketing strategies you need to demonstrate how your efforts are contributing to the …

Public Relations

What Will Your Twitter Timeline Look Like in 2015?

Share<p>In recent weeks, Twitter has tested, announced and hinted at several Twitter timeline changes which could drastically change the look of your …

Anthony Noto

9 Must-Have Features for Social Media Software

Share<p>Social media managers wear a lot of hats: marketer, customer service representative, campaign manager, videographer… the list goes on.<p>What if …

Project Management

A Tactical Guide To Excelling As A Social Media Manager

Share<p>As social media continuously evolves, it is vital for today’s social media manager to stay on top of trends, expectations and changes in the …

Public Relations

How To Convert Traffic From Social Media Into Sales

Share<p>A very common question among businesses is how to get more customers from their social media traffic. This is an important question for every …

The tricks to social media success

It’s a fine line, say experts, who claim it’s all in the delivery.<p><b>It’s not called ‘social’ for nothing</b><p>Business coach and social media specialist Des …

8 Tips and Tricks for LinkedIn Power Users

You have hundreds of connections, stacks of skills and endorsements, a killer review of your experience and a flattering but professional headshot. …

15 Best Browser Extensions for Social Media Marketers

<i>This post originally appeared on the Buffer blog.</i><p>There are a few actions I perform over and over again as I work through my social media marketing plan. Do you know the feeling? You click on the same few buttons or type in the same URL.<p>And then, one day, someone shows you a browser extension that …

Why Visual Content Can Boost Your Brand [INFOGRAPHIC]

Did you know that during the day 93 percent of our communication is non-verbal and that we process images up to 60 times faster than text? Moreover, …

7 Advanced LinkedIn Strategies for B2B Marketing

It hasn’t been too long ago that LinkedIn morphed from a teeny professional networking site to an enormous world force. Ever since its beginning, B2B …

Marketing
Infographics

51 Top Tools, Apps, Software & Products to Boost Your Marketing Productivity

By docur8ed<p>In All Things Productivity, Blog<p>0<p>Marketers today wear so many hats: content creators, content curators, social media managers, project …

Project Management